Idea to Value - Creativity and Innovation with Nick Skillicorn

In today's episode of the idea to value podcast, we speak with Taylor Ryan, CMO of Valuer.ai, about the benefits that both corporations and startups can get from collaborating.

We discuss what it takes for startups to succeed with their innovation efforts and the danger of large established corporations from assuming that they won't be disrupted.

Read the full article at https://www.ideatovalue.com/podc/nickskillicorn/2019/05/podcast-s2e35-taylor-ryan-how-corporations-and-start-ups-benefit-from-collaboration/ 

• 00:01:00 - Why corporations are starting to see the value in working with startups
• 00:03:00 - The problem with projects in large companies to build capabilities, compared to founders who have already established how to solve a problem
• 00:05:30 - What happens within Google X: People are given bonuses for killing projects
• 00:06:45 - Why startup founders are often worried about collaborating with corporations
• 00:08:15 - How to find out what would bring major benefits within your teams
• 00:10:15 - Collaboration doesn't finish once the introduction is made
• 00:13:00 - How large companies are being disrupted. Your company is only one startup away from becoming irrelevant
• 00:14:30 - Taylor's own experience as a founder. Optimising his time has paid dividends
• 00:17:30 - Advice on startups themselves can improve their innovation success rate

• Valuer.ai: https://valuer.ai/
• Taylor's Linkedin Profile: https://www.linkedin.com/in/taylorryan/

This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/

* Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2
* Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr
* Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16

In today's episode of the Idea to Value Podcast, we speak with Catherine Orer about what it takes for artists to raise the value of their work.

See the full episode here: https://www.ideatovalue.com/podc/nickskillicorn/2019/05/podcast-s2e34-catherine-orer-how-artists-can-raise-the-value-of-their-work/

We cover several areas, including what sort of research artists need to undertake to understand what the market is willing to pay, determining their own vision of what they want their art to be, and overcoming the fear of the "business side" of things to be able to actually make their art into a sustainable, profitable business.

• 00:02:00 - What working at one of the world's largest auction houses taught her about selling fine art
• 00:04:00 - The secrets of why "perception is reality" in getting millions of dollars for art
• 00:06:15 - The challenge of transparency in determining art value
• 00:07:30 - How artists need to ask themselves where they want to position themselves
• 00:09:00 - Why most artists aren't willing to do market research
• 00:11:00 - The importance of understanding what type of art your market is willing to pay for
• 00:12:00 - The new business model opportunities for selling art online
• 00:14:00 - How to overcome the overwhelm of the "business-side" of selling art, it requires an open mind and an open heart

• The artist entrepreneur: http://theartistentrepreneur.com/
• Catherine Orer's Instagram: http://instagram.com/catherineorer

This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/

* Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16

In today's episode of the Idea to Value Podcast, we speak with Catherine Orer about what it takes for artists to raise the value of their work.

See the full episode here: https://www.ideatovalue.com/podc/nickskillicorn/2019/05/podcast-s2e34-catherine-orer-how-artists-can-raise-the-value-of-their-work/ 

We cover several areas, including what sort of research artists need to undertake to understand what the market is willing to pay, determining their own vision of what they want their art to be, and overcoming the fear of the "business side" of things to be able to actually make their art into a sustainable, profitable business.

• 00:02:00 - What working at one of the world's largest auction houses taught her about selling fine art
• 00:04:00 - The secrets of why "perception is reality" in getting millions of dollars for art
• 00:06:15 - The challenge of transparency in determining art value
• 00:07:30 - How artists need to ask themselves where they want to position themselves
• 00:09:00 - Why most artists aren't willing to do market research
• 00:11:00 - The importance of understanding what type of art your market is willing to pay for
• 00:12:00 - The new business model opportunities for selling art online
• 00:14:00 - How to overcome the overwhelm of the "business-side" of selling art, it requires an open mind and an open heart

• The artist entrepreneur: http://theartistentrepreneur.com/
• Catherine Orer's Instagram: http://instagram.com/catherineorer

This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/

* Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2
* Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr
* Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16

In today's episode of the Idea to Value Podcast, we speak with Efosa Ojomo, co-author of the new book The Prosperity Paradox: How Innovation Can Lift Nations Out of Poverty, along with Professor Clayton Christensen and Karen Dillon.

Check out the full episode at https://www.ideatovalue.com/podc/nickskillicorn/2019/03/podcast-s2e33-efosa-ojomo-how-to-fix-the-prosperity-paradox/

We speak about why charity isn't the most effective way to help countries develop, what most governments and policymakers get wrong about how to help drive prosperity in developing nations, and how these lessons can be applied to your business.

