Incentives are factors or rewards that motivate individuals or entities to take specific actions or behave in certain ways. They can be positive (rewards or benefits) or negative (penalties or consequences), and they influence decision-making by altering the perceived costs and benefits associated with different choices.

People respond to rewards. Setting the right Incentives drives behavior and outcomes. Make sure you understand what’s motivating those around you! 💰🎯 #Incentives #Motivation #BehavioralEconomics

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