In this episode of The Effectiveness Files, IPA Director of Effectiveness Laurence Green is joined by Chris Sherwood, Chief Executive of the RSPCA. Together they explore the RSCPA's first rebrand in 50 years, the strategy behind it and the challenges they faced along the way.

In this debut episode of The Effectiveness Files, IPA Director of Effectiveness Laurence Green is joined by Douglas Lamont, CEO at Tony’s Chocolonely. They explore the history of Tony’s (and Tony), the importance of creativity in an impact business and how the brand has grown without relying on traditional advertising.

In this episode of IPA New Business Diaries, Ellie Olliff, New Business Director at BBH is joined by Chris Kemp, CEO of The Ingenuity Group, including The Future Factory, Reg&Co and Ingenuity. Ellie and Chris explore winning in new business, what clients actually want from agencies and the different ways they can stand out.

In this episode of the IPA New Business Diaries podcast, M&C Saatchi's Christi Tronetti is joined by Kristy McCready, former Global Director of PR, Media & Marketing Services at Walgreens Boots Alliance and HomeServe Director of Marketing Communications. They explore a marketer's perspective on pitching, agency new business, relationships with procurement, and more.

McCann London CEO, Polly McMorrow, and Communications Director Clementine Cuthbertson join the IPA On... Podcast to discuss female leadership and gender equality at C-Suite level. They explore Polly's drive to build a culture of fearlessness, and how that leads to a culture in which creativity can thrive. They also delve into the Gender Pain Gap, by discussing McCann’s ‘See my Pain’ campaign with Nurofen, which stemmed from the fact that 1 in 2 women feel their pain was dismissed.

David Adamson, Deputy Head of Strategy at The&Partnership, and Russ Groombridge, Vice President Data Analytics at RAPP, join the IPA On... podcast to discuss workplace communities and employee resource groups (ERGs), their importance and the impact that they can have internally and within the work itself. David founded WPP Unite, the company's LGBTQ+ community which has helped create the 50th anniversary campaign for Pride in London and produced research into LGBTQ+ marketing and its future. Russ helped start the parent and carers ERG at RAPP, and was a key driving force in drastically extending parental leave at the agency.