In Plain Cite

It is well established that plain language summaries are becoming a standard in translating medical evidence for broader use and understanding. How are they best prepared? Where can they be stored? How do we avoid them being deemed promotional? Hear about this and more on this edition of InformED where we discuss best practices for plain language summaries with Jason Gardner. Jason is the Head of Scientific Services at CMC Connect, McCann Health Medical Communications and sits on the McCann Health Global Scientific Council, which aims to make a meaningful difference in areas of need in medical science. Jason is also a member of The MAP Working Group. Generously sponsored by MedThink SciCom.

What are impact metrics for publications? How do we TRULY measure the reach of a publication? Impact factor, circulation, Altmetrics are some examples of accepted measures of publication impact. At the end of the day, it is important to know if a medical publication supports enhanced healthcare decision making for patients. Join us for InformED where we chat with Alice Choi about traditional metrics and new ways to estimate the real-world impact of publications. Alice is the Chief Operating Officer at McCann Health Medical Communications; she is a past Chair of the Board of Trustees for ISMPP and has contributed to several committees over the years. She was listed as Top 25 Women Leaders in UK Healthcare in 2019 by Pharmaceutical Market Europe, among many other accomplishments. Generously sponsored by MedThink SciCom.​

Join us soon for the first episode of InformED. ISMPP talks about key trends and issues facing medical communication and publication professionals in an ever-evolving field. Join our new podcast where you can hear experts share their thought-provoking insights and lessons. This show is sponsored by MedThink SciCom.