Inside BS Show

How to be a successful entrepreneur. Join us for this episode of The Do This Sell More show. This week Dave’s guest is John Tabis, Founder and CEO of The Bouqs Company.

In this episode, Dave and John discuss:

• How and why John and JP started Bouqs.
• The Bouqs Company’s Shark Tank experience.
• The ebbs and flows of the startup journey.
• The competitive advantage of The Bouqs Company.

Key Takeaways and actionable tips:

• As a small company, getting on Shark Tank is one of the greatest things you can do.
• Rejection is naturally part of the startup investment game.
• Don’t sell something you don’t have. Transparency and honesty with the customer is a great value they do not always get from other companies.
• Not all companies need a physical, brick-and-mortar store. Look at the channels you have and see what your options are.

The power of public relations to grow sales. Join us for this episode of The Do This Sell More show. Dave's guest is Scott Lorenz, President of Westwind Communications.

In this episode, Dave and Scott discuss: 

• How press releases and getting PR for your company has changed through the years. 
• Staying up on current events.  
• Writing books and proving expertise.
• Different types of books and different ways of writing books.

Key Takeaways and actionable tips: 

• Press releases still work – they are your introduction to the media and the public. 
• Get the right person and pitch them the idea that is relevant. 
• Ask questions, don’t just start selling right away.
• Things can live forever online. If done right, your press release can be forever searchable.

Billionaires are different than everyone else. Do you want to discover their habits? Join us for this episode of The Do This Sell More show. Dave's guest is Rafael Badziag, author of The Billion Dollar Secret.

• In this episode, Dave and Rafael discuss:Why millionaires are mediocre entrepreneurs. 
• The gap between millionaires and billionaires and the mindset behind those sets of individuals. 
• The 6 Habits of Wealth. 
• How the maximization of performance that comes with consistency. 

• Key Takeaways and actionable tips:Millionaires and billionaires work for different reasons – the why, your main motivation, is the biggest difference. 
• BOAT – Belief, Optimism, Assertiveness, Trust in yourself 
• You have a choice to be an optimist or a pessimist – but pessimists never achieve anything. 
• The discipline of habits is a power that will help you on your way to a Billion Dollar Status. 

Cody Reed shares how to sell cars using social media on The Do This Sell More Show. Dave's guest is Cody Reed, General Sales Manager for GMC.

In this episode, Dave and Cody discuss: 

• How the car sales business has changed and evolved. 
• How social media has changed the automotive industry. 
• Using social media to educate and impact the audience.
• Stimulating referrals and self-promotion.

Key Takeaways and actionable tips: 

• There is always a beginning, a middle, and a close of every sale. 
• Meet your audience in a niche that is comfortable and easy for you – blogs, videos, email, phone, podcast, etc. 
• Regardless of who your customer is, be consistent.
• If it has always worked, keep doing it.

The Do This Sell More Show began as a weekly interview between Dave Lorenzo and a special guest. In this show Dave's guest is Lacy Boggs , Content Creation Guru.

In this episode, Dave and Lacy discuss:

• Lacy’s journey to becoming the content creation guru she is today. 
• Getting written content into the hands of the right people.
• How to create great blog content, white papers and free reports as marketing tools.
• The way to write for marketing (it's different than academic writing or writing for the court).
• How, when, and where to repurpose content.
• Putting your personality into your writing.

Key Takeaways and actionable tips:

• Without great content, nobody is going to stay and read it. 
• Think about the goals of the content you are creating. 
• We read differently in different formats. We are more likely to commit to reading something on paper.
• Quality and consistency over quantity.

The Do This Sell More Show began as a weekly interview between Dave Lorenzo and a special guest. In this show Dave's guest is Chris Cicchinelli CEO of Pure Romance.

In this episode, Dave and Chris discuss:

• Why Pure Romance has grown the way it has and the culture of its sales force. 
• How people sell with more than just their words. 
• Recruiting consultants.
• Success stories of committing to the process.

Key Takeaways and actionable tips:

• Know how to have a conversation. Knowing how to talk to people is the key to selling. 
• The consultant is a creator of experience, not just a salesperson. 
• Make a connection with people and engage them; don’t just assume what they need and want.
• The biggest currency in life isn’t money, it’s choices.

The Do This Sell More Show began as a weekly interview between Dave Lorenzo and a special guest. In this show Dave's guest is Patrick Murphy of Heartland Payment Systems.

In this episode, Dave and Pat discuss:

• The power of having an external orientation. 
• Why relationship sales is better than transactional sales.
• How to attract more referrals and build relationships with referral sources.
• The power of a great networking group and networking meetings.

Key Takeaways and actionable tips:

• Have a strong pipeline by having a minimum of 5 first time appointments each week. 
• Cultivate referral sources. 
• Discipline yourself, force yourself, to be out and selling.
• Think about strategic networking partners, not just your usual contacts.

The Do This Sell More Show began as a weekly interview between Dave Lorenzo and a special guest. This week Dave's guest is Gerry Oginski.
In this episode, Dave and Gerry discuss:

• How Gerry got into video and how it has grown his business. 
• His secret to making all information interesting. 
• The evolution of YouTube and creating content for your videos. 
• The beginnings and growth of Lawyers’ Video Studio.

Key Takeaways and actionable tips:

• Develop trust with your viewer and teach them something they didn’t know. 
• The more you continue to give great information in an interesting way, they will continue to watch. 
• Provide content for your audience, not just about you. 
• Use the same topic for your video, your blog, your article, and your FAQs. Expand your online content at the same time. 

The Do This Sell More Show began as a weekly interview between Dave Lorenzo and a special guest. In this show Dave's guest is Deb Gabor.

In this episode, Dave and Deb discuss:

• How your brand is your target and the 3 questions to ask to raise their profile. 
• Building your brand and story around a specific avatar. 
• How to get inside the head of your ideal client.
• Consistency and authenticity in brand success.

Key Takeaways and actionable tips:

• Don’t try and be everything to everyone. Focus everything on your best customer and build the brand for the best customer. 
• Your ideal customer is a human being, not a business. 
• Irrational loyalty is available to any company as long as you understand your customer’s hero story.
• Don’t get stuck in the middle of the pyramid, go to the top of the pyramid.

The Do This Sell More Show began as a weekly interview between Dave Lorenzo and a special guest. In this show Dave's guest is Adam Hergenrother.

In this episode, Dave and Adam discuss:

• Maximizing each moment. 
• The importance of meditation and Transcendental Meditation. 
• Eradicating mediocrity.
• Increasing your mental fitness and training yourself to handle the problems that show up.

Key Takeaways and actionable tips:

• Discipline equals freedom. 
• Go to your appointments you have now and cut them in half. 
• Clarity equals speed.
• Every day you have the opportunity to create self-mastery – to overcome the voice inside your head that says “no”.