In this eye-opening interview from AIBC Eurasia in Dubai, Mushegh Khachatryan, Chief AI Officer at SoftConstruct AI, reveals how they are building intelligent systems that can read customer emotions live and instantly suggest the next best action.With over 10 years in AI and a background in finance, Mushegh explains why SoftConstruct is not just using basic prediction tools. Instead, they are creating autonomous agentic AI that reasons, acts, and even helps operators run campaigns and personalize every player’s experience through simple chat.He also shares why responsible gaming powered by AI can beat human teams, how to avoid AI eating your company in the long term, and their vision of turning every iGaming lobby into a Netflix-style personalized experience for each user.If you want to know where AI in iGaming is really heading in 2026 and beyond, this is the interview you cannot miss.Recorded at AIBC Eurasia, Dubai.This series is brought to you by Evoverse and GBO International ServicesLike, subscribe, and drop your thoughts in the comments.#AIBCEurasia #AIinGaming #iGaming #SoftConstruct #ResponsibleGaming

In this exclusive interview from AIBC Eurasia in Dubai, Faruk Aydin, Managing Director of  Ace Alliance  and Revpanda shares powerful insights on B2B marketing strategies in the iGaming industry.Key Points:• Why focusing too much on event booths is the biggest mistake most B2B brands are still making• How buyers now check your social media, founder profiles, and compliance before even talking to you at the booth• The power of authentic video content and podcasts in a world flooded with AI-generated posts• Why human-written content and real face-to-camera interviews are becoming more valuable than ever• Dwell time, posting strategy on X, and how authenticity tripled his engagement• Exciting updates on Ace Alliance events, networking concepts, and the 2026 iGaming Trend BookFaruk also explains how Rev Panda evolved from an agency into a full B2B media powerhouse and why video marketing still beats AI in building real trust and faster deal closures.Like, subscribe and stay tuned for more interviews from our AIBC Eurasia series!#igaming #aibceurasia #b2bmarketing #acealliance #revpanda #igamingrealtalk #videomarketing #authenticity ---AIBC Event Series is brought to you by Evoverse - https://www.evo-verse.comThey are experts in providing elite custom solutions for crypto iGaming, case opening, and affiliate platforms.GBO International Financial Services - https://www.gbo-intl.comSince 2009, GBO has been helping gaming businesses with company setup, licences, banking and software services.---Check out iGaming Real Talk - https://igamingrealtalk.comWhatsApp community & Podcast🎙️ Hosted by Surya PalliFollow on LinkedIn: https://www.linkedin.com/in/suryapalli28/For podcast sponsorship & collabs: [email protected]

Welcome to another episode of Marketing Decoded, our special series from ICE Barcelona 2026!In this episode, Valentina, CMO at SOFTSWISS reveals how the leading B2B iGaming technology provider is updating its brand positioning to stay ahead in a maturing industry, focusing on regulated markets, shared ambition with partners, and building long-term commercial value.🎬 Presented by Excellent Expo | Produced by iGaming Real Talk in collaboration with iGaming RepublicKey Points:- Why a clear positioning statement is the foundation of successful marketing (and why many teams still miss it)- SOFTSWISS’s evolution beyond the iconic “Grab Success” campaign and the new focus on maturity, technical excellence, and international growth- The refreshed stand design at ICE Barcelona 2026: cleaner, whiter, more serious, the first public step of the 2026 strategy- Three defining 2026 trends: regulation as core strategy, practical AI execution (not experimentation), and brand strength as the ultimate competitive edge- Why retention beats pure growth, and the power of emotional brand connection in B2B- Valentina’s book recommendation every marketer should read: “How Brands Grow” by Byron SharpQuick takeaway: SOFTSWISS proves that as the iGaming industry matures, strong positioning, partner-first thinking, and consistent brand evolution are what separate the leaders from the rest.Like, subscribe, and share your favourite B2B iGaming marketing insight!#marketingdecoded #softswiss #b2bigaming #brandstrategy #igamingmarketing

