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Investing today means taking a stake in company-defining rights, like patents, copyright and trademarks. Technology and product investors are IP investors - even if many do not realize it. Who are they? How do they measure success? What do they mean to innovation?

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Understanding IP Matters is brought to you by the nonprofit Center for Intellectual Property Understanding (CIPU) with generous support from its partners and sponsors. The podcast provides leading innovators and experts the space to share their IP stories.

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