In this episode of the InnovaBuzz podcast, I’m excited to speak with Lydia Lassila the founder and CEO of BodyICE, who produce ice and heat packs for injury management.

In addition to being a business owner, a mother of two young boys, a wife, a motivational speaker, Lydia is also a champion aerial freestyle skier who is currently in full training to compete at the 2018 Winter Olympics in Pyeongchang, Korea, her fifth Olympic campaign.

Lydia won the gold medal in aerial freestyle at the 2010 Vancouver olympic games and achieved bronze at the 2014 Sochi winter olympics, becoming the first woman to perform a quad twisting triple somersault jump in competition, a jump she’d landed on snow for the first time only days before.

Lydia's story is also featured in the book and film "The Will to Fly" - an inspirational journey into the mind of a champion.

Of course, we talked about sport, and I was really keen to learn how Lydia applied the lessons from her sporting career to her business. Listen to the podcast to get the full scoop.

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