Have you been struggling to increase your industrial companies brand? In this episode, I cover the main areas for you to focus your attention on.

PERSONAL BRAND VS INDUSTRIAL COMPANY BRAND
- Your personal brand is often overlooked and should also be focused on because it can be very powerful for your employer and yourself if you're ever looking to make a change down the road. Don't only associate yourself with the company.
- Your companies competition: Google Search vs RFQ Competition
- How are you different than your competitors from your marketing strategy, are you just doing the same thing as them?
- How can you stand out and create noise/attention to your brand?

CREATE CONSISTENT CONTENT
- Most companies in the industrial space aren't creating content consistently.
- You have set a schedule and stick with it.
- Have you partnered with an agency like MFG Tribe that knows your industry and how to stand out?

CONTENT CATEGORIES
Written Content
- Articles / Blogs
- Case Studies
- User Guides
- Create 2-4 articles per month

Video Content
- Create 2-4 videos per month
- Create videos from your successful articles
- Behind the scenes videos
- Don't only create "corporate overview" videos
- Videos about your services, products, categories, value proposition, case studies, industry content

USING LINKEDIN TO DRIVE YOUR BRAND
- Best platform for marketing to industrial brands and companies
- Allows you to reach your target customers easily
- Remove boundaries for building your pipeline
- Weekly strategy for LinkedIn can be found here: https://youtu.be/8-fotvNLG00

USE DATA
- Help build your case for a strong content marketing strategy by proving that your traffic and revenue are down or not increasing as they should.

#industrialmarketing #manufacturingmarketing #IndustrialMarketingforManufacturers
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Subscribe For More Video Content :
https://www.youtube.com/kylemilan

Awesome Playlists :

Content Marketing & Social Media : 
 https://www.youtube.com/playlist?list=PLdmOG7sUsCQzCW9lipIVtEtGJUn-mliFT

Sales : https://www.youtube.com/playlist?list=PLdmOG7sUsCQyeRMYZVnHKbeYT7fjeGhvN

MFG Tribe TV : https://www.youtube.com/playlist?list=PLdmOG7sUsCQxpP555FrTQaYpzlkeaqp0j

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Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram : https://www.instagram.com/kylejmilan
Facebook : https://www.facebook.com/KyleJMilan/

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Connect For Business:
MFG Tribe: https://mfgtribe.com
MFG Tribe on LinkedIn: https://www.linkedin.com/company/mfgtribe/
Technical Sales University: https://training.technicalsalesu.com/enroll
Tech Sales U on LinkedIn: https://www.linkedin.com/company/techsalesu/

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Subscribe For More Video Content :
https://www.youtube.com/kylemilan
__________
Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram: https://www.instagram.com/kylejmilan
Facebook: https://www.facebook.com/KyleJMilan/
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Connect For Business:
MFG Tribe: https://milanmedia.com
MFG Tribe on LinkedIn: https://www.linkedin.com/company/milanmedia/
Technical Sales University: https://training.technicalsalesu.com/enroll