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The last time we spoke with Kathryn Londoff of Gyrotonic Seacoast we talked about how she was able to build her studio on the back of GYROKINESIS®. Having that previous experience helped Kathryn to be able to pivot on a dime to online teaching when her studio had to close. Kathryn also opens up to us about how this year has been a struggle both professionally and personally. I so appreciated her honesty and vulnerability and I know you will too!
InJoy Studio Ownership Online Course
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We last spoke with Joel back in season 1 of the podcast where he shared with us his studio journey and love for the classical pilates method. Today we revisit with Joel to see how he has been handling the reopening process as his studio is located in one of the first states that reopened in America. Tune in to find out how he navigated this process with his teachers and clients during a controversial time.
www.theapu.org
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Joel's Instagram
The InJoy Studio Ownership Online Course
The last time Bre was with us she told us about how she found GYROTONIC® and pilates after experiencing a traumatic mountaineering accident. She fell in love with the work and ultimately decided to buy a studio. That was all nearly 2 years ago and A LOT has changed! Tune in and see how Bre has managed a major re-branding of her studio, going back to school for a Ph-D, and pregnancy all during the time of COVID. Lots of gems in this one friends!
The InJoy Studio Ownership Online Course
Emily's Instagram
Bre's Instagram
Today is the day we launch the first iteration of the InJoy Studio Ownership online course! With many studio's around the world beginning the process of re-opening their doors we don't think there could be a more perfect time to get this information out there. The course includes 7 modules and 19 videos that are in conjunction with this season of the podcast. SO MANY HOURS of content covering everything you need to streamline your studio so you can maximize profit and minimize stress! Join this week and get a free coaching with myself AND biz coach phenom Shea Keats. Finding this course a little later in the game? No worries love! This curriculum is evergreen so no "doors closing soon" hype. Jump in and start whenever you like and we will meet you in the FB group to answer all your questions. Link below to purchase!
https://chez-shea.teachable.com/p/injoy-studio-ownership-course
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Shea's Instagram
So you set up your FB ads and sales funnel and a new client just booked with you! WOOT WOOT! Now what??? On today's episode of the podcast Shea and I walk you through the intake process and how to convert that new client into your biggest fan! We also talk about how to overcome client objections and when it's best to just walk away from a potential bad fit. Message us below on instagram for our information on our new online course for studio owners where we go in depth on how to streamline your business to minimize stress and maximize profit!
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Shea's Instagram
As business owners it seems like social media can either go one of two ways…a total waste of dollars and energy or a comparison game that leaves us feeling bad about ourselves. IT DOESN'T HAVE TO BE THAT WAY! On this week's episode of the podcast @sheakeats and I dive into social media and cover why you need it, how to use them in ways that feel right for YOU, as well as how to structure your FB ad campaigns.
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Shea's Instagram
For more course information email [email protected]
On today's episode of the podcast Shea and I start the conversation around all things Marketing! We discuss one of our favorite books, Building A Story Brand by Donald Miller, why print advertising is NOT dead, and why changing your mindset around your marketing campaigns is one of the key factors in making them successful! INJOY!
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On today's episode of the pod Shea and I talk about the nuts and bolts you need to actually run your studio's day to day operations. We talk about online scheduling software, merchant services, recurring revenue/subscription models, as well as our favorite apps that help us get ALL THE THINGS done! Be sure to check out Emily's instagram for the follow up IGTV that correlates to this episode and ties in how all this info applies to our current day corona virus situation.
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Acuity Online Scheduling
On today's episode of the podcast Shea really gets to stretch her legs on her favorite topic...building out your team! What is the difference between interns and assistants? What are the pros and cons of having Independent Contractors versus Employees when it comes to my teachers? (A topic that DEFINITELY has major implications in today's current climate!) And why you also need to consider the intangible ROI's as well as the tangible. For more on this topic be sure to check out my IGTV's linked below!
InJoy Instagram
Shea's Instagram
This week's episode is all about MONEY! And given the world's current condition we think there is no better time to have these hard conversations. Because if you avoided looking at your numbers before this crisis you certainly have been forced to now! Shea and I deep dive into the Profit First system, how to trim the fat off your BOE, and how not to bite off more than you chew. For more follow up on how to save and market during a crisis be sure to follow my IGTV!
INJOY Instagram
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