What is one of the BEST investments a small business can make?
You guessed it: Keeping current clients coming back.
Instead of spending 5x the amount of energy and cash it takes to attract
Brand new clients…
Put that toward nurturing your existing clients!
Keeping your existing clients/customers coming back,
Or “Client Retention” can help you E L E V A T E :
Your operations, or how things run smoothly in your business
Your mental wellbeing by eliminating stress
A powering Marketing Funnel
In this episode we will also take a look at two important factors:
What Magic Elements Create “Client Retention”
How To Immediately Implement These Elements Into Your Business Today
And don’t forget!
At the end of every episode we give access to a TOOL that allows you to apply all these incredible concepts into your life and business immediately.
And trust us, you don’t wanna miss this one!
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Tool Time -
Access at https://www.imexcitedshow.com (https://www.imexcitedshow.com)
Under today’s episode!
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Have questions or thoughts about what ‘type’ of Entrepreneur you are?
Email us at [email protected]
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Music from Uppbeat:
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License code: YSREVESQTDBMBYXL
Track: https://uppbeat.io/track/all-good-folks/make-it-work
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Sources mentioned:
(https://front.com/blog/14-best-tips-for-effective-communication-with-customers (https://front.com/blog/14-best-tips-for-effective-communication-with-customers))
https://neilpatel.com/blog/what-customers-want/ (https://neilpatel.com/blog/what-customers-want/)
https://www.forbes.com/sites/jiawertz/2018/09/12/dont-spend-5-times-more-attracting-new-customers-nurture-the-existing-ones/?sh=497d6fab5a8e (https://www.forbes.com/sites/jiawertz/2018/09/12/dont-spend-5-times-more-attracting-new-customers-nurture-the-existing-ones/?sh=497d6fab5a8e)
Paretto Principle: helps you focus on the people and resources that are driving most of your growth
a study (http://www2.sa.unibo.it/summer/testi/15_muffatto/von-Hippel-Lead-users.pdf (from the Institute of Management Sciences)
https://www.architecturaldigest.com/story/four-hacks-for-attracting-and-retaining-your-ideal-client (https://www.architecturaldigest.com/story/four-hacks-for-attracting-and-retaining-your-ideal-client)
https://www.smartkarrot.com/resources/blog/pareto-principle-80-20-rule-customer-success/ (https://www.smartkarrot.com/resources/blog/pareto-principle-80-20-rule-customer-success/)
Aired: February 8, 2022
Episode 19 - How do you Keep Your Ideal Client?
Hosts - Nick Brodnicki and Erin Riley