Inside Job Boards and Recruitment Marketplaces

Professionals who are new to an industry or just about any kind of startup face the same struggle: how to build their brand so that potential customers can find them when trying to determine if they can trust them enough to do business with them.

Today's guest on the Inside Job Boards and Recruitment Marketplaces Podcast is Jason Barnard of Kalicube, which helps individuals build their personal brands online so that potential customers who are researching you get the information they need to feel comfortable enough to give you a chance.

Cohosts Peter M. Zollman of AIM Group (Marketplaces / Classifieds) and Steven Rothberg of College Recruiter job search site learn about how building your brand is linked to the importance of niching down by understanding the profile of your ideal customer.

Big news from the (by far) biggest job board / recruitment marketplace in the world. Indeed just announced that its Chief Executive Officer, Chris Hyams, is leaving effective immediately and being replaced by his predecessor, Hisayuki Idekoba, better known as Deko. No reason was given for Hyams' departure. 

Deko will remain president and CEO of Indeed’s parent company, Recruit Holdings Co. Ltd. He won't be relocating to Indeed's headquarters in Austin, Texas, however, as he's lived there for years.

As reported by the AIM Group, "Deko led the acquisition of Indeed by Recruit Holdings in 2012, and served as CEO and president from 2013 to 2019. Hyams followed Deko as Indeed CEO. He joined the company as VP of product when it had 130 employees. In his note to the Indeed team, Hyams said traffic to the company has increased 15x and revenue has grown 200x." 

Our cohost, Peter Zollman of the AIM Group, speculated that Deko will only be CEO temporarily and be replaced by Christian Sutherland-Wong the CEO of Indeed's sister site, Glassdoor. Steven Rothberg of College Recruiter speculated that Deko will be replaced by Chris Forman, who was the CEO of Appcast until he stepped aside at the end of 2024 in favor of Matt Molinari. 

Our guest on today's episode of the Inside Job Boards and Recruitment Marketplaces Podcast is Sandra Feldmann, founder of Itsatalent.business.

It's A Talent helps talent acquisition leaders improve their hiring practices and TA vendors better reach their customers, whether those are candidates, employers, or other stakeholders.

Cohosts Peter M. Zollman of AIM Group and Steven Rothberg of College Recruiter talk with Sandra about how job boards a/k/a recruitment marketplaces are an important part of the hiring process, but typically only a minor part when everything else is considered. And how important a part our sites are varies widely depending on such factors as the job's location, occupational field, number of hires, employer brand, and so much more.

Our guest on today's episode of the Inside Job Boards and Recruitment Marketplaces Podcast is Vir Kashyap, general partner of Zeetah Holdings and Everywhere Ventures

In 2009, Vir cofounded Babajob.com, India's largest, lightly skilled jobs marketplace. In 2018, became director of global strategies and operations for Indeed. Today, he invests in early-stage companies that leverage India.

In today's episode, our cohosts, Peter M. Zollman of AIM Group (Marketplaces / Classifieds) and Steven Rothberg of College Recruiter job search site explore with Vir how entry-level and blue-collar marketplaces look in developing versus developed countries, the impact of AI, and more.

Oh, and some nice shout-outs for Christian Forman, founder of Appcast, Inc; and Job&Talent.

Ethan Bloomfield, long-time industry veteran, one of the first employees at ZipRecruiter, and founder of consultancy firm, VitalFew, is our special guest for this special episode. 

Yes, this is our 100th episode. Pardon our cohosts, Peter M. Zollman of AIM Group and Steven Rothberg of College Recruiter job search site, while they pat themselves on their backs.

If there's one thing that has remained unchanged about our industry, it is that it continually changes. How we attract candidates to the jobs advertised on our sites is undergoing massive change. Instead of Google being the starting point for most job searches and many of those going to our sites, candidates are increasingly starting their searches on ChatGPT, Perplexity, Gemini, Grok, Anthropic, and others. 

If this only recently dawned on you, you're in good company. It was also new to the founder of Appcast, Chris Forman, until a couple of months ago. Search engine optimization consultants like Ken Shafer can help, but Ethan provides an excellent roadmap for our listeners too.

