Monetizing the Consumption Economy
Your legacy billing system and plan might be leaving billable services behind. As an operator, this means that revenue you have already earned for services already delivered, are being left unbilled. In this podcast, OneBill’s J.K. Chelladurai discusses eight practical steps to monetize the consumption economy. The legacy economy consisted of selling a product for a fixed amount, and the customer then using that product, as little or as much as they could. Cloud economics enables the seller to offer a subscription service, but the use is often unlimited. A consumption model permits the buyer to customize their purchases to what they need and then to pay only for what was used. For operators this means a metered service and capturing revenue that might have literally not even been noticed. We learn about the steps to get there. OneBill’s approach and about a White Paper that can enable people to understand billing as an opportunity, verses an administrative task.
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Learn about the White Paper
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