Inside BS Show

On this episode of The Inside BS Show, Dave Lorenzo, The Godfather of Growth, sits down with Sylvia Mullen, a top business broker with Sunbelt Business Brokers in South Florida. Sylvia breaks down exactly what goes into selling a business — from valuation to vetting buyers — and explains why honesty, preparation, and process are everything.

Key Topics Discussed:

• What a business broker really does (and what they don’t)
• How to prepare your business for sale — the right way
• Why most owners wait too long to start the process
• What makes a business unsellable (and how to fix it)
• The difference between SDE, EBITDA, and profit
• How to vet serious buyers and avoid tire kickers
• Why relationships and empathy matter in deal-making
• The unique perspective women bring to business brokerage
• How social media and networking drive deal flow today

Links and Resources:

Connect with Sylvia: Sylvia Mullen on LinkedIn

Call Us: (305) 692-5531

Call to Action:
If you’re thinking about selling your business, start preparing now. Clean up your books, systematize your operations, and make sure your business can run without you. Want to know what your company is worth or how to make it more valuable? Reach out to Dave Lorenzo today.

Buy the 60 Second Sale Book:
https://www.amazon.com/60-Second-Sale-Ultimate-Relationships/dp/1119499763

In this episode of The Inside BS Show, hosts pull back the curtain on the broken employer healthcare system with guest Donovan Ryckis, founder and CEO of Ethos Benefits. Donovan reveals how misaligned incentives, opaque pricing, and lazy brokers have cost American businesses billions—and how smart CEOs can fight back.

Key Topics Discussed:

• How the healthcare system is rigged against employers—and what you can do about it.
• The difference between a broker and a fiduciary—and why it matters more than you think.
• Why most companies are overpaying by 30–40% for employee health plans.
• How cash-pay and international mail-order pharmacy programs can slash drug costs.
• What every CEO should know about PBMs (pharmacy benefit managers) and stop-loss insurance.
• Why “self-funded” plans can outperform traditional coverage when managed properly.
• Three compliance steps every business owner must know under the Consolidated Appropriations Act.
• The coming wave of lawsuits against companies that fail to manage healthcare fiduciary responsibilities.

Links and Resources:

• Watch Donovan’s documentary: It’s Not Personal, It’s Just Healthcare – EthosBenefits.com

• Connect with Donovan on LinkedIn: Donovan Ryckis

• Buy The 60 Second Sale book: Amazon Link

• Subscribe via Email: GetInsideBS.com

• Listen on Spotify: Inside BS Show on Spotify
• Listen on Apple Podcasts: Inside BS Show on Apple Podcasts
• Call Us: (305) 692-5531

Call to Action:
If you’re a business owner, CEO, or advisor who’s tired of paying more for less when it comes to healthcare, this episode is your wake-up call. Learn how to take control of your benefits strategy, cut costs, and protect your team the right way.

In this special solo episode, Dave Lorenzo announces a planned 30-day break from The Inside BS Show and social media. From October 4 through November 3, he’ll be going “offline” to focus on a major new project, rethink the direction of the show, and manage an intense travel schedule. Dave explains why this reset is deliberate and strategic — not a disappearance — and what listeners can expect when he returns.

What You’ll Discover Today:

• Why Dave is taking a 30-day break from podcasting and LinkedIn
• The three major reasons for the pause:
  • A new, time-intensive project demanding focus
  • Strategic re-positioning of The Inside BS Show’s format and direction
  • A travel schedule that covers more than half the month
• The difference between this “designed break” and prior hiatuses
• What listeners can expect during the reset, including two interview episodes releasing mid-month
• When and how the show will relaunch on November 3 at 6 a.m.

Key Takeaways:

• Strategic pauses are sometimes necessary for creative growth and business focus.
• Consistent creation takes time — reclaiming that time for reflection and planning can lead to stronger output.
• Taking a deliberate break (rather than disappearing) preserves the relationship with your audience.
• The Inside BS Show will return refreshed, re-energized, and with a new sense of purpose.

Call to Action:
Circle November 3 on your calendar — Dave returns with new energy, new ideas, and a new direction for The Inside BS Show. In the meantime, stay subscribed to catch the two upcoming interview episodes.

How to protect your business from the most common—and costly—employment law mistakes. In this episode, employment attorney Susan Lorenc joins Dave Lorenzo to deliver a master class on how business owners can stay out of legal trouble, build productive workplaces, and avoid unnecessary lawsuits.

Key Topics Discussed:

• Why employment law is about more than just compliance—it’s about protecting your business.
• The biggest mistakes business owners make when hiring, firing, and managing employees.
• The truth about employee handbooks—and when they do more harm than good.
• How to keep workplace culture fun without crossing legal lines.
• The difference between quid pro quo and hostile work environment harassment.
• Why “I didn’t know” is not a defense when problems happen on your watch.
• What to know before hiring independent contractors and virtual assistants.
• How to handle background checks and avoid discrimination claims.
• Why business owners must manage remote workers differently.
• How to build policies that actually protect your company instead of exposing it.

