Joseph Pine II is the author of many books including "Mass Customization" (see Amazon store @ https://www.amazon.com/B.-Joseph-Pine/e/B001JP9UY2/.  In this interview he shares how he started with Mass Customization, what he considers the most interesting development in this area and much more

• Send Joe an email @ [email protected] 
• Strategic Horizon's website is @ https://strategichorizons.com/
• Check www.mcpc2017.com for the recurring event he mentioned. Next one is in spring 2019