Anne Ganguzza (00:00.93) Hey everyone, welcome to the VO Boss podcast. I'm your host Anne Ganguzza and I am here with Tom Dheere for the Real Boss series. Hey Tom, how are ya?

Tom Dheere (00:10.978) Hello Anne, how are you doing?

Anne Ganguzza (00:14.208) You know, Tom, I am a little under the weather today. So, yeah, and you know, I'm so like attuned to, you know, how I sound in the booth and I'm a little bit nasal. And if I'm not 100%, I can't record, Tom. So, perfect time to talk to the bosses about what do you do when you can't record auditions or you can't record for your clients? I mean, there's lots of stuff you can do, I think, to...

Tom Dheere (00:17.472) Yeah. Yeah, I could hear that.

Anne Ganguzza (00:43.246) move your business ahead, so let's discuss.

Tom Dheere (00:47.971) Okay, well, there's a number of things that you wanna keep in mind first, which is how you sound in your head doesn't necessarily sound like what you sound like when you listen to the playback on your audio. Oh, no, I did notice, it's a stitch off, but also, yeah.

Anne Ganguzza (00:56.173) You

Anne Ganguzza (01:00.717) But you noticed, but you noticed, Tom. So you noticed I sounded not like myself, yeah. Right? And even a stitch off, can't do, because you can hear a little bit of that, Mm-hmm, yep. Yeah?

Tom Dheere (01:13.568) Yeah, well, you've also known each other for years. We talk all the time. So like, you know, you would, you'd be able to pick up if I wasn't feeling well either. So, so being in tune with your, with your, with your body and all that stuff, and then reconciling that with the reality of what do you sound like from on the outside? Because in your, in your skull, there's all these resonating chambers, you know, in your skull, in your turbinates. and what you hear when you talk doesn't

Anne Ganguzza (01:34.988) Yes.

Tom Dheere (01:43.166) sound like what other people hear who are outside of those resonating chambers. So you gotta give yourself a little bit of latitude and grace on that part.

Anne Ganguzza (01:52.6) Yeah. You have to have a benchmark, I think. And you know, Tom, that's so interesting that you bring that up because it's kind of when we talk about when people record and then they listen back and they say, ew, I don't like that. And then they re-record 100 times over. It's because what they hear is not what other people hear. And so you have to be familiar enough and know yourself enough so that you can create a benchmark for when your voice is sounding pristine. And also when you're acting and you're not sounding like you're

Tom Dheere (02:13.719) Mm-hmm.

Tom Dheere (02:17.206) Mm-hmm.

Anne Ganguzza (02:21.483) reading something or sounding kind of fake. And so yeah, that ear takes a lot of time to develop. But I will definitely tell you that, yeah, I can tell that my voice is not at its best right now. And so that is one of those things that there are so many things that we can do, probably all the things that you guys don't necessarily want to do, but they're all the things that really help us to move forward and market our businesses.

Tom Dheere (02:24.897) Right.

Tom Dheere (02:48.705) Right. So I always recommend the first thing you do is find out what projects you have do, what are the deadlines and what's the dynamic of the relationship with each of those clients. I mean, we all try to get our projects done as quickly as possible. So we meet our deadline, you know, the old under promise over deliver thing. And that also just gives you that much more time to do other things and that much more quality of head space to be like, good, I did that. Now I can look at the

the next project or audition or whatever. like, also you want to look at the genre of voiceover that you're doing. Like for example, a 15 second commercial takes 15, you know, takes 15 seconds to record. You're doing multiple takes. So in short form stuff like that where you can just record the whole thing over and if there's a retake of a change of a sentence or a word, you can just do the whole thing over again because it takes so little time.

Anne Ganguzza (03:18.273) Mm-hmm.

Anne Ganguzza (03:35.169) Mm-hmm.

Anne Ganguzza (03:45.185) Right, exactly.