Welcome to this episode of the AIBC Eurasia Event Series recorded in Dubai by iGaming Real Talk, presented by Evoverse and GBO.In this interview Odi Narzullaeva, Co-Founder of My Gaming License, breaks down the real strategy behind UAE's gaming regulation push. From the upcoming integrated resort in Ras Al Khaimah to supplier and operator licenses, one license per emirate, and why the rules will be extremely strict.Key Points:- Why UAE is creating a new entertainment hub in Ras Al Khaimah to attract tourists and keep gambling money in-country- How strict the licensing and compliance will be in this Muslim country with gold-standard regulations- Why it is not suitable for startups but perfect for established brands seeking credibility- Potential influence on Saudi Arabia, Egypt and the wider MENA region in the coming years- Biggest opportunities and challenges for iGaming professionals when the resorts open in 2026, including omni-channel data opportunities between land-based and onlineThis is a must-watch for anyone following regulation, licensing and market entry in the Middle East.Like, subscribe and stay tuned for more interviews from our AIBC Eurasia series!#iGaming #AIBCEurasia #UAEgaming #RasAlKhaimah #MENAregulation #iGamingRealTalk #MyGamingLicense #dubai ---AIBC Event Series is brought to you by Evoverse - https://www.evo-verse.comThey are experts in providing elite custom solutions for crypto iGaming, case opening, and affiliate platforms.GBO International Financial Services - https://www.gbo-intl.comSince 2009, GBO has been helping gaming businesses with company setup, licences, banking and software services.---Check out iGaming Real Talk - https://igamingrealtalk.comWhatsApp community & Podcast---Hosted by Surya PalliFollow on LinkedIn: https://www.linkedin.com/in/suryapalli28/For podcast sponsorship & collabs: [email protected]

In this interview Krzysztof Opalka, CEO of Tequity reveals how branded Originals are completely changing the game for operators and shares the must know strategies that will separate winning brands in 2026 and beyond.Key Points:• Why Originals let operators build their own casino universe with full custom themes colors and branding in minutes• Tequity’s 16 game portfolio plus 1 2 new launches every month including the exciting new trading games and Top Trader• RGS as a Service: how indie studios get instant distribution contracts and market access without building everything themselves• The 2026 explosion of bespoke content powered by AI plus prediction markets and multiplayer experiencesLike subscribe and stay tuned for more interviews from our AIBC Eurasia series!#igaming #aibceurasia #originalsgames #tequity #cryptogaming #igamingrealtalk #predictionmarkets----AIBC Event Series is brought to you by Evoverse - https://www.evo-verse.comThey are experts in providing elite custom solutions for crypto iGaming, case opening, and affiliate platforms.GBO International Financial Services - https://www.gbo-intl.comSince 2009, GBO has been helping gaming businesses with company setup, licences, banking and software services.----Check out iGaming Real Talk - https://igamingrealtalk.comWhatsApp community & Podcast----🎙️ Hosted by Surya PalliFollow on LinkedIn: https://www.linkedin.com/in/suryapalli28/For podcast sponsorship & collabs: [email protected]

Welcome to the AIBC Eurasia Event Series recorded in Dubai by iGaming Real Talk. In this interview, Line Peteri, confident keynote speaker and iGaming industry veteran, opens up about her powerful personal journey and shares practical mindset strategies for entrepreneurs facing uncertainty in high-stakes fields like fintech and gaming.Key Points:- Diagnosed with cancer 12 years ago and told it was incurable 11 years ago yet now thriving at almost 50 in the peak of her life- Turning visible scars into symbols of strength using the Japanese Kintsugi philosophy- Why chasing perfection destroys confidence while embracing failure as data points builds unbreakable resilience- The power of self-awareness, acceptance, and refusing to shrink your values to please others- How true confidence lets you celebrate other people's success without competition or threatPractical advice for iGaming founders: cut through the noise with authenticity and reach decision-makersLinkedIn content strategy that delivered 150,000 impressions and viral engagementLike, subscribe, and stay tuned for more interviews from our AIBC Eurasia series!#igaming #aibceurasia #confidence #mindset #cancersurvivor #unapologeticconfidence #igamingrealtalk -----AIBC Event Series is brought to you by Evoverse - https://www.evo-verse.comThey are experts in providing elite custom solutions for crypto iGaming, case opening, and affiliate platforms.GBO International Financial Services - https://www.gbo-intl.comSince 2009, GBO has been helping gaming businesses with company setup, licences, banking and software services.-----Check out iGaming Real Talk - https://igamingrealtalk.comWhatsApp community & Podcast-----🎙️ Hosted by Surya PalliFollow on LinkedIn: https://ae.linkedin.com/in/maneshpalli For podcast sponsorship & collabs: [email protected]

