IMA Leader Audio Podcast | Leadership, Marketing, Content Marketing, Big Data, Social Media, Email

Tim McMullen is a past president of the American Advertising Federation of Nashville. He speaks nationally on the two topics he knows best, company culture and integrated marketing. Tim is founder and CEO of redpepperredpepper. redpepper is an ad agency by day and invention lab by night. The company helps clients understand and capitalize on the convergence of technology and marketing and the tools companies now have to better engage with their audience. redpepper has offices in Atlanta and Nashville.

Sebastian Jespersen is a digital media guru and evangelist. Sebastian was named Agency Innovator of 2012 by the Internationalist. Sebastian is founder of Vertic, where he, serves clients including HP, ECO, Vestas and Microsoft. Vertic is a strategic digital agency focusing on strategy, storytelling, creativity and interactive design. With offices in New York, Copenhagen, Seattle and Singapore, Vertic helps clients develop an interdisciplinary approach to brand building.

Christoph Trappe is a master story teller. His background as a journalist gives him a robust foundation upon which to adapt storytelling techniques to modern marketing strategies. He has applied his storytelling skills to support marketing and community building efforts across industries like finance and healthcare in both non-profits and for-profit companies.

Rob Salkowitz is a writer, speaker and consultant specializing in the future of marketing and creative industries in the digital media era. He's co-founder of MediaPlant where he is Director of Strategy and Content. MediaPlant's clients include Microsoft, The Walk Disney Company, Ford Motors and HP. Rob has written five books and his work has appeared in The New York Times, Forbes and BusinessWeek. Rob serves on the faculty of the University of Washington.

Sinan Kanatsiz has effectively made his mark as an outstanding entrepreneur. In 1998, while studying for a master’s degree at Chapman University, he followed his entrepreneurial spirit and formed his first company, KCOMM, a Public Relations and Internet marketing agency. The company quickly evolved into a full-service marketing, government affairs and event marketing firm known for its Internet expertise and results-oriented approach. In less than ten years, Sinan grew the firm to several million dollars in revenue, opening business centers in Dallas, New York, Dubai, Istanbul, Montreal, London, Argentina and Delhi.

Welcome to the official podcast series of the Internet Marketing Association. The IMA is a million member professional organization established in 2001. Membership is free and spans professionals in fields like sales, marketing, business ownership, programming and creative development. The IMA mission is to provide a knowledge-sharing platform where proven Internet marketing strategies are demonstrated and shared in an effort to increase each member’s value to their organization. Join us as discuss the rapidly changing and exciting areana of modern marketing through conversations with leaders at companies like Adobe, Microsoft, Facebook and with marketing practitioners from across the globe.