In Conversation

If you've ever questioned the return on building your personal brand, this episode is for you. Listen to an example of how Dave Gerhardt's personal brand is turning over 6 figures a year just from content.

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

You don't necessarily have to get caught up in fluffy values like everyone else. Sometimes it can be as simple as demonstrating you know your stuff...

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

The 'Blue Ocean Strategy' is used in marketing a lot, but we seem to forget it when it comes to personal branding. It's all too easy to just be another executive on LinkedIn. Position yourself as unique and watch what happens. 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Your LinkedIn profile probably includes a lot of information that is completely irrelevant to what you do now. Or perhaps it's relevant but overcomplicated. 

Remember you're competing for attention here, so make your profile as simple as possible

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

All good profiles need to do 3 things: 1. Address who you help with your product or service (your target audience); 2. Address what you help them achieve; 3. Show some credibility from 3rd party sources (social proof).

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Most personal brands flop for this one reason:

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

The important thing not to forget about personal branding:

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Most people have got personal branding completely wrong... 

In the first of season 2's daily tips, I chat for a couple on minutes about what personal branding for CEO's is actually about - and it's not what most people think. 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider. 

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

In Episode 31 I welcome marketing coach and founder of CBW Marketing, Charlie Bonnefond-White. 

Charlie helps entrepreneurs and coaches market themselves with a personal approach, having used his approach to generate over 100,000 content views on LinkedIn alone.

Charlie also has autism, which gives him an incredible ability to combine analytical data with creative flair in marketing campaigns.

In this episode, we discuss what makes how entrepreneurs can market themselves effectively without spending hours doing so and the superpower that is autism.

Listen to the full episode as we chat about:

🧠 What Chalie's 12-year-old self would be happy and sad about if they met him now

🧠 The one tip Charlie would give to entrepreneurs looking to market themselves

🧠 How to market yourself and your business effectively 

🧠 The common misconceptions around autism and its benefits 

🧠 What it's like being a marketer/entrepreneur with autism 

Connect with Charlie:

Website - https://cbwmarketing.co.uk/

LinkedIn - https://www.linkedin.com/in/charliebonnefondwhite/

About In Conversation:

Join our conversations if you want to learn about marketing, branding, LinkedIn, and how to win in the B2B space.

If you enjoyed this episode, I would appreciate it greatly if you could tell just 1 friend and leave a ⭐⭐⭐⭐⭐ review on your favourite podcast provider. It helps me impact even more people and secure the best guests in the world.

Connect With Me:

More Content - https://www.thatpersonalbrandingguy.com/

LinkedIn - https://www.linkedin.com/in/samwinsbury/

Instagram - https://www.instagram.com/thatpersonalbrandingguy/

Free Facebook Group - https://www.facebook.com/groups/ppbfe/

Personal Branding For CEO's: https://www.brandlypersonalbranding.com/

Personal Branding For Coaches and Entrepreneurs: https://www.thatpersonalbrandingguy.com/profitable-personal-brand-mastery

In Episode 30 I welcome Best-selling author and Founder of the Mindstate Group, William Leach. 

Will is an award-winning behavioral insights & messaging expert. His company Mindstate Group helps businesses significantly increase their sales and growth by applying behavioral psychology - specifically subconscious mindstates - to their marketing strategies.

His clients include international giants like PepsiCo, Purina, Capital One, Merck, Kimberly Clark, SC Johnson and Kellogg’s.

In this episode we discuss what makes humans tick and how you can use psychology to improve your marketing and grow your business. 

Listen to the full episode as we discuss: 

🧠 What Will's 12-year-old self would be happy and sad about if they met him now

🧠 How tweaking 3 words on Will's client's coupon increased sales by 200%

🧠 4 factors of the behavioural model 

🧠 How to implement psychology into your strategy as a marketer or business owner

🧠 Wills experience writing a best-selling book

Connect with Will: 

The Mindstate Group: https://www.mindstategroup.com/

About In Conversation:

Join our conversations if you want to learn about marketing, branding, LinkedIn, and how to win in the B2B space.

If you enjoyed this episode, I would appreciate it greatly if you could tell just 1 friend and leave a ⭐⭐⭐⭐⭐ review on your favourite podcast provider. It helps me impact even more people and secure the best guests in the world.

Connect With Me:

More Content - https://www.thatpersonalbrandingguy.com/

LinkedIn - https://www.linkedin.com/in/samwinsbury/

Instagram - https://www.instagram.com/thatpersonalbrandingguy/

Free Facebook Group - https://www.facebook.com/groups/ppbfe/

Personal Branding For CEO's: https://www.brandlypersonalbranding.com/

Personal Branding For Coaches and Entrepreneurs: https://www.thatpersonalbrandingguy.com/profitable-personal-brand-mastery