Tom Dheere (03:46.271) If it's something long form like an e-learning module or an audio book, it's not good if you sound different within a chapter or within a module. Slounding a stitch different from module to module or from chapter to chapter in an audio book isn't the worst thing in the world. It's obviously not ideal, but you can get away with that. But what you want to do is check your lines of communication.

Anne Ganguzza (03:53.441) Yeah, it's hard to match. Yeah.

Tom Dheere (04:15.52) with your clients. Now, the second you get a sniffle, you don't send a newsletter to everybody. Don't do that.

Anne Ganguzza (04:22.861) No, but I got a job. I got a job this week and I had to send an email right away and say, look, I am fighting this cold and I'm very nasal right now. Can the client wait, you know, a couple of days? you know, guys, bosses out there, people are very understanding. We're all human. There is this, you know, wretched thing that's going around this cold.

And so I think most people are understanding if they can be, and especially if you've got clients who depend on you and know you and have worked with you before. I don't think it's gonna kill your career if you tell them that you have a sniffle.

Tom Dheere (04:58.715) There's only a handful of genres where the deadlines are so tight and so important like promo, for example. Commercials have a little more latitude because once you record the audio, they still have to either drop it into the existing video or animation, or they still need to create the video or animation that your voiceover will get applied to. So sometimes there's like weeks, you know, because at worst they can take your takes and drop them in there.

Anne Ganguzza (05:06.784) Mm-hmm.

Tom Dheere (05:28.66) or they can use a scratch or you can say, okay, this is a scratch track. This is me with a cold. And next week when I feel better, right. Well, there's also, there's also that too, but you gotta be careful about that because if you, if you sound like that in the audition and you book it and then you feel better and then you have to record it, you may not sound the same either, you know, so be, so be aware of, deadlines and genres and stuff like that. But there may come points where you actually just need to

Anne Ganguzza (05:30.253) Yeah, You can say, if you're looking for that raspy, sexy voice, I've got it right now. I'm happy to record that for you. Yeah, if you have a retake. Exactly. Exactly.

Tom Dheere (05:58.473) suck it up because you just have to do it.

Anne Ganguzza (06:01.015) Well, that's the thing, Tom. I mean, we are human. mean, sometimes we get sick. And the first thing I do when I get sick, I immediately, like if I can, I immediately take off. I immediately just book out and I talk to my clients if I have any outstanding jobs and I let them know what's happening. And then ultimately, I'm like in bed. I'm trying to make sure.

that I can get over this as soon as possible. I don't try to tough it out. mean, back in the day, I don't know, I used to try to tough it out and, no, I can handle this. But in reality, because our vocal instrument is such an intrinsic part of who we are in our product, I am bent on getting healthy as soon as possible. So I'm taking all the meds, I'm going to bed, I'm getting my rest, and I am not pushing myself so that I can get healthy quicker so that I can start working again.

Tom Dheere (06:24.865) Mm-hmm.

Tom Dheere (06:52.107) Right. And let's let's talk about things you can do. Rest is number one. Vocal rest as well as bed rest, hydration, hydration, hydration. You know, whether you're no matter how you're feeling as a voice actor, should you must always be hydrating. I have I have coconut water every single morning before I sit down. Also, because like, there you go. I got a glass. Mm

Anne Ganguzza (06:56.354) Yes.

Mm-hmm.

isn't that the truth? Yeah.

Anne Ganguzza (07:13.227) I have my big old water bottle. Three of them a day. Three of them a day.

Tom Dheere (07:18.402) I have a glass of water at my side every day and then I have coconut water in the morning because also in the middle of overnight, you're not hydrating because you're sleeping. I do that as well because like I'm at my desk in the booth, 730, pretty much every morning hitting the ground running with auditions. And, you know, I want to make sure I am as loosened up and warmed up as possible.

Anne Ganguzza (07:25.185) Yeah, exactly.

