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Inner Sircle
By Adam BrownBusiness
Inner Sircle episodes
- Im bullish on Instagram...if you are doing it right!
On this episode, I explain why I am bullish on Instagram. Adam Mosseri put out this post which is a nice insight into how to think about looking at "performance".
5 min - POV: The Future of Facebook
On this episode, I offer up a POV on The Future of Facebook. I reference this article.
5 min - POV: Influencer Prices
On this episode, I talk about influencer pricing and the perspective around it. I highlight this post from my friend Sabina Gault, The Founder of Konnect.
5 min - POV: Get Involved with TikTok Ads!!!
Short and sweet one here, encouraging people to get involved with TikTok Ads. I reference this article.
3 min - DONT SLEEP ON COMMUNITY MANAGEMENT
On this episode, I once again encourage brands to not sleep on community management. I reference this LinkedIn Post.
5 min - Meta moves to try and entice TikTok users.
On this episode, I talk about Meta making some updates to try and grab TikTok users over to the platform. Some notes to reference:
Instagram
Instagram is testing a new feed called “Blend” - Reels recommendations based on Reels you’ve shared with friends and your Reels interests
Essentially, trying out a more integrated way to facilitate Reels sharing, by tapping into the user behavior of sharing Reels via DM
Instagram isn’t live testing this as yet
Instagram is testing out a new way to comment on specific images within a carousel post
The new option enables users to @mention the number of an image within a carousel to append their comment to that specific image or video
It could be another way to drive more focused engagement and encourage more interaction
Facebook
The TikTok-ification of social media more broadly continues, with Facebook rolling out a new, consistent full-screen video player, which will see all videos posted to the app expand to the TikTok-like vertical format
When you tap on a video anywhere on the Facebook app, you’ll now consistently see a fullscreen, vertically oriented video
Previously, depending on the length of the video or where you were watching, you may have seen horizontal videos or videos that played in a Feed-like player
4 min - Instagram Chief Says Follower Counts Are Not a Good Indicator of Account Value
On this episode, I talk about how Instagram Chief Says Follower Counts Are Not a Good Indicator of Account Value. I reference this article.
5 min - Once again advocating for YouTube Shorts
On this episode, I am once again advocating for YouTube Shorts.
4 min - POV: Influencers and Negotiations
On this episode, I talk a little about the current influencer market and how to approach negotiations.
5 min - TikTok Engagement (and reach) being down
On this episode, I talk about TikTok engagement (and reach being down) and I reference this article.
5 min
About Inner Sircle
From the publisher's feed
Strategies, tactics and insights for the Inner Sircle at Sircle Media