In this episode of Inside Marketing with MarketSurge, we’re diving into something every founder, CEO, and marketing leader needs but often ignores: operational systems that actually work.
📍 Guest: Erica Dill, founder of Operationally Up
and the ultimate behind-the-scenes builder of scalable, sustainable business ops. From helping brands grow from $2M to $50M+, to designing workflows that free up leadership time, Erica is the operations whisperer you didn’t know you needed.
If your business feels like it’s running you — instead of the other way around — this conversation is your wake-up call. 💡
💡 What You’ll Learn:
• The #1 mistake holding back 7-figure businesses
• How to document processes without losing your mind
• When to delegate, automate, or outsource — and how to choose wisely
• How Erica systematized her podcast to run in 2 hours a month for $50
• The Venn Diagram framework every overwhelmed founder should try
👉 Key Highlights:
✅ Process Design for Growth – SOPs, workflows, and systems built for scale
✅ Owner Time Management – The “Like / Good At / Business Needs” delegation framework
✅ Delegation vs. Outsourcing vs. AI – How to choose the right lever for your business
✅ Podcast Ops Mastery – Erica’s $50/month system to produce episodes like a pro
📈 At MarketSurge, we help businesses build marketing systems that don’t rely on guesswork or grind.
🧠 Want to see how it works?
🎯 Book your 15-minute Value or Free Coffee Call:
https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee
🎙️ About the Guest
🔗 Website: https://operationallyup.com
📧 Email: [email protected]
👩💼 LinkedIn: Erica Dill
🔗 Useful Links
🌐 MarketSurge: https://marketsurge.io
📘 Facebook Page: https://www.facebook.com/profile.php?id=100035121171654
💼 LinkedIn: https://www.linkedin.com/company/marketsurgeio
🐦 X / Twitter: https://x.com/marketsurging
🎙️ Podcast Hub: https://marketsurge.transistor.fm/
📅 Book a Demo: https://link.marketsurge.io/widget/bookings/marketsurge/demozvwcxw
Hashtags:
#InsideMarketing #MarketSurge #Operations #EricaDill #Entrepreneurship #BusinessSystems #ScaleSmart #SOPs #Delegation #PodcastOps #MarketingStrategy #MarketingPodcast #SmallBusinessGrowth #ReedHansen