THIS IS EPIC. Latino eligible voters across the U.S. represented 62% of the total growth in U.S. eligible voters from 2018 to 2022, according to Pew Research (that’s 4.7 million NEW eligible Latino voters – outpacing new eligible voters of other population segments by A LOT). And it’s not something to take lightly.
Today, one in every ten eligible voters in the U.S. is Hispanic. We need to get out and VOTE, mi gente! Here’s why…
In this episode of I HAVE SOMETHING TO SAY, my special guest Jackie Colón, Southeast Regional Director, National Association of Latino Elected and Appointed Officials (NALEO) Educational Fund, gives us an inside look at the organization’s efforts to promote civic engagement and the importance of exercising our vote, in the general population, and as Latinos on behalf of our familia.
As an immigrant, American, mother, constituent, voter, and former Deputy Mayor for Palm Bay County and Brevard County Commissioner, Jackie has a well-rounded view of the magnitude of the importance of the Latino community exercising their vote.
From churches to college campuses, mailers to radio spots, town hall meetings to chambers of commerce events, she leads a team determined to leave no stone unturned to reach Latino eligible voters and explains why it is critical for them to participate in the electoral process.
Jackie shares that she sees a lot of excitement amongst Latino voters in Florida about going to the polls in the upcoming mid-term election on November 8.
Early voting has started, and NALEO anticipates a healthy turnout of the Latino vote in this state driven by the issues they care about such as the economy, gun control, good-paying jobs, and education.
And she describes much of the growth in new eligible Latino voters as YOUNG voters, like Jackie’s own children who are U.S. born and have seen their mom model how to exercise their right to vote since they were little.
According to Pew Research, the median age of Latino-eligible voters is 39, compared to the median age of all U.S. adult-eligible voters (48). One of the cultural values we transfer from generation to generation is to care for family and our extended family which includes friends and neighbors.
It’s been deeply embedded into how we operate as a community by our abuelitas and our mamás. So, Jackie encourages Latinos who are eligible to vote to do so on behalf of Latino communities who are not eligible, to elevate our collective voice and care for each other like family does. If we also consider that 27% of Latinos marry a non-Hispanic person (Pew), at this point: familia is EVERYONE.
For Latino voters who are not sure where they need to vote or that need Spanish language assistance, Jackie encourages them to call NALEO’s toll-free number for this information at 888-839-8682.
Our vote affects things like who and how our schools are run and funded, who and how people are helped in the aftermath of a natural disaster, and everything in between.
It’s a privilege and our responsibility to protect each other! And it’s one of the few ways we can show up together and massively impact our community in a positive way.