Welcome to IMRG Takes On, the new podcast from IMRG, where eCommerce market expert Andy Mulcahy and the veritable Tom Jacobs take on the trends, challenges and events shaping retail and eCommerce – all with a healthy dose of humour.

For our fourth episode, we've taken on the history of ecommerce. Andy and Tom pit historical figures against one another to decide who would thrive in modern eCommerce roles (could Queen Elizabeth I optimise a search bar?), revisit the moments in history that could have benefitted from online shopping, and look back at the milestones that transformed retail into what it is today.

Hot off the press: this has officially become Tom's favourite episode so far. We suspect his inner history nerd had something to do with it. We hope you enjoy it just as much. 

Subscribe now to catch future episodes and send your questions to [email protected] for a chance to feature in an upcoming show.

Welcome to IMRG Takes On, the new podcast from IMRG, where eCommerce market expert Andy Mulcahy and the veritable Tom Jacobs take on the trends, challenges and events shaping retail and eCommerce, all with a healthy dose of humour.

For our third episode, we're taking on festival season and what it means for British culture and eCommerce. Andy and Tom explore changing festival crowds, the rise of the "grey pound", and the retail opportunities behind summer spending. Then comes Einstein comparisons, rubber dinghy races and some of the world's strangest festivals.

In this episode:

No wristband required! Listen on your favourite streaming platform now.

Subscribe now to catch future episodes and send your questions to [email protected] for a chance to feature in an upcoming show.

For our second episode we have taken on what is arguably the most influential trading factor of eCommerce… The Great British Weather. Our IMRG dynamic duo, Andy Mulcahy and Tom Jacobs, are back to discuss the weather’s influence on online sales, alongside anecdotal stories about how the weather ruined their lives. 

In this episode:

If you like eCommerce insight, but would also like a laugh, then we’re confident you will enjoy this episode.

Subscribe now to catch future episodes and send your questions to [email protected] for a chance to feature in an upcoming show.

Welcome to IMRG Takes On, the new podcast from IMRG, where eCommerce market expert Andy Mulcahy and the veritable Tom Jacobs take on the trends, challenges and events shaping retail and eCommerce – all with a healthy dose of humour.

For our first episode, we're taking on the FIFA World Cup. As the tournament gets underway, we explore what it could mean for retailers, from shifts in demand and conversion rates to marketing strategies and consumer behaviour.

In this episode:

Whether you're a football fanatic, a reluctant viewer, or simply interested in the impact of major events on retail, this episode has something for you.

Subscribe now to catch future episodes and send your questions to [email protected] for a chance to feature in an upcoming show.