The Intercooler

In the CEO's chair: what we would do at Ferrari, Aston Martin and McLaren #54


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There has never been a more challenging time to be the boss of a performance car manufacturer. This is what we would do as the CEO of a supercar maker at a time when crash legislation and environmental issues are putting ever more pressure on the likes of Ferrari, Porsche and Lamborghini. 

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The IntercoolerBy Dan Prosser and Andrew Frankel

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