In Conversation

This episode was edited by Ashley Simcock. Check Ash out on LinkedIn here: https://www.linkedin.com/in/ashley-simcock/

This week brings you an In Conversation first - an episode without a guest.

Whilst this goes against the typical nature of the (not a) podcast, I think it’s important to stop and reflect on the conversations you’re having with yourself every now and then.

So I’m bringing you into the conversations I’ve been having with myself about personal branding and entrepreneurship.

In the episode, there may not be a guest, but there’s definitely a ton of value.

I share with you three key lessons I’ve learnt over the last week and the three pillars I see as fundamental to any personal brand. Here’s an overview of what I discuss: 

3 key lessons: 

1. The importance of slowing down

2. Why you shouldn't attach emotion to your goals 

3. Why focusing on current clients will bring you new ones 

3 pillars of personal branding: 

1. Personal development 

2. Brand values (+ why I referred a prospect to a competitor last week) 

3. Back-end systems 

About In Conversation:

This is not a podcast. These are raw, unedited, real conversations I have had with the people of LinkedIn.

Join our conversations if you want to learn about marketing, branding, LinkedIn and how to win in the B2B space.

If you enjoyed this episode, I would appreciate it greatly if you could tell just 1 friend and leave a ⭐⭐⭐⭐⭐ review on your favourite podcast provider. It helps me impact even more people and secure the best guests in the world.

Connect With Me:

More Content - https://www.thatpersonalbrandingguy.com/

LinkedIn - https://www.linkedin.com/in/samwinsbury/

Instagram - https://www.instagram.com/thatpersonalbrandingguy/

Free Facebook Group - https://www.facebook.com/groups/profitablepersonalbrandingmastery/

Profitable Personal Branding Mastery is now open at a quite ridiculous discount. Check it out here: https://www.thatpersonalbrandingguy.com/profitable-personal-brand-mastery

Tom is the Co-founder of what has been described as the 'best digital agency hands-down', Elevate Digital. They're an award-winning digital agency on a mission to help purpose-driven brands create more sales from their digital presence with less time & effort.

Tom is responsible for elevating company sales through results-driven done-for-you marketing, optimizing the customer journey, and liberating business owners with automation training.

In his spare time, Tom is on a mission to elevate the consciousness of humanity. He's even taken part in a 10-day meditation with no external input whatsoever. 

It's fair to say he has a lot of incredible value to share.

In this episode, we chat about all things marketing and branding, including: 

➡️ The future of marketing 

➡️ The marketing mistakes you must avoid

➡️ How to engage your audience in private messages 

➡️ How to grow your business during Covid-19

➡️ The secret to powerful growth in 2020

PLUS I put Tom under the test of my weekly quickfire round. 

Connect With Tom:

LinkedIn: https://www.linkedin.com/in/tom-peyton1/

Facebook: https://www.facebook.com/tom.peyton.94

Instagram: https://www.instagram.com/tommy0550/

YouTube: https://www.youtube.com/channel/UC-Qq6XphOe3QEH4IhhdW4aA

Website: https://elevate-digital-solutions.com/

About In Conversation:

Join our conversations if you want to learn about marketing, branding, LinkedIn and how to win in the B2B space.

If you enjoyed this episode, I would appreciate it greatly if you could tell just 1 friend and leave a ⭐⭐⭐⭐⭐ review on your favourite podcast provider. It helps me impact even more people and secure the best guests in the world.

Connect With Me:

More Content - https://www.thatpersonalbrandingguy.com/

LinkedIn - https://www.linkedin.com/in/samwinsbury/

Instagram - https://www.instagram.com/thatpersonalbrandingguy/

Free Facebook Group - https://www.facebook.com/groups/profitablepersonalbrandingmastery/

Profitable Personal Branding Mastery is now open at a quite ridiculous discount. Check it out here: https://www.thatpersonalbrandingguy.com/profitable-personal-brand-mastery

George is the Founder and CEO of The Sole Supplier. Set up in 2013, The Sole Supplier has quickly become Europe's leading destination for casual footwear, with 3 million monthly users.

George started as a 'sneakerhead' stuck in an unfulfilling 9-5 job, but has now turned his passion into a career, helping millions of people in the process.

We talk about how he transitioned from his corporate role into taking The Sole Supplier full time, the importance of social media in building the business and how to quickly become the go-to source of knowledge in your industry. 

For anyone trying to build a brand (business or personal) at the moment, this episode is a must-listen. 

Connect with George:

Instagram - https://www.instagram.com/georgesullivantss/

LinkedIn - https://www.linkedin.com/in/george-sullivan-96397765/

About In Conversation:

Join our conversations if you want to learn about marketing, branding, LinkedIn and how to win in the B2B space.

