Sales Transformation Lab

Hungry, Humble, Smart: Building High-Performance Sales Teams with 25-year CRO Jamie Lee


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Jamie Lee, seasoned revenue leader with over 25 years of sales and go-to-market experience, including roles as Chief Revenue Officer at Zesty and multiple GTM leadership positions.


In this episode, Jamie Lee shares insights on navigating sales transformation, the importance of coaching, trust, and clear communication in sales teams, and how leaders can foster a growth mindset.


He emphasizes the significance of foundational practices like OKRs, effective hiring based on humility, hunger, and smartness (EQ), and the critical role of leadership in developing high-performing teams. J


amie also discusses overcoming resistance to new technologies, the importance of time management for leaders, and the value of continuous learning. He advocates for leaders to lead by example, prioritize coaching, and build a culture of self-awareness and humility to drive sustainable growth

Introduction & Guest Background (0:00 - 0:09)

Jamie Lee discusses his extensive sales and GTM leadership experience, including roles at Zesty and multiple CRO positions.

Market Trends & Challenges (1:00 - 1:13)

Insights on current market transformation, especially amid rapid AI growth and shifting team strategies.

What Reps Seek in Roles (3:52 - 4:04)

Coaching, trust, and clear communication are top priorities for high-performing salespeople.

Embracing New Technologies & Growth Mindset (4:12 - 5:30)

The importance of leaders modeling learning, supporting development, and fostering a growth mindset.

Handling Resistance to AI & Change (6:07 - 8:06)

Strategies for coaching team members hesitant to adopt new tools, emphasizing understanding motivations and fixed vs. growth mindsets.

Leadership & Coaching Time Management (12:47 - 15:18)

Overcoming excuses for lack of coaching; leaders should dedicate time to develop their teams and focus on hiring for humility, hunger, and EQ.

Setting Effective Goals & OKRs (16:00 - 18:01)

Using OKRs to align team efforts, focusing on inputs and actions that drive outcomes, and involving teams in goal-setting.

Hiring with the Right Traits (21:36 - 25:54)

Assessing candidates for humility, hunger, and smartness (EQ); practical interview questions and evaluation techniques.

Building a Culture of Continuous Improvement (28:45 - 29:23)

Jamie encourages ongoing learning, coaching, and community support to elevate the sales profession.



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