Walter is a successful entrepreneur with 20+ years of business experience who lives in The Hague, Netherlands. He joined Sposea as CEO in January 2016. In this interview he talks about the Sposea BrightPrice Suite and their customer sweet spot, the impact of COVID-19, their relationship with SAP, value-based pricing, how to start a pricing project and much more. 

• LinkedIn https://www.linkedin.com/in/walter-wijnands/ 
• Websites www.sposea.com 
• email: [email protected]   
• Pricing Influencer: Ernst-Jan Bouter