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How to Create a Great Brand Name in 2021
As promised, here's How to Pass the Blink Test
https://howtocomeoutofnowhere.com/tbt1/
The number one way Big Brands got their meteoric RISE! Get the Answer Key From this Fortune 100 insider. ☝️
Are you excited to find the PERFECT name for your brand? For this very special episode, Canon is revealing her million dollar secrets for how to name your brand with the savvy of a Fortune 100 company using four vital tips you won't find anywhere else.
You don't want to miss this, so listen now!
Top Tips:
✅ "You want your brand's name to open a wide and welcome door that feels like coming home, and is an incantation that calls into being the greater future promised by your brand."
✅ When your brand name gets them dreaming about the greater future that awaits them once they join your brand community, you make buying from your brand the easiest decision they could possibly make...Learn more now!
✅ "When someone makes the choice to buy from your brand, it's because they felt emotionally compelled not by your products or services, but by your brand's promise to help make their lives better."
✅ Naming the emotion you want your brand to infuse into your brand culture and community, and then delivering that emotional experience with consistency is going to become increasingly relevant to the world as we move into 2021.
✅ "Find a higher purpose for your brand that is aligned with your Ideal Individuals' values and ethics, and use that higher purpose to guide you in developing every aspect of your brand."
Have Questions? I Love Questions Because The Courage To Ask Is the #1 Most Powerful Tool We Have To Learn. Contact Me Directly.
www.canonwing.com
How to Use Instant Gratification to Build Your Brand with Canon Wing
Here's Your ANSWER KEY for PASSING THE BLINK TEST
https://howtocomeoutofnowhere.com/tbt1/
Instant gratification brings us pleasure, and when that pleasure is being triggered by making a purchase from your brand, then you are in an amazing position to create brand loyalty. Remember, no matter what business you are in, Brand Loyalty is your business plan. Listen Now!
Top Tips:
✅ "We as consumers now see between 5,000 to 10,000 brand messages a day, and to help us wade through this wave of information, we've become professional deleters."
✅ Research shows that the average person automatically deletes from memory, around 99% of ads we see every day.
✅ "When it comes to naming your brand, I always tell my clients to name the ONE emotion they most want to inspire in their Ideal Individual first, BEFORE they name their brand…" Learn More Now!
✅ A recent study found that 87% of consumers measure ALL brands against just a handful of top brands, such as Amazon, Apple, or Starbucks.
✅ "When your brand's promise is to make the world a better place, that promise is kept the moment their order is placed...And you've just made the buy itself an instant win."
Have Questions? I Love Questions Because The Courage To Ask Is the #1 Most Powerful Tool We Have To Learn. Ask Away In The Comment Box Below Or Contact Me Directly.
www.canonwing.com
Secrets For Branding Like a Kardashian
My Gift For You
Top Tips to Connect With Your Audience in 2021 [DOWNLOAD]
https://canonwing.com/2021tips/
Is it even possible to discuss a brand strategy for going viral without mentioning Kim Kardashian? She's only the singular MOST successful trendsetter on the internet. Want to know why? Watch today's episode to hear 3 secrets for activating trendsetting, so you can brand like a Kardashian!
Top Tips:
✅ Accessing the amazing emotional trigger of trendsetting for your brand isn't about going viral, or at least it doesn't NEED to be. Not at all...LEARN MORE NOW
✅ "Favoring viral reach over what is relevant to the community that you already have, puts your brand's relationships with that community in jeopardy."
✅ Authenticity is never off-trend, and it never goes out of style. What your brand represents, what your brand stands for, and what your brand will never stand for; your brand's values and ethics— Live into them all with your whole heart.
✅ Every dollar that your brand makes will be from deep listening.
✅ "You can make your brand wildly successful, beloved, and immensely popular by focusing on the people who need your brand most. Because when it comes to your brand going viral, well—that's up to them."
Have Questions? I Love Questions Because The Courage To Ask Is the #1 Most Powerful Tool We Have To Learn. Ask Away In The Comment Box Below Or Contact Me Directly.
www.canonwing.com
My Gift for You
https://howtocomeoutofnowhere.com/tbt1/
The number one way Big Brands got their meteoric RISE! Get the Answer Key From this Fortune 100 insider. ☝️
Top Tips
✅ It is estimated that our memories will now automatically delete close to 99% of the ads we see every day, so your brand's name, tagline, and logo better connect and fast!
