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My name is George Reid; a former Amazonian turned Amazon consultant.Each week you'll hear top consultants, brand owners, agencies, and Amazon employees share their answers to basic, yet fundamental qu... more
FAQs about It's Always Day One:How many episodes does It's Always Day One have?The podcast currently has 356 episodes available.
March 26, 2023Useful tip on how you can optimise inefficient spending (Week 11, Lesson 3)With just a few steps on the targeting tab through Filters, you can identify active keyword and product targets, with clicks and spend, but no sales over the lifetime date range.Link to post here.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/auditRESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon design examples.Follow our team.$85 to $11......more3minPlay
March 12, 2023Sponsored Products campaign presets for products (Week 10, Lesson 3)Amazon has introduced preset SP campaigns inside the product recommendations under Growth. This new feature will pre-set your daily budget, bidding strategy, targeting, and associated bids based on each advertised product and the history of similar ad campaigns. It also includes the option to launch SD campaigns for the products.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/auditRE......more3minPlay
March 12, 2023Sponsored Brands creative now supports multiple images (Week 9, Lesson 2)The new format allows showing multiple custom images through sliders. This can help make SB ads more engaging and improve CTR.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/auditRESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon design examples.Follow our team.$85 to $117k in 45 days. 2-minute breakdown of what we did.Message George....more2minPlay
March 12, 2023New Seller Central home page (Week 10, Lesson 4)The homepage for Seller Central has been modified to include Actions to be taken. The 3 main sections now include Actions, Communications, and Recommendations. You can also choose to return to the previous view.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/auditRESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon design examples.Follow our team.$......more2minPlay
March 12, 2023New Deals on related products section on Detail Page (Week 10, Lesson 1)While this could mean more exposure for your products when running deals, there's also a possibility for a drop in conversion when peer brand products are running them.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/auditRESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon design examples.Follow our team.$85 to $117k in 45 days. 2-minute breakdown ......more3minPlay
March 12, 2023Useful tip to calculate your product conversion more accurately (Week 9, Lesson 3)It's about looking at order item session percentage as opposed to unit session percentage since units per order can always vary.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/auditRESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon design examples.Follow our team.$85 to $117k in 45 days. 2-minute breakdown of what we did.Message George....more2minPlay
March 12, 2023A useful way to expand your target audience using Spanish keywords (Week 9, Lesson 5)With over 50 million Spanish speakers in the US, targeting Spanish keywords can help extend the reach and generate higher revenue. There's a quick and easy way to find these keywords.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/auditRESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon design examples.Follow our team.$85 to $117k in 45 days. 2-mi......more2minPlay
March 12, 2023A simple way to track PPC conversion more effectively (Week 10, Lesson 2)The conversion column in the targeting tab provides this detail for each product or keyword targeting for the defined date range. Tracking conversion is a useful way to optimize Ad spend, targeting, analyze the impact, and evaluate success.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/auditRESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon desi......more2minPlay
March 12, 2023Using competitor targeting on newly launched products (Week 9, Lesson 4)With competitor targeting, having a competitive advantage helps provide higher returns. Your products have a higher competitive advantage compared to new products with little or no reviews. Targeting them via product targeting is a useful strategy to drive additional traffic that converts.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/auditRESOURCESRead our News Feed.Book an Amazon ......more2minPlay
March 12, 202310 Video recommendations for higher returns on your Video Ad investments (Week 9, Lesson 1)We identified 10 elements that can make a video more attention-grabbing and convert better. These include video length, clear and concise messaging, CTAs, and subtitles.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/auditRESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon design examples.Follow our team.$85 to $117k in 45 days. 2-minute breakdown......more6minPlay
FAQs about It's Always Day One:How many episodes does It's Always Day One have?The podcast currently has 356 episodes available.