If These Heels Could Talk

Good afternoon, good evening, and good night. 

Thank you for listening and watch for what’s next!

https://www.youtube.com/watch?v=iPAgxg6NQWk

Michelle and JoyGenea talk with JoDee Schumer spirit guide and artist about her newest business venture. JoDee shares what she has learned about the importance of art in the healing process and how she now helps people and mentors people to find their own path and expression and include their connection to spirit in the process.

https://www.youtube.com/watch?v=YMmG22bO45A

Michelle and JoyGenea talk with LeAnn Riley, a National Coach/trainer of Real Estate Investing Made SIMPLE. LeAnn shares her insights on how people’s financial baggage can get in the way of getting into real estate investing. She also highlights the importance of using trusted experts when it comes to real estate. The market is changing more than ever and having access to the right people at the right time can make all the difference in success.

https://www.youtube.com/watch?v=54hMfP5NWl4

“Something wicked this way comes…” Well, not really wicked, but maybe a bit. Northern Wisconsin is getting a new quilt shop! Seams Like Quilting opens in early June, 2023. A joint venture between Michelle and her mom, Vicki Lyons, Seams Like Quilting will be a curated collection of designer fabrics from a variety of lesser known manufacturers, offering customers some options that are unique to the area. Visit us at seamslikequilting.com.

https://www.youtube.com/watch?v=Us42TdyrPqY

Lately, customers have been responding to frustration with businesses by lashing out at the employees they are face to face with, while many businesses have been falling short of their promises to customers. A great example of this cycle is the Southwest Airlines fiasco of this past winter, which left customers without the support they were owed. Many customers wanted to retaliate and took it out on the service workers in the airports who had no control over the systemic failures of Southwest.

Listen in as Michelle and JoyGenea look at the many sides of this issue. What do customers owe service workers and what do companies owe their customers?

https://www.youtube.com/watch?v=R8xNWlsEE6o

Commitment isn’t anything to fear. In fact, it’s essential to gain fulfillment from any activity. And if you’re not really committed, it might be time to think to yourself: “If I’m not really ‘in,’ maybe I should be out.”

Listen in as Michelle and JoyGenea talk about clearing their calendars of those things that no longer serve the original or even a new purpose.

https://www.youtube.com/watch?v=q_1Vo3pz-V4

A dangerous hoax from China? Or an innocuous way to spend an hour a day?

That’s the question the United States Congress is attempting to answer about TikTok. What they will discover is that neither scenario is true. Like all other private companies who run social media platforms, TikTok requires personal data collection to operate. And, like all other privately-owned social media platforms, TikTok saves some of that data without transparency or public reporting. 

Listen in as Michelle and JoyGenea discuss the ins and outs of the TikTok debate. 

https://www.youtube.com/watch?v=gJtco7CwkTY

What happens when partners are at a different stage? Life partners, business partners - when two people are facing circumstances that require they move at different paces, it puts stress on their living or working relationship. 

JoyGenea opens up about personal changes that require partners accommodate - and the challenges that come with accommodation.

https://www.youtube.com/watch?v=J6z86AcJTWY

Tractor Wars by Neil Dahlstrom is a book about the disruption of an industry and the start (and end) of hundreds of American companies. The birth of mechanized farming was not a fast, easy, or simple one and had huge numbers of heavy hitters at the heart of the change. Working from John Deere company archives, the author describes an industry struggling to get a toehold with their target audience in farmers.

Listen in as Michelle and JoyGenea discuss the business lessons they learned from Tractor Wars. 

https://www.youtube.com/watch?v=QjbSdjFOp78

It can feel like recycling. It can feel like you’re repeating your message over and over and over again. And you are. Content Marketing is about getting your message to different audiences through different channels. And your message needs to stay cohesive, strategic, and highlight your unique selling propositions. 

In essence, taking a large-form content piece, like a case study or whitepaper, breaking it into smaller concepts and adjusting the format of those ideas for digital channels is content marketing. But something is easier defined than done. How can you building content marketing into your everyday processes?

https://www.youtube.com/watch?v=WhU3hthMwqA