✅ "As tempting as it may be to choose a tagline that is clever or slightly vague, in the world of digital marketing clarity outperforms clever every single time…" Learn more now!
✅ In relationships, consistency builds trust, and your brand's tagline can lay the tracks for the beginning of a beautiful relationship by inspiring an emotion that your ideal individuals can learn to expect from your brand time and time again.
✅ "Valuing Every Vulnerability means your tagline sees into the real self, not the "photoshop" self, the real beating-heart truth beneath the surface of your Ideal Individual…"
✅ Make your tagline an invitation to a greater future, and the purchase becomes the easiest and the best decision your ideal individuals could possibly make.
Have Questions? I Love Questions Because The Courage To Ask Is the #1 Most Powerful Tool We Have To Learn. Contact Me Directly.
www.canonwing.com
‼️For further information on writing a great tagline, here's the link to the masterclass mentioned in today's episode: https://youtu.be/49e88aq7MX0
How to Grow Your Brand Community in 2021 with Canon Wing
Psst..here's your EXCLUSIVE BRANDING CHECKLIST
https://canonwing.com/branding-checklist/
The digital market is intimate and the decision to buy is emotional. If we are going to associate ourselves with your brand, we want to feel proud of ourselves for making such a great choice. Here's the fastest way to bring us on board in 2021! Watch here...
Top Tips:
✅ "A brand community is a group of people who love how your brand makes them feel SO much that they can't wait to tell other people about you…"
✅ Word of mouth advertising is 50X more effective than any sales pitch, advertisement, promotion, or marketing strategy in existence.
✅ "The desire to belong is already there, and what your brand must do is throw the kind of party that will make your Ideal Individuals feel at home."
✅ In today's fast-paced digital marketplace, people are looking more closely at brands than ever before. The internet brings us SO MANY OPTIONS, that we no longer have to make product-based decisions anymore...Watch now!
✅ "Creating enthusiasm is a branding superpower for building communities, and I'd go so far as to say that it isn't possible to build a brand community without it." Learn more now!
Have Questions? I Love Questions Because The Courage To Ask Is the #1 Most Powerful Tool We Have To Learn. Ask Away In The Comment Box Below Or Contact Me Directly.
www.canonwing.com
IMPORTANT: Recent Forbes study reveals ONLY 15% of personal brands are correct about how they are being perceived in the marketplace. We can do better! Here's the key to building a strong personal brand that will resonate with clarity and connect with your audience in 2021. Listen now!
✅ EVERYONE has a personal brand, even if they think they don't because a personal brand is simply how other people feel about you, based on what they know about you.
✅ "People don't care who you are or what you know until they know that you care about who they are, and what they need."
✅ Gain and begin applying The Four Corners for Building a Personal Brand today!
✅ Building a Personal Brand is actually an act of service. It's a calling to live deliberately and intentionally so that others may safely come to rely on you...
✅ "Be clear about what your brand does for others, and be able to state in one sweet sentence, the value your business is contributing to other people's lives."
Have Questions? I Love Questions Because The Courage To Ask Is the #1 Most Powerful Tool We Have To Learn. Contact Me Directly.
www.canonwing.com
There are two strategies that brands use: fierce contention with the competition and to try and undercut them. The other strategy is customer-centric and focuses on creating a better product and offering users a more positive experience. And then -- there's a third strategy that raises the game for everyone. That's the strategy that transforms your brand into one that attracts love, loyalty, and longing. Listen to this episode of Inspiration to Millions to find out what it is!
Top Tips
✅ Marketing and branding strategies use a lot of war-inspired nomenclatures, but brands don't need to go to war with the competition.
✅ Using a customer-centric branding strategy not only helps grow a brand but helps it stay at the top.
✅ Case studies such as Apple vs Google demonstrate how fierce competition and the desire to annihilate one's rivals can sometimes backfire.
✅ JetBlue Airline demonstrated how it is possible for brands to concentrate on a better airline experience to become successful and carve out a significant market share.
✅ The three-level branding strategy involves getting out of the competition centric mindset, developing a customer-oriented mindset, and truly uplifting the whole game.
Canon Wing has helped numerous brands come out of nowhere and can help you do the same. In this episode, she shares her three-pronged branding strategy to creating truly memorable and lasting brands. She explains why brands need to be more customer-centric and less focused on the competition, and then she hits the nail right in the head by showing us a third-level approach that raises the game for everyone. Don't miss this positive branding strategy that can turn your brand into an Inspiration to Millions.
