Invested in our New Reality

Invested in our New Reality

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Invested in our New Reality episodes

  • Mandela SH Dixon: Diversity, inclusion, and representation in tech
    Founder Gym is the first online training program designed specifically to help underrepresented tech start-up founders raise money to scale their start-ups. Founder, Mandela SH Dixon is paving the way for underrepresented business owners to find a path to success through advisement and expertise. In this episode we find out how Mandela has created a community where ALL entrepreneurs can thrive.
    26 min
  • Spartan Bioscience: rapid testing in the age of COVID-19
    Roger Eacock, CEO of Spartan Bioscience talks about Spartan's remarkable hand-held COVID-19 rapid testing technology. Spartan recently received authorization from Health Canada for their made-in-Canada solution but the journey wasn't always easy. Eacock takes us through their story and walks us through the ins and outs of rapid testing.
    12 min
  • Kevin Bourne on music, marketing, and making diversity a business priority
    The pandemic has impacted all of us but for racialized and marginalized communities the adverse effects of COVID-19 have been disproportionate. As a result, there has been an increased focus on championing and supporting diverse businesses and entrepreneurs. Kevin Bourne, Chief Executive Officer at SHIFTER Magazine and well-known PR and marketing whiz, seeks to bridge the business barriers that many members of the Black community face — specifically Black artists struggling to navigate the industry — by advising and providing them with a platform to market music, draft content, and build their business. Kevin’s story is one of leadership, talent, and dedication.
    27 min
  • Digital Main Street: Steve Georgopoulos of Focal Ottawa on bringing small businesses back into focus
    Focal Ottawa is a student-led initiative dedicated to promoting and supporting local Ottawa businesses. By now we all know too well how COVID-19 has adversely impacted small businesses throughout the Ottawa community. While Ottawans across the city are working diligently to support the businesses they love most, a group of students took it upon themselves to create awareness about local businesses and amplify their message using web traffic. Steve Georgopoulos sits down with Shavonne Hasfal-Mcintosh to explain how the initiative was born, and discuss the role that leadership, education, and inspiration play in bringing small businesses back into focus.
    21 min
  • Digital Main Street: BIAs and a shift to digital
    Mark Kaluski, Chair of the Ottawa Coalition of Business Improvement Areas (OCOBIA), talks about the challenges small businesses have faced since the pandemic began, and how critical the shift to digital is for survival. He explains why some government programs are too complicated for business owners to consider, and others are met with skepticism. Digital Main Street, he explains, is the real deal which is why he's decided to become an ambassador and champion the program.
    17 min
  • Digital Main Street: Breaking into a crowded market
    Breaking into the food and beverage industry is difficult during the best of times. With the added challenges of COVID-19, it can prove to be exceptionally more difficult. Despite these challenges, Marie Pierre Faye has adapted her beverage business, Faye Beverage, swiftly to successfully continue serving customers the exotic flavours of hibiscus flowers and fresh fruits from West Africa. Thanks to a strengthened digital strategy and a passion for sharing all that her West African culture has to offer, Marie has managed to build a successful and delicious juice business. Marie’s story is one of adaptability, courage, and enthusiasm.
    8 min
  • Digital Main Street: Karen Marcotte on using creativity to adapt to changes
    As a relatively new entrepreneur, Good Eats Cafe owner Karen Marcotte has learned a few things in a short amount of time. Leaving a stable career in mechanical engineering to take a chance on a café, she knows all about risks. Having faced many challenges which forced her to shift her business model before the pandemic, she's now navigating her business through COVID-19, Karen’s story is one of resilience, staying creative and embracing change.
    17 min

About Invested in our New Reality

From the publisher's feed

Invested in Our New Reality is Invest Ottawa’s podcast exploring the evolving business landscape of the city. Each season, industry experts and thought leaders share insights on key topics, from scaling high-growth companies to revitalizing Ottawa’s downtown core. With real-world stories and practical advice, this podcast is a must-listen for business leaders, entrepreneurs, and anyone interested in the future of Ottawa’s economy.