If you enjoyed this episode, I would appreciate it greatly if you could tell just 1 friend and leave a ⭐⭐⭐⭐⭐ review on your favourite podcast provider. It helps me impact even more people and secure the best guests in the world.

Connect With Me: 

More Content - https://www.thatpersonalbrandingguy.com/

LinkedIn - https://www.linkedin.com/in/samwinsbury/

Instagram - https://www.instagram.com/thatpersonalbrandingguy/

Free Facebook Group - https://www.facebook.com/groups/profitablepersonalbrandingmastery/

Episode 16 brings you my conversation with Andrew Heathcote, CEO and Founder of Origins of Motion.

Origins help CEO's, executive coaches and brands harness the power of video content and it's safe to say their work is incredible. 

We discussed: 

- What a typical day looks like for the CEO of a video agency 

- What it's like working with Origins

- The things you need to consider before creating video content 

- Why you need to producing video content

- How to simplify video so that anyone can do it

- The importance of showing personality in your content

As well as addressing concerns you might have around producing content during Covid-19

Oh, and of course I put him under the pressure of a quickfire round at the end.

About Andrew:

If you'd like to connect with Andrew you can find him on LinkedIn here. 

About In Conversation: 

This is not a podcast. These are raw, unedited, real conversations I have had with the people of LinkedIn.

Join our conversations if you want to learn about marketing, branding, LinkedIn and how to win in the B2B space.

If you enjoyed this episode, I would appreciate it greatly if you could tell just 1 friend and leave a ⭐⭐⭐⭐⭐ review on your favourite podcast provider. It helps me impact even more people and secure the best guests in the world.

You can check out other episodes and more free content at www.thatpersonalbrandingguy.com

This conversation brings you the thoughts of Joel Lalgee.

His advice on LinkedIn is trusted by over 20,000 people, a following which he has doubled in the last 6 months alone. 

Like most people, Joel has had a profile for years. Like most people's his profile wasn't being used...

But 6 months ago Joel 'just started' on LinkedIn, posting regular updates and keeping his following informed. 

He wasn't well known, he wasn't a content marketing expert, he didn't have a team behind him.

Of course he was scared to post... And he didn't get much engagement on his first few posts. 

But since then, Joel has amassed a following of over 20,000 engaged LinkedInners. 

We discuss his LinkedIn journey, why you should 'just start' and what to expect from posting on LinkedIn, as well as how Joel spends his days and switches off.

If you enjoy the episode, please leave us a 5-star rating on your favourite podcast provider.

Check out Joel on LinkedIn here: https://www.linkedin.com/in/bestrecruiterever1/

For more episodes: https://anchor.fm/sam-winsbury

Let's connect on LinkedIn: https://www.linkedin.com/in/samwinsbury/

Join the free Profitable Personal Branding Mastery Facebook Group: https://www.facebook.com/groups/profitablepersonalbrandingmastery/

Joe Gannon is a Co-founder and digital marketing executive, specializing in content marketing. 

He bridges human psychology and the principles of marketing to create effective campaigns that drive real results.

He has worked for digital marketing agencies, freelanced for brands and recently worked for the University of Cambridge's social media team with the responsibility of social media creation, curation and strategy (2.2m+ Facebook likes, 640k+ Instagram followers, 484k+ LinkedIn followers).

It's safe to say we're both psychology + marketing nerds, so when had a great chat when we caught up last week.

Have a listen and tag along to the conversation.

And Linkedin here: https://www.linkedin.com/in/joe-gannon/

This week I spoke to Co-founder of Boundless Media and Author of 'We're All Marketers', Nico De Bruyn.

Nico has been the most demanded guest I've had for the podcast, and after speaking him I'm not surprised. The value Nico brings with him is incredible and certainly isn't something you want to miss out on.

5 years ago Luke felt empty, had no purpose and just wanted to make a difference in the world but didn’t know where to start.

We talk all things routines, personal development and being a young entrepreneur.

Check Luke out on:

LinkedIn - https://www.linkedin.com/in/lukesamuelburrows/

Jake has built the World’s first Gen Z owned & operated marketing agency.

Founder and Sales Director of Bespoke Brand Developers, Joe recently pulled in £22,000 for one of his clients from a £500 ad spend. 

How? Well, listen to find out! 

For some context, Joe and I met at university playing football (think he caught me killing a training session and asked me to play for his team... Joe?) 

It's fair to say we're both marketing nerds, so you can expect lots of marketing/branding value bombs in this episode. We discuss:

- The future of digital marketing 

- How to stand out from the competition online