How to launch a food brand - a much more direct chat this week with Annabel and Emily Lui, founders of Cutter & Squidge. Creators of the biskie and dream cakes and swapping their corporate jobs for a more creative passion.

Sixth episode of It's PR not ER we bring you the usual round up of the restaurant reviews and PR news from the previous week.

How to launch a drinks brand - a round about chat with World of Zing founder Pritesh Mody on how he has gone from a few bottled cocktails to hand bottling over a million bottles a year.

Fifth episode of It's PR not ER we bring you the usual round up of the restaurant reviews and PR news from the previous week.

How to your clients in the media - pretty much the most important job of a PR.

In the fourth episode of It's PR not ER we speak to freelance journalist Jenny Stallard about how she works with PRs as well as bringing to you a round up of the restaurant reviews and PR news from the previous week.

Special guest host from Jennifer's mum - it's a treat.

How to blow the restaurant game apart with Tony Kitous, founder of Comptoir Libanais.

Third episode of It's PR not ER - bringing to you a round up of the restaurant reviews and PR news from the previous week.

Tony lifts the lid on how he has grown his restaurant empire and the tips and tricks he's learned along the way.

Some more mundane chat from Bianca Russell and Jennifer Sutcliffe where they carry out their fantasies of being comedians.

How to find a restaurant property in London with Hannah White from Chartered Surveyors, Hanover Green LLP.

First episode of It's PR not ER - bringing to you a round up of the restaurant reviews and PR news from the previous week.

Best part - an interview with the lovely Scott from Instagram account @scottcaneat.

Second best part - being able to listen to Jennifer Sutcliffe and Bianca Russell's hilarious chat.

Trailer for the It's PR not ER the podcast by JAMS PR. First episode launching on Monday 4 November