Calamities such as Fyre festival have tarnished the booming business of YouTube and Instagram stars. Now the industry’s top tastemakers have a new plan: keeping it real Read the text version here. Help support our independent journalism at <a href="https://www.theguardian.com/longreadpod">theguardian.com/longreadpod</a>

Calamities such as Fyre festival have tarnished the booming business of YouTube and Instagram stars. Now the industry’s top tastemakers have a new plan: keeping it real Read the text version here. Help support our independent journalism at theguardian.com/longreadpod

Calamities such as Fyre festival have tarnished the booming business of YouTube and Instagram stars. Now the industry’s top tastemakers have a new plan: keeping it real Read the text version here. Help support our independent journalism at <a href="https://www.theguardian.com/longreadpod" rel="noopener noreferrer">theguardian.com/longreadpod</a>

‘It’s genuine, you know?’: why the online influencer industry is going ‘authentic’

The Audio Long Read podcast is a selection of the Guardian’s long reads, giving you the opportunity to get on with your day while listening to some of the finest longform journalism the Guardian has to offer, including in-depth writing from around the world on current affairs, climate change, global warming, immigration, crime, business, the arts and much more. The podcast explores a range of subjects and news across business, global politics (including Trump, Israel, Palestine and Gaza), money, philosophy, science, internet culture, modern life, war, climate change, current affairs, music and trends, and seeks to answer key questions around them through in depth interviews explainers, and analysis with quality Guardian reporting. Through first person accounts, narrative audio storytelling and investigative reporting, the Audio Long Read seeks to dive deep, debunk myths and uncover hidden histories. In previous episodes we have asked questions like: do we need a new theory of evolution? Whether Trump can win the US presidency or not? Why can't we stop quantifying our lives? Why have our nuclear fears faded? Why do so many bikes end up underwater? How did Germany get hooked on Russian energy? Are we all prisoners of geography? How was London's Olympic legacy sold out? Who owns Einstein? Is free will an illusion? What lies beghind the Arctic's Indigenous suicide crisis? What is the mystery of India's deadly exam scam? Who is the man who built his own cathedral? And, how did the world get hooked on palm oil? Other topics range from: history including empire to politics, conflict, Ukraine, Russia, Israel, Gaza, philosophy, science, psychology, health and finance. Audio Long Read journalists include Samira Shackle, Tom Lamont, Sophie Elmhirst, Samanth Subramanian, Imogen West-Knights, Sirin Kale, Daniel Trilling and Giles Tremlett.

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‘It’s genuine, you know?’: why the online influencer industry is going ‘authentic’

‘It’s genuine, you know?’: why the online influencer industry is going ‘authentic’

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