Stories from the River

Inside Raleigh's Renovation & Visual Transformation from the Grand Reopening with Karen Ohar


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Welcome back to the Grand Reopening of the Raleigh Glenwood store!

In this episode of Stories from the River, Charlie Malouf, CEO, hosts Karen Ohar, the Associate Director of Visual Impact for Broad River Retail. Karen shares her journey with the company since joining in October 2017 and discusses her significant role in overseeing the renovation and remodel of the Raleigh Glenwood store. The conversation highlights Karen's responsibility for overseeing 33 stores alongside Janet Leimkuhler, Broad River's Director of Visual Impact, focusing on the meticulous planning and execution required for store remodels. Karen explains the intricate processes involved in a store conversion to a 7.0 model, including coordinating with construction and merchandising teams, setting timelines, and the precision required to manage the movement and display of products without disrupting the shopping experience for customers.

Karen emphasizes the importance of specialization within the Visual Impact Memory Makers to efficiently complete the remodel, which resulted in one of the quickest turnaround times for a floor reset, receiving and arranging 5,000 cubes of products in just ten days. The remodeled store offers a refreshed look with improved areas like the Millennium area, featuring high-value and elevated-design Ashley furniture collections. The episode also sheds light on the positive reception from the Raleigh store team and customers, with an overall excitement for the store's enhanced aesthetics, such as improved lighting and expanded areas. Karen concludes by expressing her anticipation for future renovations, aiming to continue enhancing shopping experiences at Broad River Retail locations.

This episode on YouTube: https://youtu.be/V-mp85JMCbQ

Visit https://www.storiesfromtheriver.com for more episodes.

Broad River Retail brought this show to you. Visit https://BroadRiverRetail.com

Follow us on LinkedIn: https://www.linkedin.com/company/broad-river-retail

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Stories from the RiverBy Broad River Retail

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