Anne Ganguzza (07:39.054) Well, also I want to say that during this time of the year when it's colder out and you have heat on, the heat will also dry you out incredibly. And so if you have a humidifier or you have like a mask or a face mask that you know, that can put steam up into your face or sometimes I just put my face into the dishwasher after it's finished running and then the steam comes up. So take a hot shower, that steam will really help to moisten.

Tom Dheere (07:49.343) Mm-hmm.

Anne Ganguzza (08:08.779) moisten things and try to be careful when you're coughing or you know using your voice because it can it can do damage to your vocal cords and you don't want that for sure.

Tom Dheere (08:16.546) I mean, it's also sounds cliche, but getting as much vitamin C in you as possible. lots of juices, lots of citrus and things like that. That always helps to keep your protein.

Anne Ganguzza (08:22.87) Mm-hmm.

Yeah. Yeah. And going outside, even though it's freezing cold, sometimes going outside because of the moisture in the air can, for just a little bit, I mean dressed up warmly of course, but for just a little bit can help you because a lot of times the internal air, as I mentioned, circulating air in your house can be very drying.

Tom Dheere (08:33.526) Mm-hmm.

Tom Dheere (08:44.867) Absolutely. mean, I'm sure our bosses have other secrets and remedies and other ways of doing it. So we would obviously love to hear your suggestions and comments as well.

Anne Ganguzza (08:55.714) Well, I will openly blame my husband. I love you, Jerry. Who had the flu and I ran around with a can of Lysol and saying, I'm not gonna get sick, I won't get sick. And I didn't get the flu, but I did get this cold. So unfortunately his turned into bronchitis, which again, it turned a little more serious. But you know, and I'm just kind of thankful that I'm getting over this cold. However, I did have to put some clients on notice.

Tom Dheere (09:11.65) Hmm.

Anne Ganguzza (09:23.789) And then I started thinking about all the other things that needed to be done, right, for my business so that I could continue as I was feeling better, right, and I couldn't rest 24 hours a day. But I had some time that I could go attend to some marketing skills, attend to some organization skills on my desktop, attend to some courses that I'm in the middle of taking, and workshops and practicing. And so there's a lot of things, guys, that you can do.

when you are not feeling well to still continue to move your business forward.

Tom Dheere (09:56.865) And that reminds me of something. This is something I tell all of my students, whether you're ill or whether you're healthy, you want to learn to listen to your body and listen to your brain and listen to your heart and see what they tell you. And the practical application of that is figure out the times of day that you are vocally at your best.

Anne Ganguzza (10:08.151) Mmm.

Anne Ganguzza (10:21.921) Yeah.

Tom Dheere (10:23.54) and when you're not, there are some people who I'm very fortunate within 15 minutes of me waking up, I can be in the booth and busting out auditions and bookings. I'm very lucky. Some people don't have that. Sometimes they need hours to hydrate and feed themselves and get their protein and their energy up before they're ready to get in the booth and do their thing. so check out when you're vocally at your best and when you're not and try to wrap your

day around that when it comes to auditioning and booking stuff. But the other thing is you also want to gauge when you are creatively at your best throughout the day. Now, that could also go hand in hand with vocally at your best because you want to be creative to make strong acting choices when you're doing your auditionings and your bookings. But what I'm talking specifically about is stuff like social media, blogging,

Anne Ganguzza (11:14.327) Sure.

Anne Ganguzza (11:19.725) Mm.

Tom Dheere (11:21.282) crafting newsletters, crafting cold emails or follow-up emails. You're gonna be at different creative levels throughout the day, just like you're gonna be at different, you know, vocal healthy and just overall physically healthy and energy level throughout your day. So keep an eye out for when you're coming up with really good ideas and keep an eye out on when you're really struggling to just write, you know, just write a couple of sentences that you're gonna post on.

Anne Ganguzza (11:31.703) Sure.