Topics covered in today's episode:

• 00:01:15 - How Efosa got started with innovation, and how a single book changed his life
• 00:03:30 - Why charity donations aren't effective at helping drive people out of poverty, and how these are called "Push Strategies" of development
• 00:05:00 - How entrepreneurs in developing nations innovate and create markets, called the "Pull Strategies" of innovation
• 00:09:00 - Every single country originally came from poverty. Prosperity is a process, and market-creating innovation is the driver
• 00:11:00 - To create a mindset shift, you need to understand the language and policy impacts of the three types of innovation (sustaining, efficiency & market creating)
• 00:12:30 - When you invest in efficiency innovations, they usually eliminate jobs
• 00:15:00 - A case study of where the insurance industry innovated to provide a new product for low-income families, which has now been bought by about 50-60 million people
• 00:18:00 - How Henry Ford innovated to drive prosperity in the USA, investing in cars before there were roads
• 00:19:45 - How managers can use these lessons to help their companies innovate, by using examples of returns of investment to explain to executives for the long term growth and viability
• 00:21:00 - You need different ways of managing innovations in your company, and not use the same metrics as the business as usual

Links mentioned in the episode:

• Buy the Book: The Prosperity Paradox: How Innovation Can Lift Nations Out of Poverty: https://amzn.to/2TbCmQw
• The Christensen Institute: https://www.christenseninstitute.org
• Efosa's website: https://efosaojomo.com/

Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/

* Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16

In today's episode of the Idea to Value Podcast, we speak with Efosa Ojomo, co-author of the new book The Prosperity Paradox: How Innovation Can Lift Nations Out of Poverty, along with Professor Clayton Christensen and Karen Dillon.

Check out the full episode at https://www.ideatovalue.com/podc/nickskillicorn/2019/03/podcast-s2e33-efosa-ojomo-how-to-fix-the-prosperity-paradox/ 

We speak about why charity isn't the most effective way to help countries develop, what most governments and policymakers get wrong about how to help drive prosperity in developing nations, and how these lessons can be applied to your business.

Topics covered in today's episode:

• 00:01:15 - How Efosa got started with innovation, and how a single book changed his life
• 00:03:30 - Why charity donations aren't effective at helping drive people out of poverty, and how these are called "Push Strategies" of development
• 00:05:00 - How entrepreneurs in developing nations innovate and create markets, called the "Pull Strategies" of innovation
• 00:09:00 - Every single country originally came from poverty. Prosperity is a process, and market-creating innovation is the driver
• 00:11:00 - To create a mindset shift, you need to understand the language and policy impacts of the three types of innovation (sustaining, efficiency & market creating)
• 00:12:30 - When you invest in efficiency innovations, they usually eliminate jobs
• 00:15:00 - A case study of where the insurance industry innovated to provide a new product for low-income families, which has now been bought by about 50-60 million people
• 00:18:00 - How Henry Ford innovated to drive prosperity in the USA, investing in cars before there were roads
• 00:19:45 - How managers can use these lessons to help their companies innovate, by using examples of returns of investment to explain to executives for the long term growth and viability
• 00:21:00 - You need different ways of managing innovations in your company, and not use the same metrics as the business as usual

Links mentioned in the episode:

• Buy the Book: The Prosperity Paradox: How Innovation Can Lift Nations Out of Poverty: https://amzn.to/2TbCmQw 
• The Christensen Institute: https://www.christenseninstitute.org 
• Efosa's website: https://efosaojomo.com/ 

Bonus:
This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ 

* Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 
* Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 
* Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 

In this episode of the Idea to Value Podcast, we speak with Deloitte Product and Service Design Director Bryan Hoedemaeckers, about one of Deloitte's newest initiatives the foster an innovative spirit in the company: the Dreamatorium. See the full article at https://www.ideatovalue.com/podc/nickskillicorn/2019/03/podcast-s2e32-bryan-hoedemaeckers-what-is-a-dreamatorium/

Rather than being a place of fantasy, the Dreamatorium is a place to connect, tinker, and dream big, with innovation as a consequence. We discuss the reason so many innovation labs fail in companies, and how your company could set up its own Dreamatorium using the innovative skills already within your staff.

Topics discussed in this episode: 00:01:45 - The history of getting people to connect with new technologies like (3D Printers) at the Dreamatorium 00:03:30 - The problem with innovation labs where the only people who are allowed to touch the machines are the cleaners 00:04:45 - The only investment required to run a Dreamatorium session is for beer and wine. People bring their own technology they are tinkering with from home, and then people getting their hands dirty 00:07:45 - How informal events like this can naturally result in client offerings 00:10:00 - The issue with corporate innovation labs is that they are more like a museum than a laboratory 00:12:00 - Giving people access to technology which staff are already working on themselves, thereby requiring no budget

Links from this episode: * Bryan's Linkedin Profile: https://www.linkedin.com/in/bryanhoedemaeckers/ * Dreamatorium history, photos and examples: https://medium.com/design-for-business/what-is-this-dreamatorium-you-speak-of-33a5531c7f35 * Cold Drip Coffee: https://colddrip.co/

Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/

* Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16

In this episode of the Idea to Value Podcast, we speak with Deloitte Product and Service Design Director Bryan Hoedemaeckers, about one of Deloitte's newest initiatives the foster an innovative spirit in the company: the Dreamatorium.
See the full article at https://www.ideatovalue.com/podc/nickskillicorn/2019/03/podcast-s2e32-bryan-hoedemaeckers-what-is-a-dreamatorium/ 

Rather than being a place of fantasy, the Dreamatorium is a place to connect, tinker, and dream big, with innovation as a consequence.
We discuss the reason so many innovation labs fail in companies, and how your company could set up its own Dreamatorium using the innovative skills already within your staff.

Topics discussed in this episode:
00:01:45 - The history of getting people to connect with new technologies like (3D Printers) at the Dreamatorium
00:03:30 - The problem with innovation labs where the only people who are allowed to touch the machines are the cleaners
00:04:45 - The only investment required to run a Dreamatorium session is for beer and wine. People bring their own technology they are tinkering with from home, and then people getting their hands dirty
00:07:45 - How informal events like this can naturally result in client offerings
00:10:00 - The issue with corporate innovation labs is that they are more like a museum than a laboratory
00:12:00 - Giving people access to technology which staff are already working on themselves, thereby requiring no budget

Links from this episode:
* Bryan's Linkedin Profile: https://www.linkedin.com/in/bryanhoedemaeckers/ 
* Dreamatorium history, photos and examples: https://medium.com/design-for-business/what-is-this-dreamatorium-you-speak-of-33a5531c7f35 
* Cold Drip Coffee: https://colddrip.co/ 

Bonus:
This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ 

* Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 
* Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr  
* Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 

In today's episode of the Idea to Value Podcast, we speak with Founder and CEO of SomethingNew, a company which is revolutionising the recruitment industry and which has recently won their fourth consecutive American Business Awards for innovation.

See the full episode at https://wp.me/p6pllj-1nx

We talk about why the recruitment industry was in such need of innovation, and the benefits of everyone in a team working towards a common corporate purpose

• 00:01:30 - The history of SomethingNew and how it got started
• 00:02:45 - The problem facing the recruitment industry
• 00:05:30 - How their company won awards for innovation in the recruitment industry by using a "Moneyball" method
• 00:08:30 - Innovation needs to be linked to delivery of real value
• 00:09:45 - Why it's important for a company to have a purpose, a reason for existing
• 00:10:30 - The positive impact of being in the right job, and the problems caused by being in the wrong job
• 00:12:45 - How to get staff aligned with a corporate mission
• 00:15:00 - What prevented Scott from starting with his idea for 10 years, and what people can learn from his experience

• Something New Website: https://trysomethingnewnow.com/
• Scott's Linkedin profile: https://www.linkedin.com/in/macgregorscott

This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/

* Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16

In today's episode of the Idea to Value Podcast, we speak with Founder and CEO of SomethingNew, a company which is revolutionising the recruitment industry and which has recently won their fourth consecutive American Business Awards for innovation.

See the full episode at https://wp.me/p6pllj-1nx 

We talk about why the recruitment industry was in such need of innovation, and the benefits of everyone in a team working towards a common corporate purpose

• 00:01:30 - The history of SomethingNew and how it got started
• 00:02:45 - The problem facing the recruitment industry
• 00:05:30 - How their company won awards for innovation in the recruitment industry by using a "Moneyball" method
• 00:08:30 - Innovation needs to be linked to delivery of real value
• 00:09:45 - Why it's important for a company to have a purpose, a reason for existing
• 00:10:30 - The positive impact of being in the right job, and the problems caused by being in the wrong job
• 00:12:45 - How to get staff aligned with a corporate mission
• 00:15:00 - What prevented Scott from starting with his idea for 10 years, and what people can learn from his experience

• Something New Website: https://trysomethingnewnow.com/
• Scott's Linkedin profile: https://www.linkedin.com/in/macgregorscott

This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/ 

* Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2
* Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr
* Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16

Many people are scared of doing things which they used to love, but stopped doing when things got in the way.

They are worried that they won't be as good as they used to be, that it will be harder than it used to be, that their performance won't be good anymore, that it will make them feel bad, or even worse, embarrass themselves in front of others (especially those who are already better than them).

Here, I tell my embarrassing story about when this most recently happened to me (when I was hit in the face by a volleyball).

And then I share my advice on how to overcome this fear of restarting something, in order to continue developing your creativity.

Original article and in-depth advice: https://www.ideatovalue.com/crea/nickskillicorn/2019/02/what-getting-hit-in-the-face-by-a-volleyball-taught-me-about-creativity/

Bonus:

This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/

* Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16