Links and Resources:

• Buy the 60 Second Sale Book: https://www.amazon.com/60-Second-Sale-Ultimate-Relationships/dp/1119499763
• Call Us: (305) 692-5531

Call to Action:
If you own a business, don’t wait until you’re sued to learn employment law. Contact an attorney like Susan Lorenc today and get proactive about protecting your company.

In this episode of The Inside BS Show, Dave Lorenzo sits down with Britt Summerill, Partner at Now CFO, to uncover the truth about when and why business owners need a Chief Financial Officer and what happens when they wait too long to bring one in.

Britt explains the critical difference between a Controller and a CFO, the telltale signs your company has outgrown its basic accounting setup, and how a fractional or outsourced CFO can transform your business from reactive to strategic.

You will hear how companies, even those earning tens of millions, often operate without the right financial systems in place, the costly mistakes owners make when they rely on outdated reporting, and how to spot warning signs like missing visibility, unreliable cash flow forecasting, or weak internal controls.

Britt also shares real-world examples from his experience leading Now CFO’s expansion into multiple markets and helping companies nationwide recover from accounting chaos, uncover fraud, and prepare for funding or acquisition.

What You Will Discover Today:

• When to hire a CFO and when a controller is enough
• The most common accounting blind spots that sink growing businesses
• Why "clean books" are not enough for scaling or funding
• The role of a fractional CFO during rapid growth or crisis
• How Now CFO helps companies restore order, improve visibility, and drive value
• The surprising financial messes Britt has uncovered, even inside billion-dollar companies

Key Takeaway:
If you are a CEO who does not fully understand your financials, you are not alone, but you are exposed. The right CFO can give you the insight and control you need to protect your business, prepare for growth, and make smarter strategic decisions.

Connect with Britt Summerill:
Website: www.NowCFO.com

Email: [email protected]

Links and Resources:

• Buy The 60 Second Sale: https://www.amazon.com/60-Second-Sale-Ultimate-Relationships/dp/1119499763
• Subscribe for updates: GetInsideBS.com
• Call Us: (305) 692-5531

Call to Action:
If you have been relying on "good enough" accounting, it is time to rethink your finance function. Reach out to Now CFO to find out what is really happening behind your numbers and start leading your business with clarity.

In this episode, sit down with Adam Sendischew of Jones Lowry to explore how high net worth and ultra high net worth individuals use advanced insurance strategies to protect, preserve, and grow wealth across generations.

Adam breaks down private placement life insurance (PPLI), a tool that combines asset protection, tax efficiency, and wealth transfer planning, and explains how advisors can leverage it to better serve affluent clients.

Key Topics Discussed

• Private Placement Life Insurance (PPLI):
  How it works, who qualifies, and why it is a cornerstone of ultra affluent wealth planning.
• From Income Replacement to Wealth Transfer:
  The difference between traditional insurance for protection and advanced planning for tax optimization.
• Advisor Driven Success:
  Why Adam built a practice centered on collaboration with attorneys, CPAs, and family office advisors, and how that approach shortens the sales cycle and builds credibility.
• The Legacy Shield Framework:
  Adam’s four step process, Discovery, Design, Deployment, and Defense, that ensures long term success for multi generational wealth plans.
• Buy Sell Agreements and Disability Coverage:
  Common blind spots in business continuity and how insurance planning protects partners, investors, and families when key players cannot work.
• Real World Case Studies:
  • How one client saved millions in taxes after selling a business for 100 million dollars.
  • How a venture capital firm insured a key executive for 90 million dollars to safeguard their investment.
  • How reviewing 17 family policies led to a 400 basis point improvement in returns.
• Athletes and Entertainers:
  Why so many go broke within five years of retirement and how strategic planning and independent advice can prevent it.

Call to Action

Buy The 60 Second Sale: https://www.amazon.com/60-Second-Sale-Ultimate-Relationships/dp/1119499763

Subscribe via Email: GetInsideBS.com

Ever found yourself dreading a tough conversation—with an employee, a client, or even someone you love? In this episode of The Inside BS Show, Dave Lorenzo sits down with communication expert Lynne Franklin to unpack the science and psychology behind how to handle difficult conversations effectively.

Lynne shares her shocking early-career story involving a runaway teen and a machete—an experience that forever changed her approach to connecting with people. From that day on, she dedicated her career to understanding how we can reach the “unreachable” and create meaningful dialogue even in the most tense situations.

Key Topics Discussed:

• How one terrifying encounter shaped Lynne’s lifelong mission to help people connect.
• Why every tough conversation starts with a gap in expectations—and how to bridge it.
• The neuroscience behind communication: what your brain does when tension rises.
• The “7-Second Rule” for remembering names (and why most of us fail at it).
• How to spot and speak to “lookers,” “listeners,” and “touchers.”
• Why understanding the other person’s story is the key to persuasion.
• The single most powerful breathing exercise to reset your mind before a tough talk.
• The difference between talking the walk and walking the talk—and why leaders get it wrong.
• How executives and teams can build cultures of communication that eliminate misunderstanding.