Tami Nutt, the vice president of research and insights for Aspect43 is our guest on today's episode of the Inside Job Boards and Recruitment Marketplaces Podcast. Aspect43 is an advisory firm whose clients are the HR solution providers, including job boards / recruitment marketplaces, and whose audience are the buyers of those products.

Aspect43 was founded by Sarah White, who recently sold the advisory firm to Joey Price's JumpStart HR, a strategic partner in HR consultancy and technology analysis. Sarah is now Senior Vice President, Head of Innovation & Transformation at SAP SuccessFactors. 

In Tami's conversation with cohosts Peter M. Zollman of the AIM Group and Steven Rothberg of College Recruiter job search site, she makes the case that HR budgets haven't changed much overall, but what has changed over the past couple of years is that the buyers are being much more careful about where they spend their money. What has also changed is that employers who placed great value on the volume of applications in 2021 and 2022 no longer do. Instead, they're far more focused on the quality of those applications.  

Our guest on today's episode of the Inside Job Boards and Recruitment Marketplaces Podcast is Mark Emery, founder and CEO of Juvo Jobs a/k/a Juvo360.

Juvo Jobs is a great example of a job board / recruitment marketplace that helps millions of candidates find jobs, does so in an innovative manner, yet isn't in the headlines nearly as much as the biggest players.

In today's episode, our cohosts, Peter M. Zollman of AIM Group (Marketplaces / Classifieds) and Steven Rothberg of College Recruiter job search site explore why hyper-local job listings benefit candidates and employers and how Mark's team successfully markets those listings through reseller arrangements with payroll, background check, and other such organizations.

Our guest on today's episode of the Inside Job Boards and Recruitment Marketplaces Podcast is Mark Chaffey, the cofounder and CEO of UK-based hackajob.

Hackajob matches candidates with tech jobs in the UK, USA, and India. Candidates do not apply to jobs but, instead, the employer applies to the candidates. The employer describes the role, the AI lists matches, the employer requests interviews, and the candidates choose whether to accept them. When they do, the employer pays.

In today's episode, our cohosts, Peter M. Zollman of AIM Group (Marketplaces / Classifieds) and Steven Rothberg of College Recruiter job search site discuss with Mark why, as Cory Kapner of Recruitics says, some friction in the hiring process is a good thing and charging candidates a nominal fee to apply to a job, as Alexander Chukovski of crypto-careers.com suggested on LinkedIn, is a good idea but not without its own problems.

Our guest on today's episode of the Inside Job Boards and Recruitment Marketplaces Podcast is Shauna Cole, the president and founder of a leading, Canadian, diversity job board, hirediverse.ca.

Before we even started to speak with Shauna, our cohosts, Peter M. Zollman of AIM Group (Marketplaces / Classifieds) and Steven Rothberg of College Recruiter job search site, mentioned that last week's guest was another founder, Jeff Taylor (founder of Monster); Steven will discuss USA diversity and other hiring issues on Hung Lee's Recruiting Brainfood on March 21st; and Peter will at RecBuzz in Vienna on April 8th and 9th.

Diversity means very different things in different markets. In the U.S., it has been far more about legal compliance than in Canada and some other markets. Shauna talks about that, including providing insights into the make-up of her employer customers and how different customers evaluate her site differently.

The earliest job boards, including Online Career Center and TheMonsterBoard, grew out of the pre-web bulletin boards. Our guest today on the Inside Job Boards and Recruitment Marketplaces Podcast is Jeff Taylor, founder of TheMonsterBoard, which re-branded as Monster and was instrumental in creating our industry.

Our cohosts, Peter M. Zollman of AIM Group (Marketplaces / Classifieds) and Steven Rothberg of College Recruiter job search site, talk with Jeff about what caused him to found Monster, some of the early challenges, how our industry is still struggling with some of those challenges, and what is coming next.

Jeff's new venture, BoomBand is set to launch this fall. It promises to push AI/machine learning to map the talent landscape and re-imagine the tools, user interface, and career flows to present candidates and employers with new ways to engage.