Influence School

Some content creators underestimate keyword research strategies and believe that it's not that effective anymore, especially with the amount of competition on the platform, but that's only because they're doing it completely wrong. In this episode, I'll discuss everything you need to know to unlock the full power of keyword research for YouTube. I'll list down the most important elements that you need to prioritize when creating content, share valuable tips on how you can come up with the perfect titles, and let you in on some industry secrets to avoid common mistakes creators make and rank instantly on top!

There are a lot of different keyword research and search engine optimization tools available that you can use, but they each come with their own advantages and disadvantages. In this episode, I'll talk about four different sites that I've personally tried for my business, explain what kind of data you can get from each of them, and reveal which is the best one that I use to help turn my clients' YouTube channels into powerful lead generation machines for their businesses.

One of the most important things every business needs to keep running is a constant source of leads, and there's one platform that stands out from the rest that can claim the title of being the most powerful traffic source for lead generation: YouTube. In this episode, I'll show you the full potential of YouTube that almost no one knows about, and teach you exactly what I do to create powerful lead generation machines by leveraging keyword research in a way that eliminates competition and generates high-quality leads for your business forever.

Out of all the different ways to get views on YouTube, not many people have faith in leveraging search traffic— but that's only because they're doing it wrong. With the right strategy, this can be a gold mine for entrepreneurs and their businesses. In this episode, I'll show you exactly how to properly do keyword research for YouTube and reveal the secret to eliminating competition so you can rank at the very top the moment your videos go live.

There are a lot of things to consider if you want to be successful on YouTube. What kind of content should you make? How long should your videos be? How often should you publish on your channel? And on top of all that, there are also countless different strategies you can try out. But some of them aren't as effective as others. In this episode, I'll reveal the best YouTube strategy to implement that will accelerate your journey to success with just five simple ingredients.

It's no secret that YouTube provides people with a chance to generate a substantial monthly income from the videos they make, but how much does YouTube pay their content creators when they get 1,000 views? In this episode, I'll explain how much creators typically make from their ad revenue and how much more you can actually generate, no matter how many views you get, if you simply leverage this platform from a different perspective.

Gone are the days when businesses would invest their money in old-fashioned print advertising. Now, marketing experts and entrepreneurs are turning their attention to something far more powerful than that: videos. In this episode, I'll share some of the work I've been doing with my YouTube production company and how we turned my clients' simple & basic YouTube channels into powerful lead generation machines that expand their impact all over the world and bring in millions for their businesses.

With the rise of content marketing comes a plethora of tips and strategies for monetizing your content, but beware: they might not be as effective as they seem. Many will claim unbelievable results, but with the requirement of getting millions of views first— a feat nearly impossible for those who are just starting out and takes years to achieve. But what if I told you there's a way to work around this? In this episode, I'll reveal the exact strategy I implement with my clients and the type of videos you need to make to leverage your content and start generating $10,000 in your business from only a hundred views.

Evan Carmichael is an entrepreneur, author, speaker, and one of the top social media marketing experts in the industry. He's strongly passionate about empowering fellow entrepreneurs and, through his massive YouTube channel, he shares tips and advice not only about business but also about personal development, wealth, and success. In this episode, I'll take a look into Evan's strategy for making money on YouTube and whether or not it's as effective as it seems.

Derral Eves is an executive producer of the hit show The Chosen, a professional speaker, serial entrepreneur, and founder of VidSummit, a conference that brings together the top video creators, brands and agencies in the industry. He loves sharing his knowledge and teaching creators everything they need to know about YouTube analytics and algorithms to find what works for them. In this episode, I'll dive into the specifics of Derral's growth strategies for YouTube as well as his thoughts on search engine optimization and analyze how effective his strategies really are.