Anne Ganguzza (11:49.038) Sure. Well, and let me interject. Yeah, let me interject that not only it's good to know like when your creative times are, but it's also you don't have to worry so much about like, I'm going to write an email and then send it out because there are schedulers and there are times when it's good for people to receive your, you know, your content that you're creating or those emails. And so the nice thing is that we can always schedule out the things that we're doing when we're the most creative. And so I

Tom Dheere (11:50.966) some social media platform.

Tom Dheere (12:09.698) Mm-hmm.

Tom Dheere (12:16.961) That's it.

Anne Ganguzza (12:17.833) I'm very creative in the morning when I get up. And so I can go ahead and craft like 20 emails and then I can schedule them out for later. So that's a good time for me to write in the morning and also write blogs. I have certain days that I create content on video. So that's typically in the afternoon and I have to schedule in, well, when am I gonna do the hair and makeup?

because I need to be camera ready. So that's a time as well. And if I'm not feeling well, maybe, actually this week I did a whole series on what do I do when I'm sick? You know, for my video shorts. And so I still, the nice thing was is that I was able to, I was feeling well enough that I could at least get a little dressed up.

and feel a little more human than I was feeling earlier in the week. So it was a good time. I was able to keep on that video schedule, but sometimes you just have to cancel that and then work on other things. And I also had some courses that I was taking where I'm trying to improve my skills in other genres. And so I went ahead and watched videos. I went ahead and practiced, you know, I practiced scripts and it was something that I didn't have to actually audition for. So it was fine that I could practice.

And it really worked out well for me to get all those things done that I had on my other list of things to do, which I kept putting off because I kept thinking, well, other things are more important. So it was great for me to catch up on all the things on my list of things to do for improving my own self. And so it's funny because a lot of times I'm like, let's take care of my clients first, which is where I think most of your business needs to be.

but then also self-improvement, right? Self-improvement. Watching those videos, watching those workouts, learning from other people, joining other groups and mastermind groups and that sort of thing, which are the things that I usually myself, because I'm so busy doing all my other things, I tend to put aside. So I was able to really address all those things on my list, which was really wonderful.

Tom Dheere (14:24.762) Actually, I'm so glad you said that because that complements perfectly what with what I said So find out when you're vocally at your best find out when you are creatively at your best and then find out when you are neither vocally nor creatively at your best and those are the times when you balance your checkbook pay your bills

Anne Ganguzza (14:43.853) Yes, yes, exactly.

Tom Dheere (14:46.377) generate and reconcile your invoices, do the required and, you know, not so much fun, but extremely important administrative clerical things to do. And also that's also the times exactly what you were just talking about is the self-improvement times to watch videos or learn practice copy, you know, but without having to worry about what you sound like.

Anne Ganguzza (14:49.259) Mm-hmm.

Anne Ganguzza (14:55.937) Yeah? Yeah.

Tom Dheere (15:09.856) you know, in a finished output, it's more about what's my intent, what are my choices, you know, maybe play back to it and listen to the intent and the choices and the emotional arc of whatever without actually necessarily keep taking stock in the vocal quality because you're not vocally at your best at that given time.

Anne Ganguzza (15:26.541) And also too, what's cool is that creative refresh. You I always talk about like, I like to watch good movies. I like to watch good movies because it gives me inspiration and motivation. And a lot of times that helps me with my career. It helps me with my voiceover. So if I'm not feeling, I'm really feeling kind of bad, I can like sit on the couch with a blanket and watch Netflix and watch a good movie and be creatively inspired.

Tom Dheere (15:50.785) Now that's a good, that's a really good point. you know, bosses remember we are actors, we are performers. We need to see what other actors and performers are doing and how they're doing it because we all know casting trends change all the time, but so do performance trends change over time. And watching what the, you know, one of the top Netflix

Anne Ganguzza (16:05.527) Yeah.

Tom Dheere (16:17.29) ranked shows are, like last night we watched American Primeval, which is some pretty crazy old west stuff, but there's some just top notch acting from actors I've never even heard of before. But to be able to take that in and listen to their nuance and their subtlety, or when they're being huge and melodramatic and is it part of the character, right?

