In Good Company

This one’s the comedown after the launch.

A proper, slightly delusional post-launch debrief - what the past few weeks have actually looked like behind the scenes, from juggling business and life to navigating pressure, cash flow challenges and figuring out what’s next.

Emily shares the reality of balancing In Good Company, The Management Group and life, while Karina opens up about a tough financial patch, what it forced her to change, and how she’s come out the other side.

We also get into life outside of work, big decisions on the horizon, and whether we’re actually taking a break over Easter… or just pretending to.

No highlight reel. Just where we’re really at.

We said we were bringing good people… and this week, we really mean it.

In this episode of In Good Company, we’re joined by the one and only Titus O’Reily — writer, comedian, and the mind behind one of Australia’s most recognisable personal brands.

We get into how “Titus O’Reily” came to life, what it takes to turn a passion into a sustainable business, and the realities of building a career off the back of something you genuinely enjoy.

We also cover:

• Personal branding (beyond the highlight reel)
• Creative vs. commercial work
• Boundaries, decisions, and what to say no to
• Lessons from self-employment

A good one for anyone building something of their own - or thinking about it.

https://linktr.ee/youreingoodcompany

What started as a few conversations about the realities of self-employment has grown into In Good Company - a community designed to give freelancers and small business owners the kinds of support, connection and opportunities that are often built into larger businesses.

In this episode, Em and Karina unpack why they started IGC, the gaps they kept seeing in self-employment, and exactly what’s included inside the membership.

If you’re interested in what we’re building with In Good Company, this episode’s for you.

Welcome to In Good Company. We're happy to have you!

Join Today - https://youreingoodcompany.com.au/membership/

Social media can feel overwhelming, but it’s actually one of the few marketing channels you can truly own.

In this Good Guide episode, Em and Karina break down where social media fits in your marketing mix, how different platforms work, and how to approach content without burning yourself out - from two people figuring it out in real time.

Connect with Us - https://linktr.ee/youreingoodcompany

This week on the podcast, Em & Karina sit down with Becky McCullock, the creative brain behind the In Good Company brand you see and love.

We chat all things design, business, and what it really takes to stay grounded when things feel messy behind the scenes. Becky shares her mindset-led approach to staying calm in the face of challenging times in business, and how she even brings a little spirituality into her new business approach.

It’s an honest, thoughtful conversation about trusting yourself, slowing down, and building something that actually feels aligned to the life you want to build.

Connect with Becky - https://www.instagram.com/beckymccullock/

Connect with Us - https://linktr.ee/youreingoodcompany

Welcome to Business Confessionals - where we say the things business owners usually keep to themselves.

In this episode, we’re unpacking:
– the temptation of a business hall pass
– lingering regret from past business decisions
– running all your money through one account and quietly hoping your accountant doesn’t ask about the Uber Eats
– and what it really looks like when your “business plan” is just vibes and day-by-day decisions

If you’ve ever felt like you’re winging it, side-eyeing your past choices, or wondering how everyone else seems so organised - this one will feel uncomfortably familiar.

Connect with Us - https://linktr.ee/youreingoodcompany

Single, committed, in a situationship… or actively pretending everything’s fine?

In this Valentine’s Day special, we take a very unserious (but very real) look at business as a relationship. We talk career dating profiles, bad first-date energy in business, whether you actually need to love what you do to succeed, and if running a business or partnership is basically a marriage.

Cheeky, honest, and painfully relatable — perfect listening for your commute, walk, or end-of-week knock-off.

Connect with Us - https://linktr.ee/youreingoodcompany

Websites. Domains. Hosting. DNS. Custom emails.
If your eyes glaze over just reading that list - you’re not alone.

In this episode of Good Guides, Em and Karina break down the behind-the-scenes basics of websites and custom email addresses in a way that actually makes sense. Born from Karina’s very real experience of trying to set up a custom email… and accidentally falling down the website rabbit hole, this episode is designed to demystify the tech without overwhelming you.

Using one simple analogy throughout (think: street addresses, blocks of land, GPS and houses), we explain:

• How websites and custom emails are connected

• What a domain actually is (and why it matters)

• What DNS does behind the scenes

• The difference between website hosting and email hosting

• Where website builders like Wix, Squarespace and WordPress fit in

• How we’ve set things up in our own businesses (and what we’ve learnt along the way)

This is not a deep technical dive - it’s the confidence-building basics you need to get started, ask better questions, and stop feeling lost every time someone says “just update your DNS”.

If you’re:

• Setting up a website

• Creating a custom email address

• Or doing both and feeling mildly panicked

This Good Guide is for you.

Connect with Us - https://linktr.ee/youreingoodcompany

In this episode of In Good Company with, Em & Karina interview Sophia Anderson, Founder & Growth Consultant of Wise Mind Consulting.

With a wedding and honeymoon coming up, Sophia gets real about planning time off, managing income as a solopreneur, and what running a one-person business actually demands. She shares the hardest lessons, the biggest wins, and how her experience with psychiatric care earlier in her career reshaped the way she works, leads, and builds today.

We also dive into her vision for Wise Mind Consulting, what success looks like in 2026, why she’s all-in on AI for business, and the advice she’d give anyone building something on their own terms.

Connect with Soph

Website: https://www.wisemindconsulting.com.au

Instagram: https://www.instagram.com/wisemind.consulting/

Episode Links

Soph on Life After I Left with Kat Dunn - https://open.spotify.com/episode/3WOZ1xaBFVjNilhf1TQ9a3?si=MytyDQ20SJuQgVw6pyWlPg

She's On The Money - Victoria Devine

Podcast -https://open.spotify.com/show/3S1XdTyuhErGDAEgLEjl9c?si=abbeb6abdc02498a

Book - https://www.shesonthemoney.com/books#sotm-book-list

Connect with Us

https://linktr.ee/youreingoodcompany

Brand new episode format in 2026 - Business Confessionals. This is your digital coffee (or wine) catch up where we debrief, unload and vent about the messy and often funny parts of running a business!

In this ep Em and Karina both bring a confessional and we unpack 2 community submissions.

Connect with Us

⁠https://linktr.ee/youreingoodcompany