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In this conversation, Kirstin shares her journey in the esthetics industry, from starting aesthetic school to becoming an RN and performing injectables. She emphasizes the importance of building a strong foundation in esthetics before venturing into medical procedures. Kirstin also discusses the profitability of esthetics services compared to medical services and the need for education, transparency, and collaboration in the industry. She shares insights into her successful 12 Days of Christmas special and highlights the importance of knowing your numbers and focusing on retail and promoted services. In this conversation, Kirstin shares insights and advice on various topics related to the aesthetic industry. She emphasizes the importance of being authentic and tailoring advice to one's specific business. Kirstin also discusses the role of ego in entrepreneurship and the need for self-reflection. She highlights the value of collaboration over competition in the industry. Additionally, Kirstin shares her approach to staying updated on trends and techniques. She also talks about her plans for integrative esthetics and securing an SBA loan for her business.

https://kissedpeachwaxsaloon.com 

Wishskinhealth.com 

Takeaways

In this Episode, Tiffany McCarthy, a triple certified acne specialist, shares her journey in the esthetics industry and her experience with Fern and Dagger. She discusses the challenges of working in a day spa and the decision to open her own practice. Tiffany also talks about her interest in acne and how she became certified in various acne treatment methods. She highlights the impact of WISH products on her clients' skin and the importance of barrier support. Additionally, she discusses the evolving trends in aesthetics, including virtual esthetics, and shares her favorite skincare ingredients for acne treatment. In this conversation, Tiffany, a licensed esthetician, discusses various topics related to skincare and acne treatment. She emphasizes the importance of using concentrated products and the need for individualized approaches to address acne triggers. Tiffany also highlights the challenges skincare professionals face, including the prevalence of disinformation on platforms like TikTok. She advises clients struggling with persistent skin conditions to not give up and seek professional guidance. Tiffany shares her plans for continuing education and the growth of her business, Fern and Dagger.

An odyssey to success from the consultant herself

Summary

Maxine Drake shares her journey into the esthetics industry, from starting as a massage therapist to opening her own spa. She then transitioned into consulting and coaching, helping professionals in the industry navigate challenges and grow their businesses. Maxine emphasizes the importance of focusing on your own business and not getting caught up in external factors like the economy. She also discusses the entrepreneurial spirit and how it differs from being a contributor in the industry. In this conversation, Maxine Drake and David Valenzuela discuss various aspects of entrepreneurship and business acumen in the beauty industry. They emphasize the importance of having an entrepreneurial mindset and taking risks to pursue one's vision. They also highlight the need for acquiring business skills and knowledge to effectively run a beauty business and attract new clients. Retaining existing clients is another crucial aspect, and they discuss strategies for keeping clients coming back. Maxine shares her plans for Maxine Drake Consulting in 2024, including focusing on outsourcing services for beauty professionals. They also touch on the significance of acquiring skills and understanding marketing funnels. The conversation concludes with a discussion on being coachable and knowing when to cut losses in business.

Takeaways

Focus on your own business and don't get caught up in external factors like the economy.

Continuously educate yourself and invest in your business acumen.

Recognize and embrace the entrepreneurial spirit if you have it.

Build relationships and network to grow your clientele and business.

Develop leadership and coaching skills to effectively manage and inspire your team. Having an entrepreneurial mindset is essential for success in the beauty industry.

Acquiring business acumen and skills is crucial for effectively running a beauty business.

Retaining existing clients is as important as attracting new ones.

Outsourcing can be a valuable solution for beauty professionals looking to delegate tasks and focus on their core competencies.

Being coachable and taking action are key to achieving success in the industry.

Knowing when to cut losses and make necessary changes is important for long-term success.

https://maxinedrake.com/creed  |  trywish.com 

“What I love about esthetics is that I will always be learning.” -Hannah

In this conversation, David Valenzuela interviews Hannah Smith, an aesthetician at Wholistically Beautiful, about her journey into aesthetics and her experience with adult onset acne. They discuss the benefits of apprenticeship programs in the aesthetics industry and the limitations of traditional aesthetics education. They also explore the importance of individualized skincare and the impact of diet on acne. Hannah shares her favorite skincare tips and products, including the benefits of vitamin C. The conversation highlights the influence of social media on Hannah's generation and the importance of human interaction in the aesthetics industry. In this conversation, Hannah Smith, an esthetician, discusses various skincare topics with David Valenzuela. They talk about the power of before and after pictures in showcasing the effectiveness of treatments. They also discuss the treatment of maskne and the challenges it presents. The conversation touches on acne mechanica and the importance of finding the right skincare routine for each individual. They also discuss staying updated on aesthetic trends and the prevalence of misleading skincare advice on TikTok. The conversation concludes with a discussion about the importance of consistent skincare and where to find Wholistically Beautiful, Hannah's skincare business.

https://wholisticallybeautiful.com

Takeaways

* Apprenticeship programs can sometimes provide a more comprehensive and hands-on education in aesthetics compared to traditional aesthetics schools.

* Adult onset acne is a common issue, and traditional medical approaches often fail to address the underlying causes.

* Individualized skincare is essential, as everyone's skin is unique and requires personalized treatment.

* Diet plays a significant role in acne, and avoiding triggers like sugar and alcohol can help improve skin health.

* Vitamin C is a powerful ingredient in skincare, providing numerous benefits for the skin.

* Social media has had a significant influence on Hannah's generation, shaping their experiences and interactions.

* Human interaction is crucial in the aesthetics industry, as clients often seek emotional support and connection during treatments. Before and after pictures are a powerful tool in demonstrating the effectiveness of skincare treatments.

* Maskne, acne caused by wearing masks, can be treated with the right skincare routine and products.

* Acne mechanica, acne caused by friction and pressure on the skin, requires tailored treatments based on individual needs.

* Staying updated on aesthetic trends and information can be done through social media platforms like TikTok and Facebook groups.

* Consistency is key in skincare routines, and it is important to prioritize daily skincare habits.

Host David Valenzuela interviews Jessica Lewan. Join us as she shares her journey into aesthetics, starting her own business, and the importance of building a clientele. She discusses the challenges she faced and the lessons she learned along the way. Jessica also talks about her passion for coaching and helping others achieve their goals. She recently released a journal to help individuals set and track their goals. She emphasizes the importance of taking action and not being afraid to try new things. In this conversation, Jessica shares her insights and experiences as an esthetician. She emphasizes the importance of taking action and embracing imperfection, as well as the need to prioritize self-care. Jessica also highlights the significance of effective communication with clients and the value of building relationships. Finally, she discusses the keys to success in the industry and offers valuable takeaways for new estheticians.

In this solo podcast, iwish host and WISH Skin Health founder David Valenzuela shares his career journey in the beauty industry, starting with Aveda, then Dermalogica, Cosmedix, and Face Reality. He discusses the formation of WISH Skin Health and the focus on acne treatment. David also highlights his favorite WISH products. And the prevalence of acne as the number one skin condition in the United States.

During this inaugural first episode, iwish host and WISH Skin Health founder David Valenzuela interviews guest star Maria Ramos, founder of the enormous Facebook group that is the Money Making Esthetician.

Join us we laugh and cry through the moments that have forged them into the respected industry educators and leaders that they are. Understand the why behind this podcast and the Money Making Esthetician group, gain priceless business prowess, and of course hear the industry's latest juicy scoop!