Anne Ganguzza (16:17.495) Sure.

Anne Ganguzza (16:21.311) Mmm.

Anne Ganguzza (16:37.538) Yeah, watched, yeah, I watched Emelia Perez. And so, which was a really great movie, by the way. And it like, it shocked me and surprised me. It was great. It really was, it really was a good movie. And then I watched, my gosh, now I'm trying to remember the name of it, but it was the series with, my goodness, Sophia, my God, what is the name of it? Now I'm gonna have to like, Tom, I'm gonna have to Google it.

Tom Dheere (16:42.004) okay.

Tom Dheere (17:03.351) Ha ha.

Anne Ganguzza (17:03.553) But anyways, I started that series because I'd heard a lot of things about how great it was. And it was really nice because it got me inspired in terms of seeing the world in a different way and listening to actors do their thing and really become inspired by that.

Tom Dheere (17:18.846) Mm-hmm. Yeah, and you should, bosses, take notes. Have a notepad or have your phone or tablet or laptop with you if you're, you know, if you're in that, okay, I'm not feeling too well. I can't really do any auditions right now. I'm caught up on my invoicing. Let's do a little character study. Let's do a little, you know, acting genre study. And, you know, if you're in anime, if you want to get into anime, it's a great excuse to watch the latest anime show, which you...

Anne Ganguzza (17:32.225) Mm-hmm.

Anne Ganguzza (17:46.022) yeah, absolutely.

Tom Dheere (17:47.297) You may be watching anyway, but the pair of eyes and ears that you have change when you are, know, Griselda, okay. Yeah. So you have this one set of eyes and ears on when you're watching or listening to something to enjoy it. And then you have a different set of eyes and ears when you are listening or watching something to learn from it. You know, so, you know, watch that, you know, watch that

Anne Ganguzza (17:53.442) Yeah, yeah, absolutely. It was Griselda, by the way. I just looked at, yeah, Griselda, yeah, really good series, yeah. She's wonderful.

Anne Ganguzza (18:08.705) Yeah, absolutely, absolutely.

Tom Dheere (18:15.37) Classic Akira movie or ninja scroll or something like that classic anime But but don't don't do it just to be entertained by it like listen to the acting choices and how do the acting choices affect the animation and how do the animation affect the acting choices and and vice versa you can learn a lot if you are because you you a lot of people come into voice over because they're a fan of

Anne Ganguzza (18:17.653) Mm-hmm. Mm-hmm.

Anne Ganguzza (18:27.083) Sure, absolutely.

Tom Dheere (18:40.193) the genres that they want to be in, cartoons or video games or whatnot. But it's also critical that you are a student of the industry and the genres as well. And that requires a different, it's a different discipline when you're taking in that kind of stuff. So if you are feeling under the weather, put your school cap on and pull up at your school desk and learn and take notes as if you were gonna be taking a quiz.

Anne Ganguzza (18:41.931) Yeah? Mm-hmm.

Anne Ganguzza (18:46.221) Yeah.

Anne Ganguzza (18:54.615) Yeah.

Anne Ganguzza (19:00.959) Yeah.

And here's old school, watch commercials. If that's the genre you wanna work in, watch commercials, don't fast forward. And I've said that multiple times, especially current commercials, because then you're gonna really be aware of the current trends, what's happening, what's out there. And especially now in the new year, right, we have a change, obviously.

in our administration. And so there's going to be maybe trends and changes that will happen in advertising and in commercials and in the genres that we're going to be working. So really keep your eyes and your ears peeled out for that. Do some research. Do some Google on companies and look at how they're advertising to people. That can be a really great education when you're not feeling well.

Tom Dheere (19:42.496) Mm-hmm.

Tom Dheere (19:50.029) Yeah, there's a difference between a commercial that you see on TV and what you hear on the radio and what you see in streaming and what you hear in between podcast episodes and Pandora and Spotify. These are, even though they're all technically the same thing, they're commercial voice actors, you know, different lengths.

