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Discover the remarkable journey of Sharon Price-John, CEO of Build-A-Bear Workshop, as she guides us through the company's transformation during some of the most challenging times in retail history. What does it take to steer a beloved brand through the "mall apocalypse" and a global pandemic while staying true to its core mission? Sharon shares her insights, revealing how Build-A-Bear evolved into a globally recognized brand with nearly 600 locations and a diversified intellectual property portfolio, making it more resilient than ever. Get an exclusive look at the upcoming 30th-anniversary celebration and find out how the company plans to continue spreading joy across the globe.
Join us as we unpack Sharon's essential leadership lessons, offering a masterclass in authenticity and trust. Her career is a testament to the power of decisive action, even when faced with uncertainty. Discover how her leadership style fosters emotional connections and maintains the timeless appeal of teddy bears, ensuring Build-A-Bear remains relevant across generations. Whether you're a business enthusiast or simply a fan of the cuddly companions that have captured hearts worldwide, this episode promises a wealth of inspiration and actionable insights.
#Build-A-Bear #ideagen #GLS2025
View Sharon's LinkedIn here: https://www.linkedin.com/in/sharon-price-john-26239820/
View more from Build-A-Bear here: https://www.buildabear.com/ https://www.ideagenglobal.com/2025globalleadershipsummit
Watch the entire 2025 Global Leadership Summit here: https://www.ideagenglobal.com/2025globalleadershipsummit