It's A Creator's World

Ever wanted to launch your own beauty, health or wellness brand? Well here's your chance to score a $100,000 AUD cash investment. We are inviting you to share your beauty brand idea with us and our network of industry experts, ready to bring it to life on a shelf near you.Atelier and Rowi Singh in partnership with Ordinary Equity and Hatrik House are offering one future CEO a $100,000 AUD cash investment + once in a lifetime 1:1 mentorship from the industry's best, to turn your dream business...

This episode Nick and Rowi are offering more than just advice and good banter. They’re practising what they preach by inviting you into the creator led economy. There is space on the shelf for more products and with 20 + years of experience handed down on a silver platter, it is fertile grounds for an idea to come to life. Are you ready for liftoff? Plus a MAJOR announcement from Nick and Rowi. Hint: if you've ever wanted to launch your own beauty brand, this is your chance... Hit up creator@...

Building a following is the short term plan, building a brand give you long term endurance. Rowi preps you for playing the long game and Nick explains there’s no such thing as a short one. It seems the creators economy is a marathon and there isn’t room for sprinters. Ready, set… build. Hosts: Rowi Singh & Nick Benson (Atelier)It’s A Creator’s World (And We’re All Just Living In It) is hosted by creative director Rowi Singh and Atelier founder Nick Benson. In a world where community is ev...

This week on the podcast Rowi and Nick arm you with the tools to aim high and the important of self worth. They discover it’s a Wild West when it comes to industry standards, and the repercussions this has on brands and profiles. Money talk can be awkward, but when you’re your own boss, there’s no hiding - especially in cowboy territory. Hosts: Rowi Singh & Nick Benson (Atelier)It’s A Creator’s World (And We’re All Just Living In It) is hosted by creative director Rowi Singh and Atelier f...

In this episode Rowi did a shot with Rihanna and went viral. But how long did it actually last and what did the other side feel like? Benson pulls back the curtain on social media strategy and we were surprised to find more than just hashtags and die hard fans. It seems smart sells.Hosts: Rowi Singh & Nick Benson (Atelier)It’s A Creator’s World (And We’re All Just Living In It) is hosted by creative director Rowi Singh and Atelier founder Nick Benson. In a world where community is everyth...

Consumers have changed and the creators have a lot to answer for. Rowi thinks like a next-gen entrepreneur and Benson is here to listen as Episode 3 looks into how disruptors are balancing the line of being professional while simultaneously shaking sh*t up. Hosts: Rowi Singh & Nick Benson (Atelier)It’s A Creator’s World (And We’re All Just Living In It) is hosted by creative director Rowi Singh and Atelier founder Nick Benson. In a world where community is everything and creators hold all...

You have the same amount of hours in a working week as Beyoncé Knowles-Carter. Spend them wisely. After being well acquainted in Episode One, Rowi and Nick discuss the importance of a ‘creative confidence’ and finding the niche that attracts eyes and ears. They start to define creativity (hint: it’s all about curiosity) and we hear how Rowi’s boss at the time reacted to her quitting a day job to turn full time influencer. Hosts: Rowi Singh & Nick Benson (Atelier)It’s A Creator’s World (An...

Whether you like it or not, you’re living in a creator’s world. Most have small brands with loud voices, they sit on niche platforms with cult following, and if you take one look at the comments sections, people are gathering. In Episode One, Nick Benson and Rowi Singh introduce you to the idea of a creator economy, an evolving market of creators who are transferring equity from their followers and receiving dividends from their products. Hosts: Rowi Singh & Nick Benson (Atelier)It’s A Cr...

What happens when a tech wizard and digital creative come together? A podcast is born. It’s A Creator’s World (And We’re All Just Living In It) is hosted by Atelier Founder Nick Benson and Creative Director Rowi Singh. In a world where community is everything and creators hold all the power, the duo decided it was time to unpack how this generation of creatives are turning their online hobbies into legacies. Across 7 episodes, Nick and Rowi discuss how success is built on more than a viral ha...