Anne Ganguzza (19:56.578) Yeah.

Digital,

Anne Ganguzza (20:10.401) Different lengths, different styles. Mm-hmm, yep. Exactly. Mm-hmm, mm-hmm.

Tom Dheere (20:13.494) different audiences, different formats based on the milieu or the medium of whether it's a TV commercial or a radio spot or a streaming. listen to those and again, take notes, notice the difference. Like radio spots, for example, we talk a lot faster. You know, so, know, just things like that.

Anne Ganguzza (20:31.246) Yeah, Absolutely, absolutely. And you carry more of the story because there's no visual there, right? And so, exactly. And I'm always telling my students, because a lot of students, they're like, so what is the difference between this genre and this genre? Especially when we're talking about nuanced genres like corporate. Corporate explainers and corporate narration. What's the difference between corporate narration and a commercial? Well, you've got longer time to tell it. And typically, corporate narration is still a sell because you're talking about a company.

Tom Dheere (20:37.525) Right. You're more. Yeah.

Anne Ganguzza (21:01.003) and companies are there to sell. So you can really kind of study if you look at the nuances of how things are marketed, how commercials are run versus how digital media is run versus how we listen to Pandora or SiriusXM, how those commercials are run. You can really hear the difference in how, within the mediums, how these advertisements are presented. really...

There's so much that you can do. It's incredible, Tom, that we even get in our studios at all to do voiceover work, because there's so much stuff that you can do in the meantime to educate yourself, to prep yourself, to be ready for whatever you might be asked to do in your voiceover career.

Tom Dheere (21:48.759) Yeah, that's one thing is a lot of people think that it's all about auditioning and booking and auditioning and booking and that's what their whole career is and it's not because you're running a business and there's so many things that need to be done in so many different ways and you know everything is important. mean obviously the auditions are critical but you know so is generating and sending an invoice because if you don't send the invoice you don't get paid and what a better time to do that, right?

Anne Ganguzza (22:10.487) Yeah.

And your website is important. Absolutely. SEO. Social media is important. However you're reaching out to your potential clients is important. so you can have the best little voice in the world, but if nobody knows about it, they can't hire you, and you can't make a living. And so really understanding what are the other aspects of this business.

Tom Dheere (22:16.431) website maintenance, marketing research, lead generation.

Anne Ganguzza (22:41.71) that you need to have in place so that you can make a living and you can pay the mortgage. mean, gosh, it's the end of the month. And every month I'm like, oh, I gotta contribute to the mortgage here. And so ultimately, right, my business needs to keep moving forward. I need to keep finding clients. I need to keep improving my product. I need to keep thinking of innovative ways that I can get out in front of people so that they can hire me. They can hire my services.

Tom Dheere (23:09.696) Well, now that we've talked about that, I hope you feel better.

Anne Ganguzza (23:12.333) Well, thank you, Tom, and yes, bosses, keep healthy. And of course, you know, I do sell a wonderful product, actually, which does help, right? This is my vocal spray. I have a couple of products, and here's a shameless plug for my vocal spray. My vocal spray does help, and as a matter of fact, I should probably spritz some now, but it does help keep your voice healthy, although unfortunately, nothing is 100%. I wish that were the case. I wish I had like, here's the ultimate cure.

that you'll never get a cold again. However, if you do have a cold, you may not suffer as much. So that also can be found at anneganguzza.com of course, just being sensible and taking good care of yourself and knowing that, especially because our products are a part of us and a part of our body, I that just makes it so much more prudent that you take care of yourself and that you are doing everything in your power to be healthy.

All right, bosses, I'm gonna give a great big shout out to our sponsor, IPDTL. You too can connect and network like bosses like Tom and myself, real bosses. And you can find out more at ipdtl.com. You guys have an amazing week and we will see you next week. Bye.