In The Trenches

By Tom Morkes | business, marketing, writing, and publishing

In The Trenches with Tom Morkes provides behind-the-scenes look into the life and work of entrepreneurs, writers, artists, warriors, and leaders.... more

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FAQs about In The Trenches:

How many episodes does In The Trenches have?

The podcast currently has 243 episodes available.

In The Trenches episodes:

January 29, 2018ITT 139: How to Achieve Self-Mastery with Johnny Helleland
Johnny Helleland is the creator of The MotionEffect and his story is a pretty interesting one. Johnny was able to overcome a rough childhood, including moving around 32 times and even living out of a tent, to become the number one Shopify expert in all of Norway. In today's conversation, Johnny and I are going to talk about how he got to where he is today and we're also digging into his 7 Steps to Self-Mastery.In this broadcast, Johnny Helleland and I talk about:
The story of how Johnny got to where he is today
How Johnny’s rough background provided him with skills he utilizes in his business
Johnny’s 7 Steps to Self-Mastery
Why are thoughts our so incredibly powerful
How we have the power to choose who we are, what we do, and what happens to us
Johnny’s thoughts on how to determine what your path should be
Why you need to trust in both the universe and yourself
The step most of Johnny’s clients struggle with
And so much more.
How to connect with Johnny Helleland online:
Johnny Helleland's Website
Johnny Helleland's Book: 7 Steps to Self-Mastery
Johnny Helleland on Instagram
Johnny Helleland on YouTube
Johnny Helleland on Facebook
@MrJohnnySir
Great quote from Johnny Helleland:
"You can’t figure out your life path if you stop walking." - @MrJohnnySir
If you enjoyed today’s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
...more
30min
January 22, 2018ITT 138: How to Dominate the Self-Publishing Space with Derek Doepker
Derek Doepker is an author, speaker, trainer, coach, and dominator in the self-publishing space. In this episode, we mostly focus on how he stumbled into self-publishing, why he continues to work on new projects even though he could live off his earnings from self-publishing, why it’s so important to be clear in your writing rather than clever, and much more!
In this broadcast, Derek Doepker and I talk about:
How Derek first got into writing and self-publishing
Why Derek considers his first few books a success even though they didn’t sell well at first
How to determine whether the market is ready for the book you want to write
Derek’s advice for becoming an innovator in your niche
How Derek diversifies his income streams without spreading himself too thin
The importance of using templates and processes to expedite the work you do
Why you should create courses instead of standard operating procedures
Why you need to embrace the fact that most businesses fail
And so much more.
How to connect with Derek Doepker online:
Derek Doepker's Website
Derek Doepker's Free Book: Why You're Stuck
@ExcuseProof
Great quote from Derek Doepker :
"Imitations plus creations equals innovation." - @ExcuseProof
If you enjoyed today’s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
...more
35min
January 18, 2018ITT 137: How to Create an Irresistible Offer with Dan Kuschell
Dan Kuschell is a father, thought leader, humanitarian, angel investor, and serial entrepreneur. He currently coaches other entrepreneurs and business owners to help them grow and scale their companies. In today's episode, we talk about how Dan first excelled in direct response marketing, how can we use those same tactics today to create an irresistible offer, how Dan actually structured his pricing for leads to make it a win win for him and the companies that were buying those leads, and why being good has nothing to do with how you get paid but messaging is key.
In this broadcast, Dan Kuschell and I talk about:
How Dan got into direct response marketing in the 1980’s
Why Dan feels it’s more important to focus on your messaging than it is to focus on being good at what you do
The main reason some of Dan’s businesses failed while others flourished
The criteria Dan used when deciding which clients to take on
Why you need a unique and irresistible offer
How Dan conducts market research for business
The importance of knowing the skills of those in your genius network and utilizing them
And so much more.
How to connect with Dan Kuschell online:
Dan Kuschell's Website
Dan Kuschell's Growth to Freedom Podcast
@dan_kuschell
Great quote from Dan Kuschell:
"It’s really not a ‘what’ and a ‘how’ in business. It’s more of a ‘why’ and a ‘who’." - @dan_kuschell
If you enjoyed today’s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
...more
39min
January 10, 2018ITT 136: How to Peacefully Run Your Business with Paul Jarvis
Paul Jarvis is a professional designer who’s been working for himself since the 90’s. His clients have included Microsoft, Mercedes, and Warner Music. In addition to being a designer, he’s also a prolific writer whose blog has been shared by influencers such as Ashton Kutcher and Ariana Huffington. In this episode, Paul and I discuss a wide variety of topics including things like whether or business growth is a actually a good thing, why you should personalize your marketing, why you need to delete the comments sections from your blog, and much more!
