Intellicast

Intellicast

By EMI Research SolutionsBusiness
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Intellicast episodes

  • S2E25 - Spinoffs and Debates
    We are back this week with special guest Adam Dietrich and a big announcement! Starting out the show, the guys talk about the big announcement – a new Intellicast spinoff show! Hosted by Adam Dietrich, the new show called Poll Party will focus on the polling and public opinion area of market research. Adam will be joined by guests to cover a variety of issues surrounding this topic. And in true Intellicast fashion, it won’t be totally serious, he will throw in some fun segments as well. Brian and Adam may even drop by now and then. The first episode will be coming out in mid-August.
    The big announcement led into the rest of the episode, including a Mount Rushmore of spinoffs, a discussion on the latest market research news, a new rant from both Brian and Adam Dietrich, and more!
    This is a great episode!
    If you want to get the latest on the new spinoff Poll Party, follow it on Twitter @PollPartyPod or shoot us an email at [email protected].
    You can connect with the Intellicast team by email at [email protected], or on Twitter @Intellicast1.

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    36 min
  • S2E24 - The Corrections Episode
    We are back with another episode of Intellicast! This week, Adam and Brian start the episode off with some corrections from last week’s episode regarding Bain and first-party data.
    The guys then dig into some of the latest in market research news, including the private equity investment into Schlesinger, 20/20 Research’s new QualLink 4.0, and the recently announced shortlist of the 2019 WIRe Best Places to Work.
    We also have a little political talk, including a tease of an upcoming spinoff podcast we will doing with Adam Dietrich. (Tune in next week for all the details!).
    Topping it off is a discussion of the new Cats movie trailer, a new Mount Rushmore of road trip activities, and a bonus Mount Rushmore of cereal. This is a great episode to get you ready for the weekend.
    Check out the full announcement of the 2019 WIRe Best Places to Work here: https://www.womeninresearch.org/women-in-research-announces-shortlist-for-best-places-to-work-award-2019/
    To read Brian’s recent LinkedIn blog recapping all the merger and acquisition in the market research industry so far this here, click here: https://www.linkedin.com/pulse/marketing-research-2019-consolidation-summary-brian-lamar/

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    40 min
  • S2E23 - The GRIT 50, Bain, Toluna, and More
    We are back from vacation with a fantastic episode this week! Adam and Brian sit down to discuss some of the top market research news stories, including the Bain acquisition of Kantar, Toluna rolling out Bitcoin as a reward to influencers, the Dynata Marketplace launch, and more.
    The guys also take a deep dive into the recently released GRIT Top 50 Most Innovative Companies report and give their thoughts on it, as well as some opinions on the rankings. It is a great conversation!
    Throw in a new Mount Rushmore on things to bring to the pool, and you have a can’t miss episode!
    Check out our blog on EMI being named to the GRIT Top 50 here (https://emi-rs.com/2019/07/11/grit-top-50-most-innovative-companies-list/)
    To download your copy of the GRIT report, click here. (https://www.flipsnack.com/GRITarchive/2019-business-innovation-grit-report.html)

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    48 min
  • S2E22 - The Research Geek Jake Pryszlak
    We have another great episode of Intellicast for you to enjoy this weekend! Joining Adam and Brian this week is The Research Geek, Jake Pryszlak. He talks about how he got his start in the market research industry and why he started The Research Geek blog. Jake also talks about how MRxChat, the monthly Twitter chat, got started, and the launch of his new YouTube channel.
    The guys then switch gears and we get to know Jake more personally, including his music tastes, a new research rant of the week, and a new Mount Rushmore (which almost went off the rails a bit!).
    This a great episode to get you into the Fourth of July week!
    You can connect with Jake on LinkedIn (https://www.linkedin.com/in/jacobpryszlak/) or on Twitter at @Jake_pryszlak.
    You can check out Jake’s blog here: https://researchgeek.co.uk/
    Visit Jake’s new YouTube channel here: https://www.youtube.com/channel/UCaeE5ytglOUKgcVxO8nAAyg
    If you want to check out the past MRxChats or tune in to future ones, follow the hashtag #MRxChat on Twitter.