Welcome to the AIBC Eurasia Event Series recorded in Dubai by iGaming Real Talk. In this interview, Line Peteri, confident keynote speaker and iGaming industry veteran, opens up about her powerful personal journey and shares practical mindset strategies for entrepreneurs facing uncertainty in high-stakes fields like fintech and gaming.Key Points:- Diagnosed with cancer 12 years ago and told it was incurable 11 years ago yet now thriving at almost 50 in the peak of her life- Turning visible scars into symbols of strength using the Japanese Kintsugi philosophy- Why chasing perfection destroys confidence while embracing failure as data points builds unbreakable resilience- The power of self-awareness, acceptance, and refusing to shrink your values to please others- How true confidence lets you celebrate other people's success without competition or threatPractical advice for iGaming founders: cut through the noise with authenticity and reach decision-makersLinkedIn content strategy that delivered 150,000 impressions and viral engagementLike, subscribe, and stay tuned for more interviews from our AIBC Eurasia series!#igaming #aibceurasia #confidence #mindset #cancersurvivor #unapologeticconfidence #igamingrealtalk -----AIBC Event Series is brought to you by Evoverse - https://www.evo-verse.comThey are experts in providing elite custom solutions for crypto iGaming, case opening, and affiliate platforms.GBO International Financial Services - https://www.gbo-intl.comSince 2009, GBO has been helping gaming businesses with company setup, licences, banking and software services.-----Check out iGaming Real Talk - https://igamingrealtalk.comWhatsApp community & Podcast-----🎙️ Hosted by Surya PalliFollow on LinkedIn: https://ae.linkedin.com/in/maneshpalli For podcast sponsorship & collabs: [email protected]

Welcome to the EP04 of the AIBC Eurasia Event Series recorded in Dubai by iGaming Real Talk. In this interview, Oliver De Bono, Founder of Quantum Gaming reveals why a white label by default is a trap and shares hard truths about building successful iGaming brands in 2026 and beyond.Key Points:• Why white label platforms lock your brand and players in• The hidden long term costs operators face• Why SAAS casinos promising launch in 30 minutes can trap you• Tripled player acquisition costs as the biggest hurdle• The power of going niche and focusing on one market• Views on streamers and the rise of prediction markets• Quantum Gaming plans for 2026 including regulated licenses and new featuresLike, subscribe, and stay tuned for more interviews from our AIBC Eurasia series!#igaming #aibceurasia #quantumgaming #whitelabel #igamingrealtalk #predictionmarkets ----AIBC Event Series is brought to you by Evoverse - https://www.evo-verse.comThey are experts in providing elite custom solutions for crypto iGaming, case opening, and affiliate platforms.GBO International Financial Services - https://www.gbo-intl.comSince 2009, GBO has been helping gaming businesses with company setup, licences, banking and software services.----Check out iGaming Real Talk - https://igamingrealtalk.comWhatsApp community & Podcast----🎙️ Hosted by Surya PalliFollow on LinkedIn: / maneshpalliFor podcast sponsorship & collabs: [email protected]

Welcome to the 5th episode of Marketing Decoded, our special series from ICE Barcelona 2026!In this episode, Tereza Melicharkova, Head of Marketing at Elantil, reveals how the new B2B iGaming brand built massive awareness in just one year by leveraging a strong team reputation, quality product, and creative mascot activations.🎬 Presented by Excellent Expo | Produced by iGaming Real Talk in collaboration with iGaming RepublicKey Points:- Foundation of success: Amazing industry reputation of the team plus a solid product that makes marketing much easier- The birth of Elanbubu: Inspired by the Labubu toy trend but adapted into a friendly, original brand mascot- Stand success at ICE: Marble race game with Lego prizes and interactive buzzer challenges that drew huge queues- Pre-event campaigns plus vibrant orange branding as key to standing out among 500-plus exhibitors and 65,000 visitors- Smart startup strategy: Focus on the right events, consistency across channels, and building strong relationships- 2026 trends: Big believer in podcasts as a PR channel and human storytelling over pure AI-generated contentQuick takeaway: Elantil shows that even as a newer player, combining a great product with memorable creative campaigns like Elanbubu can create strong brand love and real foot traffic fast.Like, subscribe, and share your favourite B2B iGaming marketing insight!#marketingdecoded #elantil #b2bigaming #brandawareness #igamingmarketing

In this episode of Marketing Decoded, recorded live at ICE Barcelona 2026, host Surya Palli sits down with Yaroslava Romanov, Head of Marketing & PR at GR8 Tech.🎬 Presented by Excellent Expo | Produced by iGaming Real Talk in collaboration by iGaming RepublicJust three years after launch, GR8 Tech has carved out a standout position in the saturated B2B iGaming market through fearless differentiation, creative storytelling, and precise omnichannel execution. Yaroslava shares the real story behind the long-running “Join the Champions Club” campaign, its roots in the partnership with Oleksandr Usyk’s Ready to Fight, and how the concept positions GR8 Tech as the platform that turns operators into true champions.Key highlights include:- Why being noticeably different was the only way to gain traction in a crowded space- Balancing long-term brand building with performance marketing in B2B cycles- Tailoring event activations and messaging for different regions and audiences- The new crypto turnkey solution and the “Legendary platform now in crypto” push- Future channel trends, the fading buzz around AI, and the shift toward bold, resonant campaignsLike, subscribe, and share your favourite B2B iGaming marketing insight!