I Want to Be in Sales When I Grow Up! Is the title of the book John Barrows wrote to teach kids that sales is a legitimate profession—and one to be proud of. I read my boys this book, and they finally understand what I do. It forged a new connection that we've never had before. Not only does it serve an amazing educational purpose—but John's book gives back. 100% of the profits go to the World Wildlife Fund to help them save animals. What other purpose does John hope this book serves? Will he be writing more? What's the next step in his journey? Listen to this episode of Negotiations Ninja to learn more!

Outline of This Episode

• [0:34] I Want to Be in Sales When I Grow Up!
• [2:28] Just who is John Barrows?
• [5:03] Leverage the technology that's available to you
• [9:25] Technology isn't replacing salespeople—yet
• [13:14] Why John wrote a children's book
• [21:53] There's a huge difference between sales and manipulation
• [28:17] Don't sell what you don't believe in
• [35:11] What's next? Is John writing more?
• [37:08] The Netflix of sales training
• [42:35] It always goes back to the "why"

Resources & People Mentioned

• James Buckley
• Morgan Ingram
• The World Wildlife Fund
• Gong.io
• Pactum
• G2

Connect with John Barrows

• Hit John up on Instagram for a FREE book!
• BOOK: I Want to Be in Sales When I Grow Up!
• I Want to Be in Sales When I Grow Up website
• John's sales training website
• Follow on Twitter

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