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    38 min
  • S2E21 - Lindsay Zaltman of Olson Zaltman
    We have a great episode of Intellicast for you this week! Adam and Brian are joined by Lindsay Zaltman, CEO and Partner at Olson Zaltman. He joins the guys to talk about how he got his start in market research, his involvement in the Advisory Board of the University of Georgia’s Master’s of Marketing Research (MMR) program, and Olson Zaltman’s patented research technique, ZMET (Zaltman Metaphor Elicitation Technique).
    The guys then have some fun getting to know Lindsay better through the 4P’s, including a great new Mount Rushmore of the top 4 foods to have before an execution.
    This is a great episode!
    To learn more about Olson Zaltman, visit their website here. (http://olsonzaltman.com)
    You can sign up to receive their newsletter, Deep Dives, here. (http://olsonzaltman.com/newsletter)
    You can connect with Lindsay on LinkedIn (https://www.linkedin.com/in/lindsay-zaltman-8b3914/) or on Twitter at @lzaltman.

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    31 min
  • S2E20 - Tableau, Facebook, and Bee Stings
    It’s episode 20 of the second season of Intellicast! On this week’s episode, the guys talk about the latest market research news including Salesforce’s acquisition of Tableau, Facebook’s announcement of a new research app that tracks what people do on their phone, and more.
    Adam also gives a rant about summer bugs, which leads to a childhood story that you have to hear. With the recent injury to Kevin Durant, the guys give a new Mount Rushmore of injuries.
    This is a good one!
    You can contact the show at [email protected] or on Twitter at @EMI_Research or @Intellicast1.

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    31 min
  • S2E19 - Consumer Data Protection, Ice Cream and the NBA Finals
    Welcome back! We have another great episode of Intellicast. The episode starts with Adam and Brian discussing the new consumer data protection law the was signed into law last week, and how it and other laws like it could impact market research. (You can read our new blog about it here: https://emi-rs.com/2019/06/06/a-step-closer-to-us-style-gdpr/).
    After that deep discussion,
    the rest of the episode gets lighter. The guys give their Mount Rushmore of ice cream truck treats. They then discuss the latest on the NBA finals.
    This is a great episode to get you to the weekend!

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    30 min
  • S2E18 - An AAPOR Recap with Adam Dietrich
    Welcome back! This week we have another great episode of Intellicast. We are joined by a regular guest to the podcast, Adam Dietrich. He joins Brian and Adam to discuss the latest in market research news, including:
    • Shortlist of Kantar bidders being announced
    • The polling fail in the Australian election
    • New Dynata news
    • Veriglif launch
    • And much more!
    Adam also gives the guys a recap of the AAPOR conference he attended in Toronto last week.
    We also have a new Mount Rushmore of political commentators and much more this episode! You don’t want to miss it.

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    35 min
  • S2E17: Relaunches, Rebrands, and More!
    We have another great episode of Intellicast to get you into the weekend!
    This week, the guys dig into the latest market research news, including The Market Strategies International – Morpace relaunch as Escalent, Prodege acquiring Inbox Dollars, and SurveyMonkey’s Q1 revenue report.
    Adam and Brian, who both recently attended some final presentations at Northern Kentucky University, reflect on recent market research graduates and their job hunt. It gets a little deep.
    Also, we want to again thank everyone who helped support EMI with our Leukemia and Lymphoma Society Company of the Year campaign!

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    34 min
  • S2E16 - The Kentucky Derby and Respondent Experience
    Happy Friday! We have another great episode of Intellicast this week. The guys start off with a discussion on the Kentucky Derby, which leads into a Mount Rushmore of sports controversies.
    They then have a deep discussion on respondent experience in market research, specifically in quantitative. This include what the problem is, how or whether technology has helped, and what needs to be done to improve it.
    This is another can’t miss episode!
    If you are interested in sampling some top-shelf bourbon, eating some delicious BBQ from Walt’s Hitching Post, and exploring out the best collection of Baseball memorabilia outside Cooperstown, you will want to register for EMI’s upcoming event: A Night of Baseball, Bourbon, and BBQ at the exclusive Green Diamond Gallery benefiting the Leukemia and Lymphoma Society. Help this great cause and get your tickets here: https://www.eventbrite.com/e/a-night-of-baseball-bourbon-and-bbq-tickets-59888316567
    To register for the Cinci Insights Jam, click here: https://www.esomar.org/events/2019/cinci-insights-jam-2019

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    33 min

About Intellicast

From the publisher's feed

Intellicast is a market research industry podcast presented by EMI Research. In this podcast, join host Brian Peterson as he discusses the research industry from a vendor perspective, as well as current trends and happenings in the industry, upcoming events, and interviews with other industry professionals.