About Lynne Franklin:
Lynne Franklin is an author, executive communication coach, and former president of the National Speakers Association’s Illinois Chapter. Known as a “neuroscience nerd,” she transforms complex brain research into practical tools that help leaders connect, persuade, and influence. Her clients include C-suite executives, sales teams, and organizations that want to communicate with empathy and impact.

Connect with Lynne Franklin:
Website: www.LynneFranklin.com

Email: [email protected]

Phone: (847) 729-5716

Connect with Dave Lorenzo:
Website: GetInsideBS.com

Call: (305) 692-5531

Buy the 60 Second Sale Book:
https://www.amazon.com/60-Second-Sale-Ultimate-Relationships/dp/1119499763

Call to Action:
Before you start your next tough conversation, take a breath—literally. Then listen to this episode and learn how to transform conflict into connection using the science of communication.

In this episode, Dave Lorenzo sits down with Susan Ibitz, known as The Human Behavior Hacker, to explore the science and psychology behind reading people. Susan shares her expertise as the world’s only civilian hostage negotiator and explains how face reading, language analysis, and micro-expressions can reveal what others are thinking before they speak.

Key Topics Discussed:

• How to cold read anyone in 90 seconds
• Why words reveal more truth than body language
• How face reading exposes hidden personality traits
• What lawyers, negotiators, and salespeople can learn from behavioral profiling
• How to build instant trust through vulnerability
• The subtle power of pronouns — and what it means when someone avoids “I”
• Why paying attention to backgrounds in Zoom meetings gives you an edge
• How vulnerability and authenticity win more negotiations than aggression
• How to use behavioral cues to tailor your communication and close deals

About Susan Ibitz:
Susan Ibitz is a human behavior expert, profiler, and the world’s only civilian hostage negotiator. She’s the founder of the Human Behavior Lab, where she trains professionals to read others and communicate with precision. Susan’s work combines psychology, linguistics, and behavioral science to help lawyers, executives, and sales professionals gain a competitive edge.
Visit: humanbehaviorlab.com

Resources Mentioned:

• Human Behavior Lab — humanbehaviorlab.com

• Cendrowski Corporate Advisors — Business Valuation, Litigation Support, and Family Office Advisory. Call 866-717-1607.
• Get your free business development plan: RevenueRoadmapGuide.com

Call to Action:
Buy The 60 Second Sale Book: https://www.amazon.com/60-Second-Sale-Ultimate-Relationships/dp/1119499763

In this episode of The Inside BS Show, Dave Lorenzo interviews Lester Cook, a cost segregation expert and partner at KBKG, to uncover one of the most powerful — and underutilized — tax strategies available to real estate investors and property owners.

Cost segregation isn’t a loophole. It’s a legitimate, IRS-approved way to accelerate depreciation and save millions in taxes. Lester explains how his firm helps clients identify and reclassify building components for faster write-offs, turning a single property purchase into a massive tax-saving opportunity.

What You’ll Discover Today:

• What cost segregation really is and how it works
• Why property owners can write off up to 25% of a building’s value in the first year
• How to know if your property qualifies for a cost segregation study
• The difference between a good candidate (buy-and-hold investor) and a bad one (flippers)
• Why most CPAs partner with cost segregation experts instead of doing it themselves
• How KBKG helps both large corporations and small investors unlock tax savings
• How states like Illinois and California handle bonus depreciation differently
• How CPAs can collaborate with Lester’s firm to deliver more value to their clients

Key Takeaway:
Cost segregation is one of the smartest legal strategies for reducing tax liability and improving cash flow for anyone who owns or invests in real estate. If you’ve bought commercial or rental property in the past decade and haven’t done a cost segregation study, you may be leaving serious money on the table.

Connect with Lester Cook:
Website: www.KBKG.com

Email: [email protected]

Phone: (312) 248-7347

Buy the 60 Second Sale Book:
https://www.amazon.com/60-Second-Sale-Ultimate-Relationships/dp/1119499763

About The Inside BS Show:
Hosted by Dave Lorenzo, The Inside BS Show gives you the inside business secrets behind how successful professionals grow profits, build relationships, and increase enterprise value.

If you think cybercriminals only target large corporations, you’re dead wrong. In this episode of The Inside BS Show, cybersecurity and insurance attorney Daniel Cotter joins Dave Lorenzo to expose the truth about cyber attacks — and why small and mid-sized businesses are often the easiest targets.

You’ll hear how sophisticated hackers exploit human error, how phishing scams trick even savvy professionals, and how failing to plan for a cyber event can cost you everything.

Dan shares practical legal advice that every business owner needs to hear, including:

• Why small businesses are now the prime targets for cyber attacks
• The one mistake that leaves most companies exposed to hackers
• The truth about cyber insurance — and why the market is getting tougher
• How to protect your business legally if your systems are breached
• The right way to structure your internal and client agreements to reduce liability
• Why hiring your lawyer before hiring an investigator can save your business

This episode delivers a wake-up call for every CEO, business owner, and professional advisor. It’s not a matter of if you’ll be attacked — it’s when.

Call to Action:
Buy The 60 Second Sale: https://www.amazon.com/60-Second-Sale-Ultimate-Relationships/dp/1119499763