When people hear about SEO, there are several types of reactions one can expect. For some, it's a blank stare or someone looking at you like you're crazy.  For others, SEO is frightening - too many things that need to be done for Google and the other search engines to find my page.  And for some, SEO is a topic they love to talk about and can get "geeky" with the best of them while talking about the subject!

Listen in as Jennifer, Daniel, and Patricia attempt to limit the "geekiness" of the SEO topic but still give you useful information that you can immediately use to help your site start improving and generating more organic (NOT paid site views) clicks to your site within a short period of time.

Do you let things pop up on you?

Do you let clients change their project on-demand, without "change fees" or invoicing them for changes outside of the original scope of the project?

Do you become friends with your clients?

There are many different types of boundaries that business people need to set.  Some boundaries address the concerns we mentioned above while others help to protect us from getting too close or walking a line that we may fall over.

Listen in as Jennifer, Daniel, and Patricia go over some of the benefits and pitfalls of setting boundaries in the office; between clients and providers and how you should be thinking about what you do in your business/life.

Do you know anyone with an "organized mess" on their desk? Perhaps this may even be you!

When you're not organized properly, you can lose HOURS of time when you are looking for various items/papers/forms, etc. and that can cost you real money.

What do you do to make sure you stay better organized?

Listen in as Jennifer, Daniel, and Patricia talk about organization tips for your business - from password managers to tags in systems to ways to improve your business - all designed to bring you more success!

There are only 24-hours in a day.  Nothing we do will ever change that unless some cosmic change happens, and that's not likely to happen for thousands of years, if ever! So, with that said, how we manage our time - personal and business - makes a big difference and we need to be aware of those time constraints and our obligations so that we can move forward.

Listen in as Jennifer, Daniel, and Patricia talk about tips for better time management and how you can start controlling your day instead of it controlling you!

Resources mentioned:

The 7 Habits of Highly Effective People - Stephen R. Covey

Eat That Frog! - Brian Tracy

No B.S. Ruthless Management of People and Profits - Dan Kennedy

Getting Things Done: The Art of Stress-Free Productivity - David Allen

Have you ever heard the line, "everyone is our customer?" For some, that may be true - if you have such an amazing product that EVERYONE is buying what you're selling. But, for most of us, we do not have a market that big - we either sell to businesses or consumers; we sell to people in our local geographic location or we're a larger distributor; etc.  

Figuring out how to find a niche and paying attention to what your market wants is important if you want to succeed! So, listen in as Jennifer, Daniel, and Patricia talk about niching down and why you want to figure out how to get as clear on that niche as possible to grow your business TODAY!

Customer service is a big issue - so much so that many businesses say they stand out by providing the best service or some other way of making that same statement.

But, we know plenty of horror stories of bad customer service and how one bad experience can lead to a loss of 15 potential clients and brand reputation!

Listen in as Jennifer, Daniel, and Patricia talk about customer service: what to look out for, how to properly ensure your clients are being kept happy, and knowing that you're not spending more on customer acquisition expenses over silly losses that could have been stopped upfront!

There is a myth that sales post-COVID is/will be different.  While there may be some changes, the basics are still the same.

Listen in as Jennifer, Daniel, and Patricia go through what the sales landscape will look like over the coming months and years and how NOW is the time to start capitalizing on the opportunities if you want to win!

Bartering in business can be a great way to reduce cash flow concerns, provided both parties are getting equal value. However, there are many issues to consider when you enter into a bartering relationship with a vendor.

Listen in as Jennifer, Daniel, and Patricia go through some of the points to consider when you look at bartering and how the bartering relationship can help/hurt your business.

Are you the DESTINATION or are you using other people's platforms to drive traffic to your business?

Do you have people looking forward to hearing from you?

Do you get "white mail" from your clients or are you only getting business messages from them?

Do you OWN your media?

Listen in as Jennifer, Daniel, and Patricia talk about owning your media - be it your website, magazines, radio stations/programs, video channels, and more and why it is so important for you to look at growing your universe!

Link mentioned for direct mail options: 3dmailresults.com

When you make the decision to start investing in social media or advertising on any platform, there are many questions you need to consider. Among those questions include areas about where your ideal clients "hang out," are you looking for a particular demographic - men/women, younger/older, etc. There's also the concern that spending too much time on social can have a detrimental impact to your business and efficiencies by wasting time, or going down that "rabbit hole" seeking out a project/idea/desire without knowing what you're doing.

Listen in as Jennifer, Daniel, and Patricia talk about using social media and other online tools to help you in your business and bring you closer to success!