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"Is This Thing On?" is a podcast from GALE, exploring marketing, life, and random thoughts with business and creative leaders from around the globe.... more
FAQs about Is This Thing On? The GALE Podcast:How many episodes does Is This Thing On? The GALE Podcast have?The podcast currently has 21 episodes available.
January 15, 2024Chili’s Chief Marketing Officer, George Felix – Redefining a Heritage BrandIn this episode, GALE Managing Director Andrew Noel speaks with Chili’s CMO George Felix about redefining an iconic brand, prioritizing loyalty, and insights from his experience at Old Spice, Tinder, and more....more30minPlay
November 27, 2023Managing Director of Forbes CMO Network, Seth Matlins – Marketing Needs Better MarketingIn this episode, GALE CEO Brad Simms and Forbes CMO Network Managing Director Seth Matlins discuss the challenges CMOs face as they head into 2024, the critical importance of realigning marketing objectives with business goals, and how to avoid every marketer’s greatest competitive threat: irrelevance....more29minPlay
October 29, 2023Chairman & CEO of Farmer & Company, Michael Farmer – Agencies: The Good, The Bad, The EvolvingIn this episode, GALE CEO Brad Simms and author of “Madison Avenue Makeover”, Michael Farmer, discuss the flailing agency business model, the challenges and opportunities agency leaders are facing today, and the keys for developing successful relationships with clients in an evolving market....more32minPlay
September 26, 2023American Eagle Chief Marketing Officer Craig Brommers – Moving at the speed of Gen ZIn this episode, GALE Chief Brand and Experience Officer Winston Binch and American Eagle Outfitters CMO Craig Brommers discuss how the retail juggernaut has embraced a fluid brand strategy to move at the speed of Gen Z, what it means to be a data-inspired company and driving record-breaking loyalty through its rewards program....more34minPlay
June 12, 2023YETI Chief Marketing Officer Paulie Dery – Building a Brand that Lasts a LifetimeIn this episode, GALE Chief Brand and Experience Officer, Winston Binch, sits down with YETI Chief Marketing Officer, Paulie Dery, to talk about YETI’s origin story, building a brand for the long-term, investing in customers and communities, and much more....more32minPlay
May 15, 2023Reddit Global Brand Ambassador Will Cady – What Community Teaches Us About CultureIn this episode, GALE Chief Innovation Officer, Ben James, sits down with Reddit Global Brand Ambassador, Will Cady, to talk about the brand’s history, the platform’s influential communities, and how marketers are engaging these communities to understand how culture is evolving....more30minPlay
April 17, 2023Sprinkles Cupcakes Chief Marketing Officer Michelle Wong – Building a Connected Cupcake Customer JourneyIn this episode, GALE Chief Innovation Officer, Ben James, and Sprinkles Cupcakes Chief Marketing Officer, Michelle Wong, sit down to discuss inspiring repeat customers, maintaining a connected customer journey, building a global brand and a whole lot more....more28minPlay
March 27, 2023DoorDash Chief Marketing Officer Kofi Amoo-Gottfried — Taking a Stance When It MattersIn this episode, GALE Executive Creative Director, Geoff Edwards, and DoorDash Chief Marketing Officer, Kofi Amoo-Gottfried, sit down for a conversation on DoorDash’s remarkable growth, taking a purposeful stance on societal issues, achieving a successful work-life balance, and much more....more40minPlay
February 27, 2023Billie Co-Founder Georgina Gooley – Uniting Brand and PerformanceIn this episode, GALE Chief Innovation Officer, Ben James, and Billie Co-Founder, Georgina Gooley, sit down for a deep-dive into the Billie origin story and how it evolved into the rapidly growing, omnichannel brand it is today. ...more35minPlay
January 29, 2023Liquid Death Mountain Water VP of Creative Andy Pearson – Building a Character Instead of a BrandIn this episode, GALE Chief Brand and Experience Officer, Winston Binch, and Liquid Death Mountain Water VP of Creative, Andy Pearson, sit down for a behind-the-scenes look at Liquid Death's unconventional, entertainment-centric approach to marketing that is fueling record business growth and simultaneously tackling one of the most pressing sustainability issues: plastic waste....more34minPlay
FAQs about Is This Thing On? The GALE Podcast:How many episodes does Is This Thing On? The GALE Podcast have?The podcast currently has 21 episodes available.