InboundBuzz - Inbound Marketing Podcast

Watch the Skype video version of the show and full show notes at www.redpandas.com.au/ep60

Amy is a new media triple threat: YouTuber, best selling author, and keynote speaker. Known for her edutainment style in everything she teaches, Amy has also built a name as an internationally-acclaimed public speaker.

Amy discusses video marketing best practice, being vulnerable on camera, the role of blogging in an era of video and some key gems from her book.

www.redpandas.com.au/ep60

Full show notes at www.redpandas.com.au/ep59

The average CTR on Facebook Ads is now 0.91% the average conversation rate is 9.21%. Where do you stack up? In this Facebook packed episode we discuss new 2017 Facebook Ad benchmarks, we talk about crazy new dynamic facebook ad features you probably haven't taken advantage of, more Facebook live news and my featured of the month. All that and ofcourse a whole lot more.. In this ep of InboundBuzz..

View the Facebook LIVE recording here: https://www.facebook.com/RedpandasCo/videos/1305661572855154/

Visit www.redpandas.com.au/ep58 for referenced links and full show notes

Full show notes at www.redpandas.com.au/ep57

Let's face it, the biggest reason for content failing isn’t the content is the people behind the content and a lack of content creation accountability. In this episode I'll share how world class brands structure content teams and people to success as well as some very fresh updates on the google display network as well as really simple tips to take your display ads to the next level.

Plus, struggling with creating a monthly newsletter? Well I might just have the pill for you. All that and a whole lot more in this episode of Inboundbuzz!

View full show notes www.redpandas.com.au/ep56 for all resources, and links referenced.

Arnie Ken is a speaker, author and owner of his own very successful agency, Vertical Measures.

www.redpandas.com.au/ep56

Full show notes at www.redpandas.com.au/ep55

By 2019 80% of the world's internet traffic will be video. If there's one new thing you try this year it has got to be video. In this episode I talk about the exact kit I use to create compelling and professional looking videos at a fraction of what you would pay someone to do. Plus, I share a tip on increasing landing page conversions by 300% and I review my candidate for book of the year. They Ask, You Answer by Marcus Sheridan. All that and a whole lot more in this episode of InboundBuzz

View full show notes www.redpandas.com.au/ep54 for all resources, and links referenced.

Ahrefs is a powerful toolset for SEO and marketing boasting the most active research bots, second to only Google. Ahrefs has tools for backlink research, organic traffic research, keyword research, content marketing & more.

Ahref's Head of Marketing, Tim Soulo shares a masterclass on using Ahrefs including revealing one of the biggest flaws in keyword research no practitioner talks about.

He also shares his tips on what makes a great blog as well as personal tips on how he learns and the difference between blog vs book learning.

www.redpandas.com.au/ep54

Full show notes at www.redpandas.com.au/ep53

80% of smartphone usage is spent in apps not browsers. But unfortunately they're not your apps. The most popular apps aren't even social networks anymore, they're messaging apps and Chatbots are a new way to interact with your prospects in messaging apps. We talk about how recent advancements mean you can create your own chatbot, hubspot new free integration with shutterstock and why spending $1.5M for a domain can be worth it. All that and a whole lot more in this episode of IB!

View full show notes www.redpandas.com.au/ep52 for all resources, and links referenced.

WordStream helps Marketers automate hundreds of manual hours optimising Google AdWords campaign. WordStream also has a great social ads feature and home of the '20 minute AdWords work week'.

Mark Irvine is the resident Data Scientist at WordStream and has a pulse on paid media best practices and also future trends on the horizon. Not to be missed episode for any advertiser!

www.redpandas.com.au/ep52

Full show notes at www.redpandas.com.au/ep51

In a recent study by Bizbl found webinar convert at rates between 35-45%, when's the last time you saw those conversion rates? In episode I talk about webinar best practices and the latest webinar tools. Plus I share a new Facebook Ads resource and talk about underutilised Google RLSA