For years, digital financial services providers have tried and failed to seize a multi-trillion-dollar opportunity: the large-scale digitization of retail payments in emerging markets. What must providers do differently to make digital payments work better than cash for merchants and their customers? CGAP Senior Financial Sector Specialist Peter Zetterli’s search for an answer led him to a surprising question: What if trying to be better than cash is the wrong approach?

Background reading:

Digitizing Merchant Payments