InnSpeak Podcast

Steve Short, CEO & Founder of Frictionless Guest App (https://www.frictionlessguest.com/) joins the podcast to talk about the value of the guest experience and being connected with other businesses in your destination or community.

Diane Rogers joins the podcast to talk about what she's been doing to stay busy and do some marketing while waiting out Covid. She talks about PR opportunities she's uncovered and taken advantage of along with some thoughts about how the pandemic will change guests.

Diane also started her own hashtag #quarinntine (get it? with the INN in the middle). Use it for pictures you take while you're treating yourself like a guest.

Odysys CEO Kent Schnepp shares a solo podcast focused on 9 things properties can be working on during the pandemic to prepare for the return of guests.

Check out the "Episodes" page on https://www.innspeakpodcast.com for the list of "9 things" along with links to resources to help you implement the 9 things.

Coronavirus is hitting hotel marketers, innkeepers & hoteliers hard. How do you cope? What can you do? It's time to take your brand by the horns.

Janice Hurley and Tim Wilson of bnbfinder join the podcast to talk about the refreshed bnbfinder website, directory and marketing program for bed & breakfasts. We also talk about changes in the industry and the importance of options like bnbfinder for driving direct bookings and for championing B&B's.

In this episode, Ben does a deep dive and visits with multiple guests from various associations to find out what they're doing to stay relevant and be successful in today's climate.

Rand Fishkin, CEO of SparkToro joins the podcast to talk about data that shows "Less than Half of Google Searches Now Result in a Click."

Rand talks with me about the data, how innkeepers & hoteliers can adjust their marketing, and his own efforts to do something about it.

Ben meets with Janice DeLerno to talk about how she works with other local businesses and innkeepers to put together really great, targeted extras, upsells and packages for her guests. This is a great how-to episode!

Ben talks about the importance of identifying our ideal guests by creating marketing personas. Those personas can be used to make all your marketing better from your website to your guest relations. This episode also features some bonus content - Ben gives you his seasonal recipe tip for "Tequila Por Mi Amante".

This podcast features renowned digital marketing luminary Rand Fishkin, CEO & Founder of SparkToro and Founder of Moz. We talk about reaching the right audience online, story telling as marketing strategy, and all things tech-startup and tech-startup finance.

This episode is co-hosted by Matthew Brown & Tim Resnik from the never actually launched "Distracted" podcast.