Have Questions? I Love Questions Because The Courage To Ask Is The #1 Most Powerful Tool We Have To Learn. Contact Me Directly.
www.canonwing.com
If you have an idea that will make people's lives better, then we need you NOW! Today we do a case study on Barbie to uncover the hidden truth behind what drives an entrepreneur forward and gain a powerful tool for delivering your innovation to the people who need your brand the most...Listen now!
Top Tips:
✅ "If you are an entrepreneur with an idea for a product or service that could make people's lives better, you have no business keeping it to yourself."
✅ What sets an entrepreneur apart from anyone else is that we've discovered a common need within humanity, a missing piece of the puzzle, a gap in the tapestry of life that you KNOW in our gut you could mend and make whole.
✅ There's an edge of rebellion to an entrepreneur...We're a little punk rock. We break away from the trodden paths, and we go rogue into unknown territory, and not everyone has the heart for it. And it certainly isn't easy. So why do we do it? Watch now!
✅ "The urgency an entrepreneur feels that emboldens them to face such uncertainty just might be the collective voice of the millions of people who need the entrepreneur to keep going."
✅ Obstacles are always part of the hero's journey. I bet you've noticed as much! Naysayers are a particularly common obstacle in the hero's journey as an entrepreneur, and even we ourselves can become the most formidable naysayer in our own story.
Have Questions? I Love Questions Because The Courage To Ask Is the #1 Most Powerful Tool We Have To Learn. Contact Me Directly.
www.canonwing.com
Did you realize that in today's digital marketplace, 87% of consumers are comparing ALL brands against just a handful of top brands, such as Apple, Amazon, and Starbucks? So what are these apparent "model" brands doing better than everyone else, to be held in such high regard? For the answer, we turned to marketing and branding expert, Canon Wing, who has been helping brands earn billions for the past 2 decades. Here's what she said:
"Today's leading, rocket fuel-powered names in branding don't seek to outsell, they seek to outcare."
Outselling your competitors is no longer the name of the game! The new big win goes to the brand the outcares! In this episode, Canon seeks to step-up your brand's outcare game through implementing The C.A.R.E. Effect! Join her for this in-depth look into how the market has shifted from selling more to caring more, and begin using The C.A.R.E. Effect to unlock word-of-mouth advertising, proven to be 50X more effective than any other form of marketing. Watch this episode and start using The C.A.R.E Effect now!
Top Tips
✅ "Stop looking so closely at your numbers! Outselling your competitors is no longer the name of the game. The new big win goes to the brand the outcares!"
✅ Brands aren't just being held up against their direct competitors anymore. A recent study found that 87% of consumers are comparing ALL brands to the very best brands in the world.
✅ Use The CARE Effect to help your brand Come Out of Nowhere, straight into a select circle of brands that are considered an Inspiration to Millions
✅ "For your brand to connect with today's consumers, in today's marketplace, your brand must provide not only compassion for who they are today but also the inspiration for who they want to become tomorrow."
✅ Name the emotion your ideal brand community needs from your brand and then curate your brand's voice around inspiring that emotion.
How Brands Connect with Customers in 2021 with Canon Wing
In today’s episode, we’re conducting a revealing Instagram case study and taking an in-depth look at a shocking change this connective superbrand is implementing to their wildly popular platform that is a branding bullseye for securing brand loyalty. If you’d like your brand to become an Inspiration to Millions, take a lesson from Instagram and start doing this ONE very important thing now!
✅ The dramatic change to the site is a decision made by Instagram as a result of radically listening to the overwhelming majority of their platform users: Everyone who isn’t Insta-famous. Listen now to learn more!
✅ If your brand is merely skimming the surface for the keywords in what your ideal customers are saying, you’re missing the heart, the deeper truth, the gold that lies in what they’re really trying to tell you.
✅ When you want to grow closer to your ideal brand community, forget everything you think you know about who they are, what they want from your brand, how they feel about your brand... and ask them (again and again and again).
✅ When responding to the information provided by your customers (regardless of what you expected, wanted, hoped for, or even agree with), “Yes, and…” will keep the relationship alive. “Yes, and…” will keep the conversation going. Learn more now!
✅ “Magical things happen when a brand makes their community feel heard. People feel cared for, they feel important, they feel their connection to the brand grow stronger... And they even begin to fall in love!”
Have Questions? I Love Questions Because The Courage To Ask Is the #1 Most Powerful Tool We Have To Learn. Ask Away - Contact Me Directly.
www.canonwing.com
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