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Timeline
[00:44] Intro to show and today's guest, Lisa Russell.
[03:45] One word that describes Lisa personally and professionally.
[04:35] Lisa's background and professional career.
[07:17] Starting in the Student housing space.
[08:39] Talking about "by the bed versus by the unit rentals".
[15:05] The defining moment in Lisa's life.
[17:34] Top three most important systems an effective property manager should have.
[24:00] Lisa shares her opinion about the best hire today in the multifamily space.
[28:47] There is nothing better than the old-school process in the presence of technology, social media, and all the stuff.
[30:34] The role of social media in good operations of property management.
[34:36] Lisa shares her Insider Secret.
[37:19] Favorite tourist attraction of Lisa.
Contact
Email: [email protected]
[00:25] Morning intentions. [01:10] Introduction to today's guest, Lauren Brychell. [01:57] One word that describes Lauren personally and professionally. [03:05] How Lauren got to where she is today. [04:37] What Lauren does now in her current role. [05:36] Dealing with investors and what they're looking for. [07:22] How investors' mindsets have changed over the years. [08:57] Changing career paths and having an open mind. [10:30] Using social media and marketing to your advantage. [13:49] Raising capital. [14:49] Putting on events for current and potential investors. [17:30] Handling high stress situations. [19:08] Best technology systems and platforms. [20:29] Where the market is headed. [22:07] Insider secret for new investors. [23:08] Bonus question round. [25:51] Closing remarks.
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