Do you want your content to be more helpful? Well, Google does! In this episode, John Lincoln, an SEO expert, will give you an overview of Google's latest algorithm update and questions to ask yourself to gauge your progress.

Are you just getting started in digital marketing? Are you looking for a solid strategy? In this episode, John Lincoln, a digital marketing expert, will walk you through his strategy to set up a digital marketing program.

This week: Hurried viewers are consuming YouTube content at faster-than-normal speeds, Instagram Reels generate the most reach on the platform, and wait until you hear what Google has to say about soft 404s.

What is attribution? In this episode, John Lincoln, a digital marketing expert, will define what attribution is, give some background on the process, and finally explain what metrics you should focus on.

What is an ad network? In this introduction to digital marketing class, John Lincoln, a digital marketing expert, will teach you what an ad network is.  

This week: Google will release another black-hat busting algorithm, Search Console now includes more granular Core Web Vitals data, and Twitter offers a few ad tips. Here’s what happened this week in digital marketing.

Do you know what a channel is in digital marketing? In this episode, John Lincoln, a digital marketing expert, will explain what a channel is, why it's important, and a few of the most popular channels in digital marketing.

What is a CRM? In this episode, SEO expert John Lincoln will explain what a CRM is and all the ways you can use the tool to enhance your digital marketing strategy.

This week: TikTok might become a new search engine, U.S. teens like YouTube more than Facebook, and Instagram Reels has a few new features. Here’s what happened this week in digital marketing.

What is a data management platform? In this episode, John Lincoln, SEO and a digital marketing expert, will explain what a data management platform is, how to use it, and why you need it for your digital marketing strategy.