Whether we like it or not we are constantly being influenced by something. In today’s episode of the Digital PR Podcast, we dive deeper into how brand specifically targets their audience by implementing their own digital strategies.

We cover aspects of brand collaborations, the use of product placements, and how we as consumers notice these things. As we are constantly being influenced by something, we learn how these brands primarily make us a part of their target audience and how they keep up with current trends to establish more engaging content.

For more information:

https://www.bustle.com/entertainment/hes-all-that-product-placement-pictures

https://influencermarketinghub.com/influencer-marketing-tiktok-examples/