In this broadcast, Paul Jarvis and I talk about:
Paul’s unusual perspective on business growth and why it’s not always a good thing
The reason loving the idea of something isn’t enough to pursue it
Why growth is the easy solution but not always the right one
The difference between working with team of people and having a team that works for you
The purpose Paul’s blog and newsletter serves in his business
Why you need to choose your audience just as they choose you
Why Paul says comments are “the worst thing to happen to the internet”
Paul’s tactics for using his newsletter to general almost all of his revenue
Does Paul prefer to sell evergreen products or use timed launches and closed cart tactics
Why you need to keep things as frictionless as possible
And so much more.
How to connect with Paul Jarvis online:
Paul Jarvis' Website
Paul Jarvis' Newsletter
@pjrvs
Great quote from Paul Jarvis:
"If your boss sucks, and you’re the boss, you’ve got to figure that out internally." - @pjrvs
If you enjoyed today’s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
...more
35min
January 01, 2018ITT 135: How to Set and Achieve Goals with Gregg Swanson
Gregg Swanson is a physical, emotional, spiritual, and mental strength coach and he is also author of Develop the Mental Strength of a Warrior. In this episode, we cover topics like how to get clarity around your vision for the future so you can set optimal goals, why and how to set milestones on the path to achieving your goals, and how to set yourself up to accomplish the most important goals of the year by establishing rules and taking responsibility for your daily actions and behavior.
In this broadcast, Gregg swanson and I talk about:
The importance of being very clear when it comes to the goals you set
The exercise Gregg uses to help his clients gain clarity for their goals
How Gregg handles clients who know they want to be an entrepreneur but have no clarity about what their business will be
Why using pre-determined milestones is a critical part of accomplishing goals
How effectiveness and efficiency specifically factor into accomplishing your goals
The main roadblock entrepreneurs create when trying to accomplish their goals
Why you need to track your actions and not just the results
Why Gregg thinks you should have someone else, like a coach, hold you responsible for your actions and results
The difference between accountability and responsibility in terms of achieving goals
And so much more.
How to connect with gregg swanson online:
Gregg Swanson's Website
Gregg Swanson's Book: Develop The Mental Strength of a Warrior
Gregg Swanson's Warrior Mindset Podcast
Gregg Swanson's Udemy Courses
@mindcoach
Great quote from gregg swanson:
"Goals aren’t Christmas wish lists." - @mindcoach
If you enjoyed today’s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
...more
33min
December 25, 2017ITT 134: How to Maximize Your Virtual Summit Sales with Bailey Richert
Bailey Richert is the founder of the Infopreneur Summit and she also coaches other entrepreneurs on how to host their own profitable virtual summits. The topic of virtual summits is particularly fascinating to me and, after listening to Bailey, I think you'll understand why.
In this broadcast, Bailey Richert and I talk about:
Bailey’s breaks down the results of her strategies using her most recent virtual summit as an example
What Bailey will be changing in the campaign for her next virtual summit based off the data from her previous one
The various products Bailey sells before, during, and after her virtual summits
Why you should not sell on-going services as the main product of your virtual summit
The number one tactic that brings in the majority of sales during a virtual summit
What Bailey thinks about obtaining sponsors for virtual summits
Does Bailey do giveaways during her virtual summits to help build her list?
The most common mistake people make when hosting a virtual summit
And so much more.
How to connect with Bailey Richert online:
Bailey Richert's Website
Infopreneur Summit
Bailey Richert on Facebook
@baileyrichert
Great quote from Bailey Richert:
"Using deadline funnels, we saw a significant increase in those sales. Highly recommend it." - @baileyrichert
If you enjoyed today’s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
...more
24min
December 18, 2017ITT 133: How to Have Difficult Conversations with Marcia Reynolds
Marcia Reynolds is the author of The Discomfort Zone: How Leaders Turn Difficult Conversations Into Breakthroughs and, in this episode, we do a deep dive into exactly how to have these kinds of conversations and why this is so important to master if you're a leader or coach.
In this broadcast, Marcia Reynolds and I talk about:
Way Marcia feels her book is so important for the leadership and coaching industries
The most common examples of difficult conversations an employer might have
