Midscale doesn't mean middle of the road — and IHG Hotels & Resorts is proving that with two rising stars: Avid Hotels and Garner. In this special hashtag#NoVacancyNews tour, Glenn Haussman visits hashtag#IHG Hotels & Resorts' Design Center in Atlanta with Karen Gilbride, VP of Brands for avid, Garner, and Atwell Suites. They walk through real model rooms, explore growth strategies and hashtag#HotelDevelopment, and reveal why these brands are resonating with both travelers and owners. 💡 Key takeaways: Avid's "basics done exceptionally well" approach—and how it's outperforming the market with RevPAR growth double the industry average Garner's flexible conversion model that lets owners invest only where needed, without compromising guest experience How IHG's design and support make it easier to move fast—whether you're building new or repositioning an asset Why consistency, comfort, and clean design are winning with guests across the U.S., Canada, and Mexico This is brand development with purpose—and performance to match.