Three strategies for creating psychological safety in a difficult conversation
The importance of setting intentions before having a difficult conversation
Why you need to believe in the potential of the person you’re speaking with
What to do if you don’t believe in the potential of the person you’re speaking with
Are there certain words or emotions that create a physiological result in the body?
Why having an attitude of curiosity can sometime be the best approach
And so much more.
How to connect with Marcia Reynolds online:
Marcia Reynolds' Website
The Discomfort Zone: How Leaders Turn Difficult Conversations Into Breakthroughs
Marcia Reynolds on Facebook
@MarciaReynolds
Great quote from Marcia Reynolds:
"You have to look at your beliefs and assumptions. You can’t go in believing the worst." - @MarciaReynolds
If you enjoyed today’s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
...more
26min
December 11, 2017ITT 132: How to Master Your Lifestyle Design with Tomas Laurinavicius
Tomas Laurinavicius is a lifestyle designer, entrepreneur, and professional blogger who travels full-time and, today, we're talking about how Tomas organizes his days to get stuff done while he travels, what lifestyle design is and the merits and drawbacks of it, the difference between travel and vacation, the importance of starting from a place of principles, and why you must have non-negotiables in life.
In this broadcast, Tomas Laurinavicius and I talk about:
Tomas’ transformational evolution that led him to become a traveling lifestyle design entrepreneur and blogger
How Tomas finds a balance between traveling and working
Why Tomas loves to travel but doesn’t like taking vacations
Why it’s okay to be an entrepreneur and not want to become the next Mark Zuckerburg
The difference between bragging about your lifestyle and using it gain visibility for your business
Why you can have anything you want in life, but you can’t have everything
Why you need to push the edge and make some people hate you
The importance of having non-negotiable habits and principles
And so much more.
How to connect with Tomas Laurinavicius online:
Tomas Laurinavicius' Website
Tomas Laurinavicius on Facebook
Tomas Laurinavicius on Instagram
@tomaslau
Great quote from Tomas Laurinavicius:
"Self-awareness, I think, is the most important thing in lifestyle design." - @tomaslau
If you enjoyed today’s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
...more
34min
December 04, 2017ITT 131: How to Build a Digital Product Empire with Amy Porterfield
Amy Porterfield went from working for Tony Robbins to now being the host of the Online Marketing Made Easy Podcast and the uber-successful creator of numerous courses on online marketing, list growth, and business development.
In this episode, Amy breaks down just how she built her very own digital product empire.
In this broadcast, Amy Porterfield and I talk about:
How Harley Davidson and Tony Robbins got Amy started down the path of becoming a social media marketing expert
The specific steps Amy took to completely shift her business from being a social media consultant to a full-time creator of digital products
What would Amy do differently if she could go back and start her business all over again?
What it takes on a daily basis for Amy to maintain her high level of sales
What two roles does Amy feel it’s important to hire someone for in the earlier stages of a business?
The role live workshops and videos should play in your online course creation process
And so much more.
How to connect with Amy Porterfield online:
Amy Porterfield's Website
Amy's Online Marketing Made Easy Podcast
Amy Porterfield on Facebook
Amy Porterfield on Instagram
@AmyPorterfield
Great quote from Amy Porterfield:
"I wish I hired people sooner than I did b/c I thought I needed to do it all myself." - @AmyPorterfield
If you enjoyed today’s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
...more
22min
November 27, 2017ITT 130: How to Become an Authority in Your Space with Ian Brodie
Ian Brodie is an expert at helping consultants and coaches become seen as authorities in their fields. Today, we're diving into this exact topic and Ian is really bringing some top-notch advice and tips so you definitely don't want to miss this one.
In this broadcast, Ian Brodie and I talk about:
What does it mean to be an authority in your space?
What’s better: more clients at a lower rate or fewer clients at a higher rate?
If water can be branded, why can’t you?
The two paths to becoming an authority in your space
The importance of having a different methodology, a hook, and evidence
Why most people don’t accurately estimate their own level of expertise
Ian’s Five-Day Authority Challenge
And so much more.
How to connect with Ian Brodie online:
Ian Brodie's Website
Ian Brodie on Facebook
@ianbrodie
Great quote from Ian Brodie:
"Good relationships [with your clients] can sometimes hold you back." - @ianbrodie
If you enjoyed today’s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
...more
42min

FAQs about In The Trenches:

How many episodes does In The Trenches have?

The podcast currently has 243 episodes available.